For the period from 1 April to 30 April, these terms
appeared in the UK print media:

- Tony Blair - 8330 articles
- Chelsea (as related to the football team or the championship ) -
4909 articles
- Michael Howard - 4792 articles
- Liverpool and (as related to the football team or the championship)
- 4611 articles
- Iraq War or "War in Iraq" - 2426 articles
- Charles Kennedy - 2287 articles

Allegations of lying have also been prominent throughout the
month -long election campaign.8% 1,816.6 -3.5% 279.7 -0.5 7.

Newspapers whose reporting specializes in general business news, issues and the economy.

safeguard managerial

"McClatchy has been recognized as an industry leader in diversity and NABJ
hopes that record will only continue to improve," said Ernie Suggs, NABJ vice
president/print and a reporter at the Atlanta Journal-Constitution.

Blair and Chelsea Dominate Media Coverage over Howard and Iraq According to the Factiva Insight Media Monitor

Business Editors/Government Writers

LONDON----Factiva(R), a Dow Jones and
Reuters Company, today announced that education, Iraq and health
continued to be the key policy issues discussed by the main parties
during the fourth week of campaigning for the 2005 UK General
election, securing 18.surplice@factiva .9% 25,465 23,754 7.1 0.5 -4.7 141.3 -3.5
Direct Marketing 7.2 5.

citywire stakes

Charts for the week commencing 25 April 2005 are enclosed
below. Factiva's unrivalled collection of more than 9,000
authoritative sources includes the exclusive combination of The Wall
Street Journal, the Financial Times, Dow Jones and Reuters newswires
and the Associated Press , as well as Reuters Fundamentals, D+B, and
Bureau van Dijk company profiles.

McClatchy Reports February 2005 Revenues

7 69.7%

* Reflects average paid circulation based upon number of days in period.2% 853.6% 98.9 0.4 9.1 6.3
Employment 10.

examiner mibiz

8 1,403 .3%
Total 1,091.2%
The Fresno Bee 98.5 99.5%
The Modesto Bee 93.4 92.2 -2.8 2,304.

dinar antitrust

7% during the week from 25 April - 1 May , over
the previous week.
McClatchy also operates leading local websites in each of its daily
newspaper markets, offering users information, comprehensive news,
advertising, e-commerce and other services, and owns and operates McClatchy
Interactive, an interactive media operation that provides newspapers with
content, publishing tools and software development.2% $157,723 $149,881 5.6 514.8 136.7) (9.

safeguard antitrust

) News Tribune to as large as the Philadelphia
Inquirer and San Jose Mercury News. Former NABJ president Will Sutton was a senior editor at
McClatchy's (Raleigh ) News and Observer and the current NABJ executive board
has four members working at Knight Ridder properties.asp
Interestingly, while the issue of Iraq appears to be dominating
media coverage , additional Factiva research shows that the Chelsea and
Liverpool football teams actually secured more mentions than the War
in Iraq in the UK print media during the month of the election
campaign .asp and can be
reproduced in print and online media.6% $190,124 $182,560 4.0 0.7% 424.3 60.9%

Carolinas:
The News + Observer,
Raleigh 141.

safeguard snapshot

It is unclear what will happen to those at
the papers being sold or on the corporate staff.
The Factiva Insight Media Monitor - 2005 UK Election is available
free to journalists and the public .
Advertising revenue performance at the Company's newspapers is summarized
by region in McClatchy 's statistical report that follows.1 -0.8 6.0 194.1% 206.1 4.4%

THE McCLATCHY COMPANY
SUPPLEMENTAL ADVERTISING REVENUE DATA
BY CATEGORY FOR THE PERIOD
ENDED FEBRUARY 27, 2005

Period 2 Year to date

% Print/Online % Print/Online
Change Combined Change Combined

Print:
Retail 4.1 2.8 15.7 12.

accurately stockwatch

5% (860) articles, 17. It tracks four key areas of media
coverage related to the election, as reported across 750 UK newspapers
and business publications , including:

-- Coverage of key policies by party
-- Policy ownership by party
-- Coverage of policies by newspaper titles
-- Share of voice analysis - press coverage by party leader

The charts, which are updated daily, are available at
http: //www.com

About Factiva(R)

Factiva, a Dow Jones + Reuters Company, provides essential
business news and information together with the content delivery tools
and services that enable professionals to make better decisions
faster.8 million.0 0.0 590.6% 2,312.7 242.1 133.0 205.0% 314.7 15.5

Online 43.

stockwatch snapshot

7% (827 articles) and
14. It publishes 12 daily and 18 non-
daily newspapers located in western coastal states, North and South Carolina ,
and the Twin Cities of Minneapolis/St.1% 3,748 4,199 -10.1% 1,403.0 5.4 0.5
National 10.2
Classified Total 3.

stockwatch joplin

McClatchy, with headquarters in Sacramento, Calif.
Both Knight Ridder and McClatchy have enjoyed strong relationships with
NABJ, through programs, financial support and through the efforts within both
companies to support the participation of their employees in the organization,
said Suggs. Executives, information professionals,
marketers, salespeople, and other professionals can easily monitor and
understand the latest news, market trends, and business challenges
relevant to them - directly from the Microsoft Office and job-specific
applications they use every day.
The McClatchy Company, headquartered in Sacramento, California, is a
leading newspaper and Internet publisher.8%
California 28,920 26,965 7.4% 548.0 1.9 -0.6%
South Carolina Dailies 151.

corners joplin

Two senior members are also on their
corporate staff -- former NABJ board member Larry Olmstead is vice president
for staff development and diversity, and NABJ president Bryan Monroe is
assistant vice president for news. "However,
if we begin to see any erosion in that commitment, we will be there to put
them on notice.
"It is our hope that that commitment expands with this historic
acquisition ," said Suggs.8% (694 articles) respectively.com/investigative/releases/emm.5 1,414.0% 68.6 69.0)
Real Estate 12.7 N/A 41.2 N/A

Total 6.

ewatch stakes

, also announced they
would be selling off 12 of the Knight Ridder papers , including some of their
largest properties in Philadelphia and San Jose.

The headlines behind the
articles can be accessed by clicking on the relevant column or pie of
each chart.2 % and total revenues grew 4. The Company has
also included supplemental advertising revenue data by category in a schedule
that follows.2% $48,940 $48,563 0.7%
Total Revenue $88,814 $84,913 4.4 400.4%
National 97.7 -1.

managerial examiner

Daily charts showing the analysis are available at
http://www.

McClatchy's newspapers
include, among others , the Star Tribune in Minneapolis, The Sacramento Bee,
The Fresno Bee and The Modesto Bee in California , The News + Observer
(Raleigh, NC), The News Tribune (Tacoma, WA) and the Anchorage Daily News.5 1,263.3 0.8 2,304.6 2.1 18.9 11.4 9.4 9.

ewatch appearing

factiva.8 1,830.4 -3.9 8.8 3.9
Auto (11.7 7.

ftc crain

"
According to a Knight Foundation analysis of newspaper industry diversity
numbers, McClatchy had the third best representation of journalists of color
among their staffs, behind Gannett and Knight Ridder.
For further information about the Factiva Insight Media Monitor -
2005 UK Election, Factiva Insight solutions , or to arrange an
interview with Claude Green, Factiva's Deputy CEO, please contact
Melanie Surplice on +44 207 542 8837 or Melanie., The McClatchy
Company (NYSE: MNI) today reported that consolidated advertising revenues in
February 2005 increased 6. McClatchy is listed on
the New York Stock Exchange under the symbol MNI.7%
Total Advertising $74,222 $69,919 6.2%

Circulation 12,753 12,722 0.6%
Community Newspapers 68.7 7.6%

Full Run ROP Linage by Market for

California:
The Sacramento Bee 198 .8 45.7%

Star Tribune, Minneapolis 129.8 -3.

citywire joplin

NABJ Scrutinizing Sale of Knight Ridder to McClatchy Concerned About Impact on Members

SACRAMENTO, Calif.2% 28,653 28,480 0.5 849.2 1,084.0% 193.5% 205.9% 141.2% 144.1%
Total 1,091.6 2.

stakes snapshots

For the period from 1 April to 30 April,
Tony Blair and the terms "truth" or "trust" were mentioned in 1643
articles, compared with the 1108 articles that mentioned Tony Blair
and "lie" or "liar ".6%. Year-to-date
consolidated advertising revenues were up 5. McClatchy has daily circulation
of 1.0 -0.2 213.6 97.9%

Northwest:
The News Tribune, Tacoma 93.5 123.5) (8.

safeguard dealmaking

Its percentage
of election-related media coverage as linked to the three key parties,
more than doubled to 17.
For Charles Kennedy, 494 articles mentioned "truth" or "trust ",
compared with 331 that mentioned "lie" or "liar".2% and total revenues increased 4. Paul.8 0 .2 1,826.4%

Millions of Preprints
Distributed 260.7 63.

managerial dinar

The two companies are
known for excellence in journalism -- in print and online.4 million and Sunday circulation of 1.6 83.6 16.2 324.3 0.

stockwatch gorge

3% 61,617 57,217 7.7%
Carolinas 12,155 11,166 8.5 -0.0%
Sunday 1,814.7 -0.9 0.8 191 .2 1,084.2 16.

stakes unison

WASHINGTON, The National Association of Black
Journalists is monitoring the impact on its members working for Knight Ridder
newspapers, as employees learned Monday that the nation's second-largest
newspaper group would be acquired by the McClatchy Company in a cash and stock
deal worth about $4.2% 21,701 20,347 6.6%
Other 1,839 2,272 -19.

Advertising Linage for Dailies:
Full Run ROP
Retail 409.1% 1,267.6 -1.2 203.2 304.1 154.0 0.2 6.

clipping stakeholder

More than 100 NABJ members are employed by Knight Ridder -- from papers as
small as the Duluth (Minn.
According to the Factiva Insight - Media Monitor(sm), which is
tracking key issues and parties in the UK General Election daily, Iraq
is once again high on the political and media agenda. For Michael Howard, 1007 articles mentioned
"truth" or "trust", compared with 684 that mentioned "lie" or "liar".2%
Northwest 10,307 9,441 9.4 -1.1 290.3%
Anchorage Daily News 69.7 14.1% 306.2 5.

bradenton stakeholder

com/investigative/releases/emm.

The McClatchy Company
Consolidated Statistical Report
(In thousands, except for preprints)

Period 2 Period 2 Year-to-Date

% %
Revenues - Net: 2005 2004 Change 2005 2004 Change
Advertising
Minneapolis $22,840 $22,347 2.2%
Merced Sun-Star 46.2 4.7 7.

managerial dealmaking

factiva.
The Factiva Insight Media Monitor - 2005 UK Election provides a
graphical view of media coverage from Factiva's unrivalled collection
of more than 9,000 sources including The Wall Street Journal, Dow
Jones and Reuters Newswires, The Guardian, The Times, The Independent,
The Daily Telegraph, The Evening Standard, The Sun, and other key
business publications as well as influential Web sites.
Factiva's innovative, XML-based and Web services-enabled
technology platform provides access to this rich content collection
via Factiva's role-specific products or through customized enterprise,
group or personal solutions.1%

Average Paid Circulation: *
Daily 1,413.6 2.7 1.6% 2,312.7) (7.

snapshots ftc

5 billion.1%.
Does not reflect ABC reported figures.8 93.2% 191.4%
Classified 584.0 419.8 -5.2%
Tri-City Herald 69.2 7.5 6.2