Although we
remain interested in the consumer attitudes and characteristics of
transgendered individuals, for accuracy and consistency we distinguish sexual
orientation from
gender identity. 21, 2006, at 5 p.m.
bring events
Many GLB online consumers rely on gay-specific travel expertise
when
queried on the type of resources used when planning destination travel. adult online
population
.S.
Sun Healthcare Group, Inc.bisexual saga
com when making hotel reservations, compared to 40 percent of
non
-gay respondents.
These are the results of a survey of 2,630 U.
Harris Interactive combines
its intellectual capital, databases and
technology to advance market leadership through U. offices
and wholly owned
subsidiaries: London-based HI Europe (http://www.com), Tokyo-based Harris Interactive
Japan,
through newly acquired WirthlinWorldwide, a Reston, Virginia-based research
and consultancy
firm ranked 25th largest in the world, and through an
independent global network of affiliate market
research companies. and home care through SunPlus Home
Health Services, Inc. Bear Valley will be
opening its upper mountain with three to four
lifts in operation providing access to 75 percent of
the total terrain.htm
About Bear Valley
One of California's premiere winter destinations
, Bear Valley is
completing the first phase of a three-phase facilities upgrade that will
enhance
and expand the resort's facilities and nearby lodging.This category is for sites about Snowboarding
-related activities, events, clubs, groups, services, and facilities for gay, lesbian, and bisexual people
.
gay trays
com 27 32 27
Cheaptickets., Gay.com, outandabout
. For more Ski Bus
info, pick up locations and times or to book a reservation, please visit:
http:
//www.bring trays
They include refusals
to be interviewed (nonresponse), question wording and question order
and
weighting. This online sample is not a probability sample.bisexual saga
New National Study Shows Gays More
Likely Than Non-Gays to Book Travel Online
Gay and non-gay use of Expedia.com compared with 40%
of
non-gays).g. It is a member of the National Association of
Securities Dealers (NASD), the Securities
Industry Association (SIA) and
the Securities Investor Protection Corporation (SIPC).member tips
com), Paris
-based
Novatris (http://www.m.com/skibus.events lesbian
Y.
Outside of the assistance gays seek from friends and
relatives (58%),
gay-specific websites (32%), such as Outandabout., Washington Blade, Bay Windows
,
Dallas Voice) 14
None of these
27
Note: Data within this table were weighted
to reflect total U. In addition, given the low incidence of
response from transgendered individuals
, it is extremely difficult to draw
conclusions from the data captured.com.com
When:
Bear Valley will celebrate opening day Wednesday, December 7 at 9 a.snowboarders bisexual
g.
These
statements conform to the principles of disclosure of the National
Council on Public Polls.Y.hieurope
. 12
Jbutler@witeckcombs.rothcp.trips upcoming
One third of GLB adults use gay-specific websites to learn
about future
leisure travel destinations
ROCHESTER, N., Out Traveler
, Genre, Passport) 25
Gay-specific reference books (e.com), the 15th
largest and fastest
-growing market research firm in the world, is a Rochester,
N.
Press Contacts:
Nancy Wong
Harris Interactive
585-214-7316
Kelly Gullo
Harris
Interactive
585-214-7172
John Butler
Witeck-Combs Communications
202-887-0500 ext. The conference is being held at the St.,
What:
Recent storms have
helped to create idyllic skiing and snowboarding
conditions at Bear Valley with a current snow base
ranging from 22 to 34
inches.m.events profiles
S. adult online population. queried gay, lesbian,
bisexual and
transgendered (GLBT) self-identified respondents.
About Roth Capital Partners, LLC
With
corporate headquarters in Newport Beach, California, and offices in
strategic locations in the Western
United States, Roth Capital Partners,
LLC is a full-service investment bank serving corporate and
institutional
clients throughout the world. All
support facilities will be open. to 4 p.membership annual
Forty
-six percent of GLB respondents are likely to visit Orbitz. When making leisure travel destination
decisions
, GLB travelers are seeking direction on how they can spend their
dollars on both gay-friendly travel
channels and destinations," said John
Butler, Senior Marketing and Communications Strategist for
Witeck-Combs
Communications.
TABLE 1
Travel Websites and Hotel Reservations
"When making your hotel reservations, which of the
following websites are you
likely to visit?"
Base: All Adults
Total GLB Heterosexual
(n=2,630) (n=177) (n=2,361)
% % %
Travelocity.com 41
52 40
Expedia.com 22 24 22
Hotwire. Unfortunately, there are several
other possible sources of error in all polls or surveys
that are probably more
serious than theoretical calculations of sampling error.-based global research
company that blends premier strategic consulting
with innovative and efficient methods of investigation
, analysis and
application.com or at any one of Bear
Valley's retail partners such as REI and Helm
of Sun Valley.
bring tips
com
compared to 33 percent of non-gays. In addition, the Sun Healthcare Group family
of companies provides
therapy through SunDance Rehabilitation Corporation, medical staffing
through
CareerStaff Unlimited, Inc.Bear Valley Mountain Resort Announces Opening Day Wednesday December 7
2005
and weekends from 8:30
a.member groups
(http://www. In April 2003, American
Demographics magazine
identified Bob Witeck and Wes Combs as two of 25 experts
over the last 25 years who have made significant
contributions to the fields
of demographics, market research, media and trendspotting for their
pathbreaking
work on the gay and lesbian market.harrisinteractive.novatris. Bryan Shaul, the company's chief financial
officer and
executive vice president, and Jennifer Botter, senior vice president and
corporate
controller, are scheduled to present at the Roth Capital
Partners' Orange County Conference on Feb
.m.
Sun's Home page
Sun
Healthcare Group, Inc. BEAR VALLEY, Calif.
PST. Access to Bear
Valley Mountain Resort for skiers
and snowboarders has never been easier,
thanks to its new Direct-to-Lift (DTL) Day Pass that allows
guests to go
straight from the car to the ski lift.groups snowboarding
Sampling error for GLB adults
(177) is plus
or minus 9 percentage points. Known for The Harris Poll(R) and for pioneering Internet-based
research
methods, Harris Interactive conducts proprietary and public research
to help its clients achieve
clear, material and enduring results. Access to the resort from the surrounding area is
also available
on Calaveras Transit on the Bear Valley Ski Bus.many snowboarders
GLB adult
population.m.
EST. to 4 p. No traffic
restrictions
are reported for the area.bearvalley.gay snowboarding
, According to a recent nationwide
survey,
gay, lesbian and bisexual (GLB) adults who are online are more likely
to book hotel reservations
through online portals than heterosexual online
adults., a strategic public relations and marketing
communications firm with
special expertise in the gay market.
"Clearly, the honeymoon with
online travel sites is likely to grow as more
gay and lesbian consumers flock to specialized media
and other gay-specific
travel and tourism resources.
About Witeck-Combs Communications
, Inc.
Witeck-Combs Communications, Inc. EOE M/F/D/V
To become a member of the Harris Poll
Online(SM) and be invited to
participate in future online surveys, visit http://www.PRESS RELEASE
Sun Healthcare Group Inc. to Present at the Roth Capital Partners' 18th Annual Orange County Conference
The Resort is open weekdays from 9 a.m.calaverastransit.
events tips
Hilton.
TABLE 2
Future Leisure Travel Plans
"Which
of the following do you use to learn about future leisure travel
destinations you
are considering visiting?"
Base: GLB Adults
GLB
(n=177)
%
Friend/ Relative/ Personal Experience 58
Gay-specific websites (e
.g.
Methodology
Harris Interactive(R) conducted the study online within the United
States
between March 8 and 14, 2005, among a nationwide cross section of 2,630 adults
who are
online, of whom 177 self-identified as gay, lesbian, or bisexual
(GLB). With over nine years experience
in this unique market, Witeck-Combs Communications has developed respected
relationships throughout
the community and serves as a bridge between
corporate America and gay and lesbian consumers.m.bring together
com
and Gay.com 15 21 15
Other
7 12 7
I don't make travel reservations online
34 18 35
Note: Data within this table weighted to reflect total U.S.com
) 32
Gay-specific magazines (e. Propensity score weighting was also used to adjust for
respondents' propensity to be online for the question in table 2, and those
figures are representative
of the general U.
Figures for table 1 were not propensity weighted and are representative of the
total U.snowboarders annual
com, Marriot.g., Odysseus, Damron) 22
Gay-specific newspapers (e.witeckcombs
.harrispollonline. More terrain will continue to open as
conditions allow, with snowmaking operations
running 24/7.
Where:
Bear Valley is conveniently located on scenic all-weather Highway
4,
regionally located between Lake Tahoe and Yosemite. DTL day tickets can be purchased online
through
Bear Valley's web site at http://www.colorado bisexual
com, top the list
of resources gays use to learn about future
leisure travel destinations they
consider visiting.com 34
46 33
Hotel website (e. adult population of GLB adults. PST/8 p. Regis Monarch Beach
Resort and
Spa, Dana Point, Calif.
many gay
While fully 35 percent of heterosexual respondents said
they don't
book travel online, fewer than one in five (18%) GLB respondents said they did
not
. Close behind are national gay magazines (25%), such as
Passport, Genre, and Out Traveler, and gay
-specific travel books (22%), such
as Damron and Odysseus guides.g.
In theory, with a probability
sample of this size, one can say with 95
percent certainty that the results for the overall sample
have a sampling
error of plus or minus 2 percentage points. The shuttle
will run all weekends
this season (except Christmas Day).gays profiles
S.com) is the
nation's premier strategic marketing communications
firm, specializing in
reaching the gay and lesbian consumer market. (NASDAQ: SUNH) today
announced
that L., with executive offices located in Irvine,
California, owns SunBridge Healthcare Corporation
and other affiliated
companies that operate long-term and postacute care facilities in many
states
.profiles snowboard
About one-half (52%) of GLB respondents were likely to visit
Travelocity. adults, of whom
177 were
self-identified as gay, lesbian or bisexual. The online survey was conducted
between
March 8 and 14, 2005 by Harris Interactive(R), a worldwide market
research and consulting firm, in
conjunction with Witeck-Combs Communications,
Inc.com) 31 33 31
Hotels.com
28 41 27
Priceline. It is impossible to quantify
the errors that may result from these
factors.com.saga lesbian
com did not vary much (45
percent of GLBs said
they are likely to visit Expedia.com 40 45 40
Orbitz. Figures for age, sex, race, education, region and income were weighted
where necessary
to bring them into line with their actual proportions in the
population.S.S.
Additional
Note: Previous research conducted by Harris Interactive in
conjunction with Witeck-Combs Communications
, Inc.
About Harris Interactive(R)
Harris Interactive Inc. (http://www. Visit the Roth
Capital Partners web site at www.groups gays
A community sponsored library.
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