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"Working in concert with our industry partners, First American can
potentially help create thousands of new homeowners within the Phoenix
Hispanic community," said Olivia "Oli " Rodriguez, Arizona Emerging Markets
director for First American Title Insurance Company.

diversity racism

It is
comprised of consumer-focused outreach and educational events, specialized
programs for real estate professionals, and the hiring and training of key
First American staff to better service ethnically diverse communities. Its philosophy is that organizational employees and
leaders can be empowered to improve their workplace culture by shifting their
understanding of themselves, people, organizations and systems.

.

entertain facilitation

"
SASI helps companies bring about change in their work environments through
training , coaching, motivational seminars, workshops, and other corporate
training techniques.


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List of sites that offer services to businesses and the such on multiculturalism, race relations, etc .

khalsa diversity

First American Title Expands Hispanic Marketing Program in Phoenix

m.
The Phoenix kickoff marks the extension of First American's Emerging
Markets Program -- a comprehensive plan helping to increase home sales to
Hispanic, African-American, Asian-American and other traditionally
under -served consumer segments -- into Arizona. (SASI), to develop and implement a training program for park
employees designed to enhance the company's focus on improving the guest
experience at Six Flags parks across America.

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"We must first seek to understand the party we are dealing with,
especially when we owe the client a fiduciary responsibility," said Castillo.

First American Title Insurance Company, the largest subsidiary of The
First American Corporation (NYSE: FAF), traces its history to 1889.
"The mission of every Six Flags employee has to be the guest experience,
first and foremost, and SASI is helping us develop the tools and methods to
carry out that agenda," said Mark Shapiro, Six Flags President and CEO.

competence multiculturalism

at Comedor Guadalajara, 1830 S.

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entertain teamwork

"
The Phoenix program will operate in conjunction with The First American
Corporation's broader Emerging Markets Program , a corporate-wide commitment
launched in 2003 to promote an increase in home sales to traditionally
under-served consumer segments. Combining multicultural sales and marketing
strategies with industry alliances, philanthropic giving/investment and an
increased commitment to management and workforce diversity at First American,
the multiyear, multimillion dollar program is designed to help First American
capture additional market share by offering innovative solutions to common
barriers to homebuying.

unconventional diminishing

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to 8 p.,
Phoenix. Gary A.

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Central Ave.

Six Flags Enhances Focus on Guest Experience With Leadership Training for Employees

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The program will help address the needs
of Hispanic homebuyers by assisting real estate practitioners in better
serving this growing homebuyer segment. First American has set the goal of
becoming the leading provider of title insurance and real estate information
services to this growth segment.
"Seek first to understand and then to be understood.

Contacts:
Olivia "Oli" Rodriguez
Emerging Markets
First American Title Insurance Company
(602) 685-7108

David Schulz
Corporate Communications
The First American Corporation
(714) 800-3298


"If employees have
the right tools and training, they will more easily understand how to respect
and value their customers."
Six Flags is the world's largest regional theme park company.

facilitation unconventional


First American's Phoenix Hispanic marketing program will help breakdown
the cultural, language and financial education barriers that often arise when
members of the Hispanic community enter the homebuying process. Information about The First American Corporation's subsidiaries and an
archive of its press releases can be found on the Internet at http://www. "Our
brand must represent more than just the best rides in the country --
outstanding service is paramount for the 35 million guests who visit our parks
every year.

competence diversity

22, from 5 p. The program has been highly
successful in California and Nevada and has begun to take root in other key
regions across the United States. The company has its headquarters in Santa Ana ,
Calif.firstam.

diversity robben


As part of its Phoenix area kickoff, First American will host a seminar
and reception for real estate agents and mortgage lenders on Thursday,
Sept.

egger facilitation

" Other speakers will include Margie O'Campo de
Castillo, president of the Phoenix chapter of the Hispanic Association of Real
Estate Professionals (HAREP) and Pablo Wong, vice president of Emerging
Markets for First American Title Insurance Company.

assertiveness intercultural

diversity entertain

- Aims to Help Area Real Estate Professionals Work More
Effectively With Growing Hispanic Homebuying Community -

PHOENIX, First American Title Insurance Company
today announced the launch of an enhanced Hispanic marketing program in
greater Phoenix designed to help increase homeownership opportunities among
Maricopa County's Hispanic community . Acosta, chief executive officer of Prado Home Mortgage and
co-founder of the National Association of Hispanic Real Estate Professionals,
(NAHREP) will provide a keynote address entitled: "Economic Empowerment for
Latinos in the 21st Century. Company Retains 'Solutions and Specialized Innovations ' to Improve Guest
Experience in Its Parks

NEW YORK, Six Flags (NYSE: PKS)
announced today that it has retained Houston-based Solutions and Specialized
Innovations Ltd.

gardenswartz assertiveness

.

facilitation annualy


Hispanics, African-Americans and Asian-Americans are the fastest growing
segment of homebuyers in the nation. One of
the largest title insurers in the nation, the company offers title services
through nearly 1,700 offices and an extensive network of agents throughout the
United States and abroad.

khalsa entertain

com.
"With its dedication to implementing new techniques to make their guests
feel welcome and valued during their time in the parks, Six Flags takes its
place in the ranks of innovative and forward-thinking corporations who lead by
focusing on their customers," said SASI 's Ron Morrison.

facilitation intercultural

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