starbucks."
Professor Johnson's lecture , titled, "Corporate Excellence, Ethics and the
Role of IT," will be held Feb. 13 and is free and open to the public.

dilemmas nfsd

"
Starbucks CSR Annual Report was officially released as an online
document at the Company's Annual Shareholders' Meeting in February
2005 and is available at www.
Begun in 1999, the lecture series attracts business leaders, experts in
the academic world, students and the public.
"Information technology plays such a critical role in the global economy,
that a corporation's ability to compete in that economy is increasingly
defined by its IT capabilities ," said Mike Hoffman, executive director of the
Center for Business Ethics (CBE) at Bentley College .
Businesses need to be thinking as much about how IT can be instrumental in
promoting ethically sensitive and responsible business cultures and the
positive outcomes that can be generated.

confronted deliberation

markkula ethics

Business Editors

SEATTLE----

Fourth Annual Report Provides Transparent and Candid Results

As part of its ongoing commitment to balance fiscal responsibility
with the goals of enhancing people's lives and protecting the
environment, Starbucks Coffee Company (Nasdaq:SBUX ) has released its
fourth Corporate Social Responsibility (CSR) Annual Report. The report
also includes more data about the positive economic impacts Starbucks
has on coffee farming communities and local communities where its
stores are located.starbucks. "Operating in this
extended, multinational and multicultural environment places companies under
greater pressure than ever to manage their ethical responsibilities.

subsection deliberation

For the third consecutive year, Starbucks engaged
Moss Adams LLP, a certified public accounting firm, to independently
verify the report.

Verizon Communications Inc.

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"We are gratified that Starbucks has actively sought our input on
their coffee buying practices," said Raymond C.

stirring fimes

Starbucks values ongoing feedback
from its stakeholders. For more
information, visit http://www.verizon.

csr confronted

"We commend Starbucks for disclosing exactly
how much Fair Trade Certified(TM ) coffee it has bought and its goal to
purchase 10 million pounds in fiscal 2005, as well as its commitment
to small-scale farmers through its progressive low-interest loan
program.
In order to provide additional opportunities for stakeholder
engagement and feedback, Starbucks will host a web conference for key
stakeholder groups.

relativism subsection

The Company is committed to offering the highest
quality coffee and the Starbucks Experience while conducting its
business in ways that produce social, environmental and economic
benefits for communities in which it does business. Johnson, the Anne Shirley Carter Olsson Professor of Applied
Ethics and chair, Department of Science, Technology and Society, at the
University of Virginia, will speak as part of the Verizon Visiting
Professorship in Business Ethics and Information Technology. During
the week, Professor Johnson will visit classrooms and spark discussions with
students about general business ethics topics.

relativism contradictory

"Global issues of environmental sustainability , ethical business
practices and poverty weigh heavily on the minds of individuals and
corporations alike," said Jim Donald, Starbucks chief executive
officer designate. In recognition of Smith's commitment to the
importance of social responsibility for the global community, the
Starbucks fiscal 2004 CSR Annual Report has been dedicated to him.com/csrsurvey
Starbucks Coffee Company is the leading retailer, roaster and
brand of specialty coffee in the world, with more than 9,000 retail
locations in North America, Latin America, Europe, the Middle East and
the Pacific Rim. She also will meet with
college faculty members to develop ways to blend business ethics into their
curriculum.

refreshed subsection

Retiring chief executive officer Orin Smith will
present the results and key highlights from the CSR Annual Report and
answer questions regarding Starbucks CSR practices and global issues
addressed in the report. "It is our goal to give back to the communities in
which we operate and to be a good neighbor , engaging and working with
stakeholders on a variety of issues and programs.
Bentley College is a business university renowned for its educational
leadership in information technology. To receive news releases by e-mail, visit the
News Center and register for customized automatic delivery of Verizon news
releases.

subscribes csr

To request
a printed copy, call 1-800-23-LATTE.

caux stirring

Readers are encouraged to complete an online
survey at www. Verizon operates America's most reliable wireless
network , serving 51.com/news.

stirring subsection

Starbucks Demonstrates Commitment to Stakeholder Engagement in Fiscal 2004 Corporate Social Responsibility Annual Report

The diverse group of
stakeholders included non-governmental and governmental organizations
representing human rights and environmental concerns, socially
responsible investors, academics, CSR business leaders, Starbucks
partners (employees) and customers. Offenheiser ,
President, Oxfam America.
"Information technology has afforded us -- both businesses and
individuals -- new worlds of opportunities," said Gregory Miles, director of
Verizon's Office of Ethics and Business Conduct.

nfsd exemplary

VERIZON'S ONLINE NEWS CENTER: Verizon news releases, executive speeches
and biographies, media contacts, high quality video and images, and other
information are available at Verizon's News Center on the World Wide Web at
http://www.

confronted ethical

Bentley College Program Raises Awareness of Principled Leadership

NEW YORK, For the eighth consecutive year , Verizon
will sponsor a lecture series on business ethics at Bentley College, Waltham,
Mass.

deliberation nfsd

"As a publicly traded company doing business in 35 countries,
Starbucks operations extend to a diverse variety of stakeholders,"
said Sandra Taylor, Starbucks senior vice president, Corporate Social
Responsibility . The lectures explore and analyze
how ethical conduct affects all aspects of a company's operations .

fimes csr

Our CSR report provides not only a
summary of our CSR practices and activities over the past year , but is
also a tool that drives future changes, improvements and new
initiatives in our business . Through this feedback, which
incorporated direct concerns and questions from some of Starbucks
toughest critics, this year's CSR Annual Report provides a more candid
and in-depth account of the Company 's CSR successes and challenges
especially with regard to its coffee buying practices, the impacts of
its rapid growth on local communities and its approach to being an
environmentally responsible company.

csr ecoa

Verizon's continued support of the Visiting Professorship in Business
Ethics and Information Technology enables the CBE to engage faculty, students
and the business community in a debate with leading experts, which
simultaneously advances learning and corporate best practices .
Verizon was the first recipient of the Business Ethics Award from the
Center for Business Ethics and is a sponsoring partner of The Ethics Officer
Association.

markkula relativism

Entitled
"Striking a Balance ," the report underscores Starbucks approach to
integrating CSR throughout its business operations and details the
Company's activities in fiscal year 2004 that demonstrate how
Starbucks provides social, environmental and economic benefits to the
global communities in which it operates.

Verizon -Sponsored Lecture Series Focuses on Ethics and Information Technology

Deborah G. (NYSE: VZ ), a Dow 30 company, is a leader in
delivering broadband and other communication innovations to wireline and
wireless customers. Based in New York,
Verizon has a diverse workforce of approximately 250 ,000 and generates annual
consolidated operating revenues of approximately $90 billion.

relativism deliberation

formulate deliberation

com/csrannualreport.3 million customers nationwide; one of the most expansive
wholly-owned global IP networks; and one of the nation's premier wireline
networks, serving home, business and wholesale customers.

subscribes contradictory

"
In its continuing effort to provide increased transparency and a
balanced account of the Company's achievements and challenges,
Starbucks engaged a variety of stakeholder groups for feedback and
input on the previous year's CSR Annual Report. Presented by Bentley's Center for Business Ethics, the series runs from
Feb 13-17.

ethically ethical

"
In addition to greatly enhanced stakeholder engagement , Starbucks
fiscal 2004 CSR Annual Report includes information about the Company's
CSR key performance indicators and targets, expanded coverage of
corporate governance and an increased focus on informing readers about
Starbucks socially responsible coffee purchasing practices.verizon.com.

heyn accountability

"As a global company, Starbucks is working to
ensure that our business and operations address these significant
worldwide issues, as appropriate. We hope this report
shows our commitment to continuing to strive for further transparency
in our CSR efforts.

"But along with those
advantages comes a new set of responsibilities that we all must be aware of
and adhere to. The continuing Verizon Visiting Professorship at Bentley
College promotes the importance of sound and ethical decision-making , policies
and procedures by leadership and employees at all levels of business."
The lecture series has continually stressed IT's substantial potential for
achieving more effective communication of values and expectations, promoting
greater transparency and accountability, as well as facilitating ethics
training and oversight.

This category is for sites which promote, teach or inform in the area of organizational and managerial principles, beliefs and practices which lead to a greater degree of integrity and business ethics.