Talking to a friend,
colleague or family member who was researching their family history got the
ball rolling for 29 percent.
"Working with the CFA Society of Columbus is both a privilege and a
tremendous opportunity," said Image Management Associates' Managing Director,
Tom Corbett.

sidion variants

And 25 percent of respondents became interested
in family history after just searching for their surname online. and included a census
proportionate representation of the U.
MyFamily. "Our
board was very impressed with Tom Corbett's background and track record as an
experienced public relations, business, and media professional .

etymology descendants

Of the people surveyed, 65 percent said their interest is due to simply
hearing stories from relatives . Thirty-five percent have had their interest
piqued after attending a family reunion or family event ., visit
http://www.

etymology surnames

com. Results of the poll may be used in
print or broadcast media, provided credit is given to Market Strategies and/or
MyFamily. is the leading online network connecting families ,
present and past.com, Genealogy.

charles rob

com/cgi-bin/prnh/20050609/LATH018-b )
Questions and Ancestors
Is there royalty in my roots? When and where did these family traditions
begin? Who gave me my red hair and freckles? People have all sorts of
questions about their family history -- and many unique motivations to explore
it.com.

mckinniss focus

(MSI) is one of the largest national, full-service
custom and syndicated research and strategic consulting firms with extensive
experience across multiple industries.

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(PHOTO: http://www."

Digging Up Roots
Of those interested in discovering their family roots, 66 percent said
they've discussed their family history with other family members . That's what 30 percent of respondents claimed. And still others are
enticed by the excitement of all they could discover (14 percent).com. Formerly known as the Columbus Society of
Financial Analysts, the CFA Society of Columbus recently changed its name to
reflect its relationship with the globally recognized CFA Institute, formerly
known as the Association for Investment Management and Research (AIMR). "The society has a relevant and exciting story to tell, and our
firm is committed to growing its recognition and visibility in ways that will
add real value to the organization's brand, both regionally and nationally. IMA
develops communication and public relations solutions for small to medium-
sized businesses and professional practitioners, including legal and medical
professionals, artists and entertainers, media figures, and organizations.

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"With more than 4 billion records
online today and more becoming available everyday, MyFamily is making it
easier for people to not only find their ancestors, but also discover the
stories and details of their lives. The study was conducted between
February 15 and February 23, 2005.com,
Ancestry.

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This figure
represents a 13 percent increase over a similar Maritz Poll that was conducted
in 2000, in which 60 percent of Americans said they were interested in
discovering their family history. The MyFamily network includes MyFamily.

sidion society

com, Inc. MyFamily's tools, content and community empower individuals
to find the people most important to them -- and discover and share their
unique family stories.com .

Sites in which the primary focus is the etymology of the surname and its variants, a one-name study or organization , relevant genealogy, or an associated family history.

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The Internet Makes It Easy
The Internet is fueling the growth of this popular hobby because it
simplifies the process of finding information and connecting with individuals
who share a common branch in their family tree.

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com.
"Image Management Associates is the natural choice for the CFA Society of
Columbus," said Douglas Walouke, CFA, the organization's vice-president.

variants study

, the Internet's most popular and comprehensive family
history research and connection resource.S."
Image Management Associates will leverage its experience in media
relations to promote the general and professional visibility of the Columbus
CFA Society's brand image.

study mckinniss

According to the poll, 73 percent
of Americans are interested in discovering their family history.com/cgi-bin/prnh/20050609/LATH018-a )
(PHOTO: http://www.image-manage.

surnames mcinnis

com , Inc.

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myfamilyinc.

etymology descendants

Sample was provided by Survey Sampling, Inc. For more information on MyFamily .
For more information, visit its website at http://www.

mckinniss primary

About Market Strategies Inc. Established in 1989, MSI goes above
and beyond in delivering unparalleled insight, innovative tools and unique,
actionable solutions that positively impact clients' ability to succeed.
The research for this study was conducted via a web-based methodology.

m variants

Americans' Fascination with Family History is Rapidly Growing

"People are going to the Internet in record numbers in order to find,
share and preserve their family history," said David Moon, chairman and chief
executive officer of MyFamily. Accuracy of survey results is within +/-
1.

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com, Inc.newscom. For
more information on MSI, visit http://www.

About MyFamily.

CFA Society of Columbus Retains Image Management Associates as Public Relations Agency of Record

Image Management Associates will advise the CFA Society of Columbus on a
host of new public relations initiatives, including promoting its brand
awareness, professional visibility of its membership, event support,
sponsorship management, strategic counsel, and media relations."
Image Management Associates is an independent public relations and
business communications consulting firm based in New Albany, Ohio.

society mckinnis

newscom. Some have taken their
interest even further -- 15 percent of respondents have traveled to an
ancestral hometown or country and 11 percent have written a personal or family
history.
Market Strategies, Inc. MyFamily also publishes Family
Tree Maker(R), the #1 selling family tree software, Ancestry Magazine,
Genealogical Computing Magazine, over 50 book titles and numerous databases on
CD-ROM.com, Inc.

compiled charles

More than
35 percent have used the Internet to learn about their family history and
almost a third (29 percent ) have created a family tree.marketstrategies.

sidion surname

That's the outcome of a recent poll by Market
Strategies , Inc. (MSI), a national, research and strategic consulting firm and
MyFamily.7% for overall measures for the poll.

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A Full 73 Percent of Americans are Intrigued by Their Family Roots

PROVO, Utah, The popularity of family history is
officially on the rise.
Many Americans simply want to learn about themselves and their family
heritage. Some want to create
a legacy to pass on to future generations (15 percent).
Corporate headquarters for Market Strategies are located in Livonia, MI. His strong
familiarity with the investment profession, its values, and objectives , make
his firm uniquely qualified to promote our organization's visibility going
forward.

etymology carr

com, Inc.com and RootsWeb. NEW ALBANY, Ohio, The CFA Society of Columbus, a
member society of the CFA Institute with a membership of more than 300 local
prominent finance and investment professionals , has appointed New Albany-based
Image Management Associates LLC as its public relations counsel.

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