When making
leisure travel destination
decisions, GLB travelers are seeking direction on how they can spend their
dollars on both gay-friendly travel channels and destinations," said John
Butler, Senior Marketing
and Communications Strategist for Witeck-Combs
Communications. They include refusals
to be interviewed
(nonresponse), question wording and question order and
weighting. Known for The Harris Poll(R) and
for pioneering Internet-based
research methods, Harris Interactive conducts proprietary and public
research
to help its clients achieve clear, material and enduring results.
The categorization of
a person as homosexual or bisexual has existed for only 150 years.
publicly reasons
Forty-six percent of GLB respondents
are likely to visit Orbitz., Gay. adult population of GLB adults.
About Witeck-Combs Communications
, Inc.
Witeck-Combs Communications, Inc.com.com
This category consists of a list of
sub-categories within the Open Directory Project that refer to gay, lesbian, or bisexual individuals
.
150 gender
Gay and non-gay use of Expedia.com 34 46 33
Hotel website (e. Sampling error for GLB adults
(177) is plus or minus 9 percentage points.com
), Paris-based
Novatris (http://www.
Q Television Network is now available on RCN's Chicago cable
system,
channel 270. The network
is also ad-supported. The editors involved in the creation
of this list have made every effort to only include individuals for which there is scholarly or documentary
evidence available.
categorization gender
com 22 24 22
Hotwire.com
15 21 15
Other
7 12 7
I don't make travel reservations online 34 18
35
Note: Data within this table weighted to reflect total U. GLB adult
population
. Figures for age, sex, race, education, region and income were weighted
where necessary to bring
them into line with their actual proportions in the
population.
Figures for table 1 were not propensity
weighted and are representative of the
total U.
Q Television Network is the official network of
Gay Games(R) VII.
sexuality lesbians
Press Contacts:
Nancy Wong
Harris Interactive
585-214-7316
Kelly Gullo
Harris Interactive
585-214-7172
John Butler
Witeck-Combs Communications
202-887-0500 ext.com
In addition
some people may have chosen to not publicly acknowledge their sexuality for social or personal reasons
.
bisexuals sexuality
S.categorization publicly
While fully 35 percent of heterosexual respondents said they don't
book travel online, fewer than
one in five (18%) GLB respondents said they did
not.
TABLE 1
Travel Websites and Hotel Reservations
"When making your hotel reservations
, which of the following websites are you
likely to visit?"
Base: All Adults
Total GLB Heterosexual
(n=2,630) (n=177) (n=2,361)
% % %
Travelocity.com) 31 33
31
Hotels.hieurope.
For more information on Gay Games(R) please visit:
http:
//www. The day ends with
QTN's signature series "On Q Live," a fun-filled adventure of news, guests
,
sports and entertainment.bisexual influenced
S., Out Traveler, Genre, Passport) 25
Gay-specific reference
books (e., Washington Blade, Bay Windows,
Dallas Voice)
14
None of these 27
Note: Data within this table were weighted to reflect total U.
In theory, with a probability
sample of this size, one can say with 95
percent certainty that the results for the overall sample
have a sampling
error of plus or minus 2 percentage points.
About Harris Interactive(R
)
Harris Interactive Inc. Evening highlights will include giveaways,
special
prizes and sponsored reception.
The company's programming is available on a subscription basis
to those
desiring to subscribe.effort bisexual
com 27 32 27
Cheaptickets. adult online population.composite lesbian
Outside of the assistance gays seek from friends and relatives
(58%),
gay-specific websites (32%), such as Outandabout.com 40
45 40
Orbitz.g.
Who: Special appearance by Nick Oram, Host and
Executive Producer
of "Q On the Move"
When: 7-11 pm, Wednesday, January
25, 2006
8 pm - Premiere of "Q On the Move" promptly begins
Where:
Sidetrack
3349 North Halsted Street, Chicago IL 60657
http://www
.org/
Q Television Network currently offers its customers five hours of live
programming
daily, kicking off its morning fare with the new hit show
"Brunch," which stars Honey Labrador and
Scott Withers.refer influenced
, According to a recent nationwide
survey, gay, lesbian and bisexual (GLB) adults
who are online are more likely
to book hotel reservations through online portals than heterosexual
online
adults.g.
Additional Note: Previous research conducted by Harris Interactive in
conjunction with Witeck-Combs Communications, Inc.harrisinteractive.scholarly refer
Many GLB online consumers
rely on gay-specific travel expertise when
queried on the type of resources used when planning destination
travel.g. Unfortunately, there are several
other possible sources of error in all polls or surveys
that are probably more
serious than theoretical calculations of sampling error.Y. QTN also offers
its customers original programs
such as "Q on the Move with Nick Oram," the first-ever travel show
for the
GLBT community; "QueerEdge with Jack E.existed wyatt
New National Study Shows Gays More Likely Than Non
-Gays to Book Travel Online
, a strategic public relations and marketing communications firm with
special expertise in the gay market. Hilton. BURBANK, Calif." Event will be
held at the famous
Sidetrack nightclub in Chicago on January 25th.com
Sponsors: RCN, Sidetrack, Gay Games(R
)
Parking: Valet Parking Available
Host Nick Oram takes his "Q On the Move" cameras
all across the world,
introducing his viewers to all of the remarkable places he visits as well as
the uncanny and inspiring people he meets.
About Q Television
This 24/7 premium
television network is organized to create, develop and
feature television programming for the gay
and lesbian community, including
live + interactive content every weeknight, plus sports, information
and
entertainment.occupation publicly
adult online
population.witeckcombs.
Harris Interactive combines its
intellectual capital, databases and
technology to advance market leadership through U. While the
company expects much of its subscriber base to be
comprised of members of the gay and lesbian population
, management also
believes that quality programming about the gay and lesbian experience,
designed
to entertain, educate and inform, will attract many other segments of
the viewing public.acknowledge existed
(http:
//www.GayGamesChicago. The monthly fee varies by region of the country. For further information on
programming and
subscriptions, please visit http://www.
MEDIA CONTACT: Jim Strzalkowski
T: 818-338-3555 Email: jim@prioritypr.occupation wyatt
adults, of whom 177 were
self
-identified as gay, lesbian or bisexual.com and Gay. Propensity score weighting was also used to adjust
for
respondents' propensity to be online for the question in table 2, and those
figures are representative
of the general U. Although we
remain interested in the consumer attitudes and characteristics of
transgendered individuals, for accuracy and consistency we distinguish sexual
orientation from
gender identity.-based global research company that blends premier strategic consulting
with innovative
and efficient methods of investigation, analysis and
application. offices and wholly owned
subsidiaries:
London-based HI Europe (http://www., Q Television Network
(OTC Pink Sheets: QBID), America's groundbreaking
network for gays, lesbians,
bisexuals and transgendered individuals (GLBT), has announced a special
Chicago premiere and party for "Q On the Move with Nick Oram.qtelevision.gays scholarly
These are the results
of a survey of 2,630 U.com 41 52 40
Expedia.newscom
. Jett," a live nightly talk show that
takes viewers to the farthest reaches of "Queerdom"; and "Flesh
and Threads,"
a dance show that brings fashion and the gay beat to the dance floor.effort gays
TABLE 2
Future Leisure Travel Plans
"Which of the following do you use to learn about future leisure travel
destinations
you are considering visiting?"
Base: GLB Adults
GLB
(n=177)
%
Friend/ Relative/ Personal Experience 58
Gay-specific websites
(e., Odysseus, Damron) 22
Gay-specific newspapers (e.S.
These statements
conform to the principles of disclosure of the National
Council on Public Polls. (http://www.com
.com/cgi-bin/prnh/20060110/LATU073 )
What: Q Television Network premiere and party for
the Midwest episode
of the hot globetrotting travel series, "Q On the Move"
featuring Chicago. Now in its second year of
production, Oram brings to Q Television
Network (QTN) viewers one of the
hottest, most entertaining gay television shows offered anywhere
. The
network is telecast 24 hours per day, 7 days per week and features a variety
of live and
original programming. Some of the individuals listed here are from times or places where these concepts
were not used.
scholarly bisexuals
g.
Methodology
Harris Interactive(R) conducted the study online within
the United States
between March 8 and 14, 2005, among a nationwide cross section of 2,630 adults
who are online, of whom 177 self-identified as gay, lesbian, or bisexual
(GLB).com) is the
nation
's premier strategic marketing communications firm, specializing in
reaching the gay and lesbian consumer
market.refer reasons
One third of GLB adults use gay-specific websites to learn about future
leisure travel destinations
ROCHESTER, N.com did not vary much (45
percent of
GLBs said they are likely to visit Expedia.g.
(Photo: http://www.qtelevision.net
INVESTOR RELATIONS: Richard Brown
T: 617-314-7379 Email: Staff@EquityRelations
.indexed reasons
About one-half (52%) of GLB respondents were likely to visit
Travelocity. Close behind are
national gay magazines (25%), such as
Passport, Genre, and Out Traveler, and gay-specific travel
books (22%), such
as Damron and Odysseus guides.com 28
41 27
Priceline. queried gay, lesbian,
bisexual and transgendered (GLBT) self-identified
respondents. In addition, given the low incidence of
response from transgendered individuals, it
is extremely difficult to draw
conclusions from the data captured.harrispollonline. For more information
on Nick Oram and "Q On the Move" visit
http://www.com. Q Television is available on such blue chip
cable systems as Time Warner, Cox Communications and RCN, among others, with
availability approaching
3 million digital cable households in the U.alphabetically composite
com, top the list
of resources gays use to learn about
future leisure travel destinations they
consider visiting.com, Marriot.com, outandabout.S.S. This
online sample is not a probability sample. 12
Jbutler@witeckcombs.Q Television Network Announces
Premiere Party for the Midwest Episode of 'Q On the Move with Nick Oram' at Sidetrack in Chicago
sidetrackchicago.categorization sexuality
com compared with 40% of
non-gays).com
compared to 33 percent of non-gays.novatris
. Nick and
the QTN cameras will be at Sidetrack on January 25th to bring you into the
action too
.publicly categorization
Y.S.com) 32
Gay-specific magazines (e. It is impossible to quantify the errors that
may result from these
factors. In April 2003, American
Demographics magazine identified Bob Witeck
and Wes Combs as two of 25 experts
over the last 25 years who have made significant contributions
to the fields
of demographics, market research, media and trendspotting for their
pathbreaking
work on the gay and lesbian market.com), Tokyo-based Harris Interactive Japan,
through newly acquired
WirthlinWorldwide, a Reston, Virginia-based research
and consultancy firm ranked 25th largest in
the world, and through an
independent global network of affiliate market research companies.bisexuals existed
com when
making hotel reservations, compared to 40 percent of
non-gay respondents. The online survey was conducted
between March 8 and 14, 2005 by Harris Interactive(R), a worldwide market
research and consulting
firm, in conjunction with Witeck-Combs Communications,
Inc.
"Clearly, the honeymoon with online
travel sites is likely to grow as more
gay and lesbian consumers flock to specialized media and other
gay-specific
travel and tourism resources. With over nine years experience
in this unique market
, Witeck-Combs Communications has developed respected
relationships throughout the community and serves
as a bridge between
corporate America and gay and lesbian consumers.com), the 15th
largest and
fastest-growing market research firm in the world, is a Rochester,
N.S. EOE M/F/D/V
To become
a member of the Harris Poll Online(SM) and be invited to
participate in future online surveys, visit
http://www.publicly lesbians
A community sponsored library.
-> Show WiseVault's Web Sites Listing For This Topic
Loading...
(Note: These pages use the Atlas Content Safeguard System (ACSS) and require that Javascript is enabled for viewing.)