The systems were installed throughout the NEP
Denali all-digital HD production trucks on site.
Additionally, all graphics creation and manipulation on Deko 3000HD is
accomplished at full native HD resolution, including 3D DVEs and animating
text attributes , ensuring the highest quality results and maximum visual
impact.

AMSTERDAM, Netherlands , Today at
IBC2005, the International Broadcasters Convention, Avid Technology, Inc.

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A recognized industry leader, the company has
received nine prestigious Emmy Awards for its technical innovations and
carries this commitment throughout all of its product lines.
(Nasdaq: AVIDMSFT) announced a collaborative
development initiative that enables Avid to build on its existing investment
in Windows(R) technologies by delivering cutting-edge, professional video and
audio postproduction solutions that support VC-1, the proposed SMPTE standard
based on Microsoft(R) Windows Media(R) Video 9.
Avid is either a registered trademark or trademark of Avid Technology,
Inc.nvidia.

This Animation sub-category lists institutes offering courses on computer graphics based animation.

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Deko
allowed operators to modify a single graphic and automatically apply those
changes to all related graphics , eliminating time-consuming manual repetition. Pinnacle Systems' award winning digital media solutions
are in use around the world for broadcast, video editing, DVD and CDR
authoring and on the Internet .com. "Building upon Avid's
investment in Windows Media technologies, these new VC-1 capabilities will
enable seamless creation through existing postproduction processes and help
significantly reduce production and editing time. We are pleased to work with Microsoft to break new
ground in digital media production and distribution.

About Microsoft
Founded in 1975, Microsoft is the worldwide leader in software, services
and solutions that help people and businesses realize their full potential., these would never be possible if it
were not for advances in the hardware and software we use to create these
films.

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The result was truly spectacular."

About Pinnacle Systems, Inc.
(Logo: http://www.

NVIDIA Congratulates Film Clients Receiving Academy Awards(R)

NVIDIA is proud to
work with a number of the top studios and artists nominated for this year's
Academy Awards who use NVIDIA products in their digital workstations.com.

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Planned Implementation Builds on Avid's Investment in Windows Technologies.

About Avid Technology
Avid Technology , Inc."
"Working closely with studios like Imageworks allows NVIDIA to develop the
products and provide the support the film market demands," said Jeff Brown,
general manager for NVIDIA professional products. "Imageworks is truly in the
vanguard when it comes to visual effects and digital character animation in
this industry and we are delighted to see the well-deserved recognition they
continue to receive.com . NVIDIA is headquartered in Santa
Clara, California and employs more than 2,000 people worldwide.

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"Deko 3000HD enabled NEP to provide their broadcast
clients with a streamlined HD graphics workflow, allowing them to fully
realize their creative objectives. VC-1 is under
consideration by a number of other standards and industry organizations, and
completion of the work with SMPTE will allow interested parties to make a
simple reference to the SMPTE standard to standardize it within their group. For more information about the company's award-
winning products and services , please visit: http://www. Features, pricing, availability, and specifications are subject
to change without notice.

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com/cgi-bin/prnh/20000822/MSFTLOGO )
"Microsoft is extremely pleased to work with Avid to deliver native VC-1
support within Avid's professional video and audio, broadcast, and
postproduction solutions," said Amir Majidimehr, corporate vice president of
the Windows Digital Media Division at Microsoft."
NVIDIA has a long history of working closely with studios in Hollywood and
around the globe to provide customers with the tools and technologies that
allow artists and animators create stunning visual effects.

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"Native editing of VC-1
will also enable quick broadcast of material sent in from the field via
network transfer. More
information on NVIDIA professional products can be found at
http://www.

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Pinnacle Systems
may be reached at (650) 526-1600 or at http: //www."
VC-1 is now in Trial Publication as SMPTE standard 421M. For more
information, visit the Company's Web site at http://www.

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NVIDIA is a key partner in the development of these tools.

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"Live events like the Academy Awards telecast are extremely challenging
for broadcasters," said Matt Danilowicz, vice president and general manager,
Broadcast at Pinnacle.
NOTE: Pinnacle Systems and Pinnacle Deko are trademarks or registered
trademarks of Pinnacle Systems, Inc.

obtain animators

(Nasdaq: PCLE), a leading provider of digital video
solutions, today announced that its Pinnacle Deko 3000HD real-time graphics
systems delivered all of the live on-air graphics for the 77th Annual Academy
Awards(R) broadcast Sunday, Feb.newscom.
NVIDIA Corporation is a worldwide leader in graphics and digital media
processors. The Company's products enhance the end-user experience on consumer
and professional computing devices. Such risks and uncertainties include, but are not limited to ,
delays in ramping new products into production, adoption of other technologies
or products by those in the film industry, manufacturing defects,
incompatibility of technologies, reliance on third -party manufacturers, the
impact of competitive products and pricing alternatives, n changes in the film
industry standards, our dependence on third-party developers and other risks
detailed from time to time in the NVIDIA reports filed with the Securities and
Exchange Commission including its Form 10-Q for the quarter ended October 24,
2004.

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Pinnacle Deko Real-Time Graphics Systems Deliver Live Graphics at the 2005 Academy Awards

, Pinnacle
Systems(R), Inc. All other trademarks are the property of their
respective owners.
The names of actual companies and products mentioned herein may be the
trademarks of their respective owners.nvidia.
NVIDIA disclaims any obligation to update these forward-looking statements.

NOTE: All company and/or product names may be trade names, trademarks
and/or registered trademarks of the respective owners with which they are
associated.

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MOUNTAIN VIEW, Calif. is the world leader in digital nonlinear media
creation, management, and distribution solutions, enabling film, video, audio,
animation, games, and broadcast professionals to work more efficiently,
productively, and creatively.com.Leading Studios, Including Sony Pictures Imageworks, Use NVIDIA(R) Technology
to Create Stunning, Award-Winning Movies

SANTA CLARA, Calif.

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Pinnacle Systems provides broadcasters and consumers with cutting-edge
digital media creation, storage, and play-back solutions for use at Home, at
Work and on the Air.

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"Deko's unique technology allowed us to implement changes on a
global scale quickly -- often transparently -- saving the production team
valuable time and resources.

Avid Collaborates With Microsoft to Deliver Native VC-1 Support in Industry-Leading Professional Editing Tools

It's the first workflow of its kind that offers dramatic
time and cost savings.

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avid.

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"
During show rehearsals earlier in the week, as set, lighting and graphics
came together and the final visual combination was viewed on-screen, Deko's
flexibility allowed last minute changes to be made easily on location."
"Our agreement with Microsoft to support VC-1 will enable improved
workflows for our customers by making it easy to publish and share media for
review and approval , and encode media for Web distribution and DVD authoring,"
said Mike Rockwell, chief technology officer at Avid.

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Avid plans to provide native
support for VC-1 in upcoming versions of its digital nonlinear video-editing
products, as well as its Digidesign and M-Audio digital audio production
solutions .

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"When you're in production on a show of this caliber, last-minute changes
are inevitable and time is of the essence," said Laura Staat, lead live Deko
operator. and/or its affiliates in the United
States and other countries.

visualization preproduction

Certain statements in this press release including , but not limited to,
statements as to our relationships with customers and partners in the film
industry and the features, benefits, performance and capability of the NVIDIA
Quadro FX are forward-looking statements that are subject to risks and
uncertainties that could cause results to be materially different than
expectations.

nonlinear preproduction

27, including both high-definition (HD) and
standard-definition (SD) broadcasts.

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NEP, a leading supplier of television production facilities and services,
deployed Deko to support the main event broadcast on ABC, as well as ABC and
TV Guide pre-show programming . NVIDIA graphics processing units (GPUs),
media and communications processors (MCPs), and wireless media processors
(WMPs) have broad market reach and are incorporated into a variety of
platforms , including consumer and enterprise PCs, notebooks, workstations,
PDAs, mobile phones, and video game consoles. These forward-looking statements speak only as of the date hereof.

preproduction employing

pinnaclesys.

NOTE: Microsoft, Windows and Windows Media are either registered
trademarks or trademarks of Microsoft Corp. in the United States and/or other
countries. in the United States and/or other countries.