Award winners
will be honored during the Matrix Awards Banquet on May 9, 2006 at The Players
Club in Detroit.adoramapix. Adorama Camera Inc. is headquartered in New York
City.

Entertainment Retailers Unveil Website and PSA to Help Parents Make Informed Decisions About Movies Video Games and Music for Their Families

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provides information in multimedia formats about: the motion picture rating
system; the computer and video game rating system; the music labeling system;
and the entertainment ratings and labeling policies of motion picture
theatres, video stores, computer and video game retailers, and music
retailers .

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, Women In Communications (WIC) of
Detroit is accepting nominations for its special awards recognizing
individuals and organizations actively supporting others.
The Vanguard Award recognizes an individual or organization for
innovatively employing a communications medium in 2005.

AdoramaPix is devoted to making
available, on the Internet, the easiest photo ordering process, and producing
the finest quality prints.

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ROYAL OAK, Mich."
The Diamond Award honors an individual or organization for improving
conditions for women in the workplace or portraying women positively in media.

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Due to the volume of requests of amateur
photographers, and the automation of the ordering process via Adorama's easy-
to-use WEB site, Mr.
While many of the better labs use the same equipment, Mr. Mr.

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AdoramaPix Opens Its Gates and Will Now Make Its Professional Digital Print Membership Services Free to Everyone

They have now decided to offer the same top-notch
services to all photographers .

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Last year's winner
was Brenda Naomi Rosenberg, executive producer of "The Children of Abraham
Project . Klein has been
earning Adorama high marks for quality and satisfaction thanks to the
experience and skill of his employees.
Adorama is one of the nation's largest photo retail and mail order
suppliers. For more information, visit http://www.

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Women In Communications of Detroit Accepting Vanguard and Diamond Award Nominations

Herman Klein, Director of the Digital Developing Division
of Adorama , announced today that AdoramaPix will now allow the public to
become free members of its current full digital developing services. CERTA members are: Digital Media Association (DiMA); Interactive
Entertainment Merchants Association (IEMA); National Association of Recording
Merchandisers (NARM ); National Association of Theatre Owners (NATO); and Video
Software Dealers Association (VSDA).

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"Our
success has been built on the needs of our customers, first and foremost."
Mr. Those two objectives, along with a superior
customer service department, establish AdoramaPix as one of the major forces
in the online print industry. For over 30 years the company has been serving amateurs and
professionals in the photographic, video, digital imaging and telescope
fields. The public service announcement, which will run on in-store
monitors in approximately 5,000 video stores, reminds parents that the movie
and video game ratings systems and music labeling systems exist to help them
guide their children's entertainment consumption.

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About Adorama Camera Inc.

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Adorama offers the best
combination of quality services, vast product selection, knowledgeable staff,
and competitive pricing. For more information,
visit http://www. Launches Inaugurate Entertainment Ratings + Labeling Awareness Month

WASHINGTON, A new website and a public service
announcement that are designed to help parents make informed entertainment
choices for their families were unveiled today by the Coalition of
Entertainment Retail Trade Associations (CERTA).

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To obtain an official entry form or additional information,
call (248) 582-8465 or e-mail roseann@nicolaievents .
Last year's winner was the Detroit Chapter of the National Association of
Women Business Owners /Excel's GirlBiz.ereleases.

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com .
Print quality and customer satisfaction are functions of equipment ,
management and personnel.com.
The website and public service announcement were launched in conjunction
with the start of Entertainment Ratings + Labeling Awareness Month.

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Membership fees and minimum print order requirements have been waived. Klein personally inspects prints
every day and hires only the best operators. We believe
these resources will empower parents to control their families' entertainment
choices.

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Vanguard and
Diamond Award nominations must be postmarked by March 24, 2006. NEW YORK, After thirty (30) years of serving the
professional photography community , first in film and most recently with
digital printing, AdoramaPix will now allow everyone to join its On-Line
Digital Print Membership Club. Klein sees the simplicity of the ordering process and the quality of
the prints as two major assets to his company.
On the website, parents will find the public service announcement, a
PowerPoint presentation that explains the ratings and labeling systems, links
to the organizations that administer the systems, and information about
Entertainment Ratings + Labeling Awareness Month.
According to CERTA, "While parents have the ultimate responsibility for
determining which movies, computer and video games, and music recordings are
appropriate for their families, entertainment retailers understand that they
have a role to play in educating parents about the tools available for making
informed decisions and in helping them make appropriate decisions .

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WIC is a professional organization that champions the advancement of women
across all communications disciplines.com. AdoramaPix's well-trained, experienced operators
look at every image and make any necessary contrast and color adjustments.

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Contact: Herman Klein
AdoramaPix
42 West 18th Street
New York, NY 10011
212-741-0401

This release was issued through eReleases(TM).

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Privately held AdoramaPix is a leader in the On-Line Digital developing
business, with over 300,000 customers, a large portion of them being
professional photographers.

CERTA also uses Entertainment Ratings
+ Labeling Awareness Month to remind retailers to ensure that in-store
educational materials are current and easily available to the public and that
their employees are well-versed on their ratings and labeling policies.

This category is for professional organizations that support photography .

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Association members represent print
and broadcast journalism, television and radio production, film, advertising,
public relations, marketing, graphic design and photography. For membership
information , call (248) 652-1460. CERTA
declares each June to be Entertainment Ratings + Labeling Awareness Month as
an annual reminder to parents to learn more about and use the ratings and
labeling information available to them.

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New
members are being offered incentives for placing their first orders via the
WEB at http://www. The operators employed at
AdoramaPix possess an average of over 10 years' experience processing film and
digital photographs, and have processed over twenty five million (25,000,000 )
prints. Through the years, Adorama has acquired over 300,000 customers and
employs a staff of approximately 120 people.

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"If any Adorama customer has a suggestion, we
listen; that is what got us here and that is what will keep us here," said
Herman Klein, Director of AdoramaPix, a division of Adorama Camera Inc.com. The website (http://www."
The website was created by CERTA, whose member trade associations
collectively represent more than 2,000 retailers and exhibitors, who operate
more than 40,000 theatres, video and video game stores, music stores, online
music sites, and other retail establishments that offer entertainment
products.