By doing this, a person can avoid the capital gains tax on the
appreciated value of the donated stock.
According to the National Retail Federation, retail spending on
Valentine's Day exceeded $13 billion in 2005 and now trails only Christmas in
the race for the biggest-spending holiday of the year, topping Mother's Day,
Easter , and Father's Day.

More Consumers Using the Web To Research Valentine's Day Gifts
ShopLocal.

About ShopLocal
ShopLocal, LLC is the leading Web shopping company for consumers and
retailers.

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Kilbourn Associates


But why stop there? Kilbourn says there are many legal ways and existing
products that can allow you to give 20-40% more to relief efforts! For
instance, by setting up a Donor Advised Fund and transferring appreciated
stock to it, the fund can sell the stock and use the proceeds to make a
gift(s).

shares bash

'Date Night Cards' Help Cyber-Valentines Make All the Right Moves as More
Shoppers Go Online for the Second-Largest Retail Holiday of the Year

CHICAGO, Whether you've been married for 20 years
or a solo-flying single, there's no avoiding Valentine's Day, now the
second-largest retail holiday of the year behind Christmas. Just select which profile best
describes your Valentine, and print it out and bring it to the store, or start
shopping online immediately .

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Then we can help more of
the 1.

ShopLocal.com Saves Valentine's Day

"As Valentine's Day has become more of a gift-giving holiday, people are
heading online to get more creative with their gifts," says ShopLocal.

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PRESS RELEASE Don't Create a Financial Disaster by Making a Cash Donation to Hurricane Katrina Relief Efforts

Just visit ShopLocal's Valentine's Day
page for suggestions in five categories: Romantic, Adventurer, Date on a Dime,
Weekend Getaway, and For Singles Only. Visit
http://www.

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Predictably, specialty Web sites have seen
significant growth around Valentine's Day, with greeting card sites and online
jewelers experiencing 50 percent and 34 percent spending increases
respectively in 2005*."
* Online spending data from VeriSign, February 16, 2005.

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Multimedia Available: Diamonds Are Forever

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With ShopLocal..com/home.

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(Click here for details)
"Even during catastrophes, too many people give money to charities outright
without first protecting themselves from unnecessary tax consequences,"
says Kilbourn, who explains that through proper planning you can get the
IRS to maximize your charitable gift.com.

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com
Shopping Expert Eva Yusa, also known as "Eva the Shopping Diva" on her blog
( http://evatheshoppingdiva.
Radio News Feature
You can reach the story directly by going to
http://www.

cynical humorous

kilbournassociates.blogspot.com and The ShopLocal Network -- made up of more
than 200 affiliate media, search, and shopping sites -- consumers have access
to the only place on the Web with information on products from local stores
side-by-side with e-commerce options. With ShopLocal's SmartCircular and
Smart Catalog services , retailers can distribute sales and promotional content
through The ShopLocal Network as well as their own Web sites.com to download video, audio, text, graphics and
photos.com

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"Don't send money to Hurricane Katrina relief
efforts without a plan," says Mike Kilbourn, author of "Disinherit the
IRS," co-author of "Giving: Philanthropy for Everyone," and a 25-year
veteran of the financial services industry who advises wealthy families on
how to make charitable giving a part of their financial legacy. Add these tax savings to the
savings made from making the charitable gift itself and the average person
can save extra tax dollars that could be added to the gift!

Kilbourn stresses the importance of planning properly in order to maximize
contributions to Hurricane Katrina relief efforts. Mike
has appeared on several national television news shows including
"Bloomberg," "Your Money," and "Moneywise.

romantic phooey

54 when you take the tax savings from
making a gift into account.

bite serious

Mike Kilbourn is president of Kilbourn Associates in Naples, Florida.com data shows that more consumers are using the Web for
Valentine's Day research, as the number of unique visitors to the site per day
grew by 11 percent during the two weeks prior to the holiday in 2005.9 billion *.

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"For example, if your intent is to
give a dollar, you can really give $1." Check out Mike in action at
www. "Now there's no excuse for coming
home with that same-old box o' chocolates.

Calendar Editors/Feature Editors/Lifestyle Editors
ADVISORY.
NOTE TO EDITORS: Multimedia Assets Available With This Story
Include Logos, Text News Releases, Audio

----This Valentine's Day, if you want to buy a gift
that will last as long as your love, then take a trip to a jewelry
store.aspx?story=30138
This multimedia news story is for free and unrestricted use on
your news information site (and for print or broadcast too).
If you have any questions about the story, or about Newstream.

opinions serious

Add state tax, of say 5%, and you can give
$1. Here are a few details on why diamonds never go out of style .

serious anti

And
overall online spending associated with Valentine's Day grew by 30 percent in
2005, from $3 billion in 2004 to $3.

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com, which added 60 percent more unique visitors during the 2005
Christmas shopping season, means it's now easier than ever for
cyber-Valentine's to give something a little different, from a new digital
camera to a box set of your hubby's favorite movies..newstream.

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newstream .

Opinions, thoughts and views about the holiday and its celebration, pro or con, humorous or serious .

survival shares

com, the leading provider of both in-store
sale information and e-commerce options from the nation 's top retailers, is
here to save Valentine's Day, delivering "Date Night Cards" to help you find a
great gift or plan the perfect date.

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com ).

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But don't worry, for ShopLocal.
But the growing popularity of shopping comparison sites like
ShopLocal.

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Request a media kit or schedule an interview by
contacting Mollie Page at 239-455-6727.

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67.2 million Americans that FEMA says are in desperate need.com,
please write to us at info@newstream.

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---

- - kjjkjk

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