Powers, LYRIC Board Co-Chair. Scion is the first car
company to use LGBT-specific ads on the PlanetOut Inc.
"Scion is proud to be among the companies who are successfully reaching
out to the LGBT community," said Brian Bolain, Scion's national sales
promotions manager.
PlanetOut Inc.

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The company serves its growing base of more than 3.

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Non-Profit Writers/Business Editors

SAN FRANCISCO----The Lavender Youth
Recreation and Information Center (LYRIC) Board of Directors today
announced that Executive Director Kar Yin Tham has resigned and will
vacate the role effective July 8, 2005.org for the full job announcement.

LYRIC is a non-profit organization and community center in San
Francisco for lesbian, gay, bisexual, transgender, and questioning
(LGBTQQ) youth. LYRIC's mission is to build community and inspire
positive social change through education enhancement, career training,
health promotion, and leadership development with lesbian, gay,
bisexual, transgender, queer, and questioning youth, their families,
and allies of all races, classes, genders, and abilities.
"The quality of gay advertising has taken a giant leap forward this year,"
said Mark Elderkin, PlanetOut's president ."
Wrigley won the Best Rich Media campaign award for their cowboy-themed
Eclipse advertising execution.

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"The winning advertisers
successfully leveraged engaging creative and the mass reach of our network to
positively impact their brands within the gay community. "This
award is a positive recognition of Wrigley's commitment to reaching our
consumers with meaningful and on-target advertising .com,
Kleptomaniac.S.

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LYRIC Announces Executive Director's Resignation Effective July 8 2005; Board of Directors Begins Executive Search

"
Scion won the Automotive Industry Category Leadership award, with one of
their winning ads playing off the acronym LGBT (Lesbian, Gay, Bisexual and
Transgender ), also the PlanetOut Inc.

is only

Reflecting on her time at LYRIC, Tham says, "The power and wisdom
of LGBTQQ youth is truly inspiring. websites.planetoutinc.com.

sports is

"It is with a heavy heart that we accept Kar Yin's resignation
and, on behalf of the Board of Directors and staff, I offer our
gratitude for Kar Yin's years of service and dedication," said Maria
W. LYRIC is an agency like no other
where diversity is our strength, youth our guide, and change and
progress come hand in hand.

PlanetOut Inc . Names Gay Media Advertising Award Winners

We couldn't be happier
with the results," said Tierney Monaco, Wrigley's marketing manager. ticker symbol. For more information,
please visit http://www .

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Founded in
1988, LYRIC envisions a diverse society where LGBTQQ youth are
embraced for who they are and encouraged to be who they want to be.

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Through Tham's leadership the agency has, while surviving city
funding cuts and the down turn of the economy, increased the number of
youth (nearly 2,000 locally and regionally, and 10,000 nationally)
accessing LYRIC programs. Required qualifications
include a breadth of youth development, fundraising, and management
experience. Online advertising is seen as an effective way to reach
gay consumers because of low CPM rates, impression tracking and demographic
targeting.

About PlanetOut Inc.

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Interested applicants may visit the LYRIC web site at
www. SAN FRANCISCO, PlanetOut Inc. "We are very pleased with the results of our online
marketing program and look forward to the future of online and LGBT
marketing.3 million active registered members, the PlanetOut network is
a leader in gay media. PlanetOut, based in San Francisco , offers
FORTUNE 500 advertisers access to what it believes to be the most extensive
network of gay and lesbian people in the world.

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is a leading global online media company offering consumer
services, news and entertainment to the lesbian, gay, bisexual and transgender
(LGBT) community .com and Gay. Gay.com ranked number one,
among all websites measured, for average time spent per visitor in September,
October and December 2004, according to Nielsen//NetRatings' Loyalty
Stickiness Report for at-home visitors in the U.

This is only a gateway to Regional Gay, Lesbian, and Bisexual Sports categories.

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The application deadline is May 9, 2005.com and PlanetOut.

society culture

lyric."


The Gay .com Advertising Award Winners

Best Gay and Lesbian Interactive Campaign: General Motors , Saturn
(agency: GM Planworks)
Best Branding Campaign: NIVEA FOR MEN (agency: RDA International )
Best Rich Media Campaign: Wrigley, Eclipse
(agency: OMD Chicago and San Francisco -based EVB)
Automotive Industry Category Leadership Award: Scion (agency: ATTIK San
Francisco)
Best DTC Creative Execution: Glaxo Smith Kline, Paxil (agency: Beyond
Interactive )
Best Overall DTC Campaign: Bristol-Myers Squibb, Sustiva and Reyataz
(agency: mOne Worldwide)
Best Direct Response Campaign: AOL (agency: Digitas)

With over 3.3 million
active members worldwide through a comprehensive group of branded businesses
featuring diverse chat, news, entertainment, travel, dating, personal finance,
career, shopping and community services at Gay.

this only

An executive transition team
of staff and board members has been assembled to manage the change and
conduct a national search to fill the vacancy for this pivotal
position. Jordon Green , LYRIC Board Co-Chair,
adds, "Kar Yin was a critical change agent who led us through
extensive strategic planning and helped reinvigorate LYRIC."
During Tham's tenure, LYRIC has continued to be a haven for
lesbian, gay, bisexual, transgender, queer, and questioning (LGBTQQ)
youth.
(Nasdaq: LGBT), a global online media company serving the gay and lesbian
market, today announced the winners of the annual PlanetOut Advertising
Awards, which honors companies showing innovation and excellence in
advertising within the gay and lesbian community.com, PlanetOut.

categories bisexual

"
The Board of Directors is seeking a highly motivated
leader/manager with a can-do attitude as well as strong commitment to
LGBTQQ youth.

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"Wrigley, with the help of OMD Chicago and San Francisco-based EVB,
developed an on-line campaign that took our mainstream messages and made them
more relevant for an important consumer demographic.com Travel.

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---

- - kjjkjk

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