Time Inc.S.

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com's Golf Plus the widest print and online
reach in golf, a sport which counts more than 100 million enthusiasts
worldwide.
SPORTS ILLUSTRATED's SI.pinnaclesports.

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the best URL in golf, but also
an unprecedented offering of the most powerful and trusted brands in the
sport," said Squires. "The combination of GOLF.com, the most comprehensive online resource for golf travel,
covering more than 20,000 courses worldwide.

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com's Golf Plus delivers the most
complete coverage of the game however fans and players demand it.1502
ali_zelenko@timeinc.com.

provide dc

com's popular handicapping
feature, the strong service journalism of GOLF MAGAZINE and the news and
analysis of SPORTS ILLUSTRATED and SI. GOLF MAGAZINE has a monthly
circulation of 1.com Golf Plus offers users fresh content on a
daily basis with web-exclusive stories, vivid photo-galleries and in-depth
analysis from SPORTS ILLUSTRATED and SI .com

Samara Mormar, Time4 Media
212.com currently
lists Sorenstam as a 6/5 favorite to win her third major this year at the U.
"With six victories in eight starts this year, including the first two
majors on the LPGA Tour, you'd think that Annika has the Slam in her and would
be favored to achieve what Tiger Woods could not in 2005," said Simon Noble of
PinnacleSports.pinnaclesports .

weekly golfing

com will be run by the company's Time4 Media division under GOLF
MAGAZINE publisher Chris Wightman .

Annika Sorenstam an Underdog to Complete Grand Slam at PinnacleSports.com

The Internet's largest sports betting site, PinnacleSports.

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The site offers multiple branded features
including Private Lessons tailored to golfers' games from the world's leading
golfing authorities; ClubTest to help them find the right equipment; and
Golfcourse.

About PinnacleSports.

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and its existing portfolio of GOLF MAGAZINE, GOLFONLINE, SPORTS
ILLUSTRATED, SI Golf Plus and SI. As part of its coverage,
SI.S.

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SirenServ's founder and CEO Michael
Lazerow, 31, will become general manager of GOLF.mormar@time4. As she
sets to tee it up at this week's U.com lists as a 1/3 favorite.

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acquired the company from a holding company owned by a
consortium of owners including its founders, NBC Universal , Inc.
GOLFONLINE, from the editors of GOLF MAGAZINE, combines the title's strong
service journalism in instruction, equipment, travel and real estate with the
interactivity of the internet.522. Although she's an overwhelming
favorite to capture her third U.com still lists Annika Sorenstam as an underdog to complete the
Grand Slam this year.

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has acquired ownership of the
website GOLF. is the world 's leading magazine publisher, publishing over 150
titles that are read more than 300 million times worldwide on a monthly basis
and account for nearly a quarter of the total advertising revenues of U.
212.779.5222
samara. "Although she's undoubtedly the best golfer in the LPGA
and is the clear favorite to win every tournament she enters, we feel history
is against Sorenstam winning all four majors this year.com (http://www.

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Although she'll likely be the favorite at July's Weetabix Women's
British Open, PinnacleSports.

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com's Golf Plus content includes Golf Plus Rankings, SI.com
PinnacleSports.

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15 million.

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Financial terms of the transaction were
not disclosed.
GOLF.4 million and a readership of 6., a leading
media and entertainment company, whose businesses include interactive
services, cable systems, filmed entertainment, television networks and
publishing .S. Fully licensed and regulated in Curacao and the United
Kingdom, the company offers a secure environment for sports betting, racing
and casino gaming.

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the Largest Print and Online Reach in Golf

NEW YORK, Time Inc.3 million unique visitors monthly, GOLF."
GOLF.

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"This acquisition not only gives Time Inc.
Time Inc.com has made Sorenstam an 11/4 long shot to
become the first Grand Slam winner in golf history.

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com's golf version from the web site's
Scorecard Daily section .S. Open title, online bookmaker
PinnacleSports.

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com gives
Time Inc. In May, the
magazine will present the "St.

This category is for sites about Golf-related activities, events, clubs, groups, services , and facilities for gay, lesbian, and bisexual people.

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com and the company that operates it, SirenServ , Inc. Joseph Pressure Challenge," a reality golf
competition on CBS. With low
minimum bet requirements and the highest maximum limits on the Web,
PinnacleSports.

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, it was
announced today by John Squires , co-chief operating officer of Time Inc.com and GOLFONLINE. In addition to
the free content, there is a fee-based membership program that allows eligible
golfers to establish and maintain a USGA Handicap Index and track playing
performances.com's weekly top 10
golfers; and Golf Truth and Rumors, SI ."

Current Odds: *All Odds Subject To Change*

Will Annika Sorenstam Win The Grand Slam In 2005?
No 1/3
Yes 11/4

For a complete list of odds, please visit http://www.com) is the Internet's
largest sports betting site serving customers in more than 80 countries
worldwide.com was the first sports book to
introduce reduced margin wagering using a -105 pricing model that gives
bettors up to 50% better value on wagers than traditional bookmakers.

golfing members

Gives Time Inc.
With an average of 1. Open at Pinehurst Number 2, Annika Sorenstam is
the only golfer in the world with a chance at a Grand Slam in 2005.
Women's Open , which would put her just one championship short of the Grand
Slam. The oddsmakers believe the
more likely result is that the best female golfer on the planet will not
complete the Slam this year, which PinnacleSports.

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Time Inc. Acquires GOLF.com

, The New York
Times Company and private investors .com writers.
consumer magazines. WILLEMSTAD, Curacao, Now that Tiger Woods' quest
fell short at last week's U. Founded in 1998, PinnacleSports.

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Time Inc.

Ali Zelenko, Time Inc .com

Women's Open at Cherry Hills, Sorenstam
is halfway to becoming the first golfer in history to capture all four major
professional championships in the same year.

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com offers extensive coverage of news and developments from the PGA,
LPGA, Champions' and Nationwide tours, including hole-by-hole leaderboard
results, as well as extensive content for recreational players. is a wholly owned subsidiary of Time Warner Inc.S.com.com has earned an industry leading reputation for providing
consistent value to the player, professional customer service and the quickest
payouts online .

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