* Respondents who visited Star Wars-related Web sites also indicated
that Fandango (60 percent) and Movietickets. Neither Claria Corporation nor Feedback Research is
affiliated with, sponsoring, or sponsored by LucasFilm(R), and the
LucasFilm (R) marks are used for descriptive purposes only.

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About Claria Corporation: Founded in 1998 , Claria Corporation is a leader
in online behavioral marketing.99 domain registration fee gives our customers an affordable and
easy way to register domain names when they purchase an annual hosting
package, e-mail package or our NamePrivacy service," said Jeff Grosman,
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By analyzing the actual online behavior of Claria's tens of millions of
anonymous users, Feedback Research was able to gain insight into the online
and offline behavior around the much anticipated debut of Star Wars Episode
III(R).

- Yahoo! Movies was the most popular site for reviews with both
Star Wars respondents (51 percent) and general entertainment
respondents (60 percent).

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Offline Star Wars Ads

REDWOOD CITY , Calif. These
trademarks and service marks are used for descriptive purposes only.

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Feedback Research also surveyed a random sampling of Claria users to
gauge interest and activity around the movie.

com (40 percent) were
their top online ticket purchasing sites.
* Other significant jumps on Episode III-specific pages included:

- LucasArts Episode III game page with 120 percent;
- AOL Moviefone's Episode III site with 109 percent;
- Yahoo !'s Episode III site with 107 percent; and
- The official Episode III site with 106 percent . All other
trademarks or service marks used herein are the property of their respective
owners , and neither Claria Corporation nor Feedback Research is in any way
affiliated with, sponsoring, or sponsored by the owners of those marks.

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-- Internet Plays Key Role in Ticket Sales

* 46 percent of Star Wars fans intending to see the movie in theaters
either bought or were planning to buy their tickets online.com.

NOTE: Claria and Feedback Research are trademarks of Claria Corporation.
LucasArts(R), Episode III(R) and Star Wars(R) are the trademarks and service
marks of LucasFilm(R).com), a
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Of all the Star Wars-related Web sites, the official Episode III site
captured 52 percent of the total visitor traffic, followed by Yahoo!'s Episode
III site with 19 percent and the Episode III game page on the LucasArts(R)
site with 16 percent. and Asia.

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com), a leader in behavioral marketing , 69 percent of
Star Wars respondents have seen or heard ads online and 27 percent of general
entertainment respondents cited TV or radio advertisements as the way they
found out about the movie. The company 's products
and services include Web hosting, e-mail, private registrations and advanced
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com (The Internet
Movie Database) had the biggest traffic spike with a 196 percent
increase.
* 68 percent of Star Wars respondents and 52 percent of general
entertainment respondents who check movie reviews typically find
them online at movie/entertainment sites.

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Claria provides marketing research and business insights through
its Feedback Research division, delivering in-depth analytics of consumer Web
usage patterns across the Internet., NameSecure (http://www.

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Sith Happens: Force Is With Star Wars(R) Online Advertising as Fans Await Star Wars Opening

, As Star Wars fans awaited
their return to a galaxy far, far away, many headed online to research the
movie, watch trailers, read reviews or buy tickets online .
* The two most popular Web sites to purchase movie tickets online
among survey respondents who visited general entertainment Web
sites were Fandango (45 percent) and Movietickets.

* In the week before the movie's release, The Star Wars Pages on
movie ticket purchasing sites saw almost half of their entire
traffic for the entire research period: 46 percent for both
Moviefone and Fandango and 47 percent for Movietickets.C.

Entries submitted to Web_Hosting/Free/Star_Wars_Related should be limited to hosts which particularly cater to the needs and interests of fans of the Star Wars universe.

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According to an
independent study conducted by Feedback Research, a division of the Claria
Corporation (http: //www. The research study ran from April 18, 2005 to May 15, 2005 among users
who viewed either the general entertainment category or Star Wars-specific Web
sites. In the weeks leading up to today 's movie opening, the
official Episode III site experienced a 106 percent increase in traffic. Claria 's behavioral data platform provides
Web publishers and advertisers with the ability to display content and
advertisements targeted to anonymous, individual consumers, based on their
interests.

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-- Star Wars Fans Engage in Movie-Related Activity Online

* 62 percent of respondents who visited Star Wars-related sites did
so to watch trailers and video clips of the movie. Claria headquarters are located in Redwood City, CA, with U.
offices in Los Angeles, Chicago, New York, Washington D.com.

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Claria's Vista Marketing Services division
is dedicated to bringing consumers a more relevant and highly personalized Web
experience. With access to the
wealth of information and respondents from Claria's GAIN Network , Feedback
Research can help advertisers find out more about customers because
advertisers can create samples based on what consumers actually do online
rather than using self-reported data.99 , with
any purchase of an annual hosting package, e-mail package or the NamePrivacy
service.

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About Feedback Research: Feedback Research, a division of the Claria
Corporation, offers a breakthrough way to conduct one-to-one research with
tens of millions of consumers while they surf the Web.

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-- Traffic Jumps as Movie Debut Nears

* In the weeks leading up to the movie opening IMDb.
* In seeking the official Star Wars site, 23 percent used a search
engine and 18 percent found it through a general movie or
entertainment Web site. In contrast, 50 percent
of Star Wars respondents and 43 percent of general entertainment
respondents find reviews on TV or radio programs .com.

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com (38 percent).

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NameSecure is a full-service domain registrar that has been providing
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