He is also a frequent contributor to the New York Times ,
Esquire, Outside Magazine, Men's Journal and has written and published
five books.S. He knows that the combination of our resources and power are the
engines that will drive our movement through these trying times. He has shown a willingness to effectively re-
tool the Federation to create an efficient, effective and lean operation with
an agenda focused on a core of critical, strategically targeted
responsibilities.

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It offers clients the best
of each in applying a political campaign mindset to corporate and
industry-wide public affairs and issues management. Both are part of WPP (NASDAQ: WPPGY), one of
the worlds leading communications services networks.S. Throughout
this debate, President Sweeney has once again proved that he is the person to
lead the Federation, particularly during this crucial period of reform. He is
the leader to position our united movement to regain our place in the national
debate.

peyser jpa

We
are delighted to be a part of this exceptional team," said Ed
Gillespie, Quinn Gillespie + Associates, Co-Chairman. Nides, President + CEO Worldwide of Burson -Marsteller
said, "Strategic alliances, sharp insight, innovation and creativity
are what win political campaigns. As program director for the 2004
Republican National Convention he was credited with reinventing the
modern national political convention.aicpa.

showalter lobbyists


CEO.
"360Advantage represents the next phase in the world of campaign
strategy," said Russ Schriefer. Quinn Gillespie + Associates was formed by
Democratic White House veteran Jack Quinn and Former Republican
National Committee (RNC) Chairman Ed Gillespie.

Mark Peterson Joins AICPA as Vice President Government Affairs

His focus has remained on the need for
labor to emerge energized, and with a unity of purpose.
"Above all else, President Sweeney has remained firmly on the side of
solidarity. He is a leader who will
work to embrace and implement ideas throughout his term of leadership.iaff.org.

kse jpa

" In addition, Schriefer has
worked at the national level for four presidential campaigns including
the 2000 and 2004 Bush-Cheney campaigns where New York Magazine named
Schriefer "one of George W. He also co-produced the HBO series "K Street ",
and wrote the first episode of the Emmy winning show "Northern
Exposure". It also develops and grades the Uniform CPA
Examination.
"In order to be relevant once again, the leaders of our Federation and its
affiliates have been engaged in a debate over how to restructure, retool, and
change the direction, strategies and operations of the AFL-CIO.
And we continue to support his leadership.C.

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's top
public affairs firms, providing strategic counsel, government
relations and communication services to a diverse group of leading
corporations, coalitions and trade associations .

About 360Advantage

360Advantage (www. In the role,
Mr. Peterson will report to James A.S.

The American Institute of Certified Public Accountants
(http://www. It sets ethical standards for the profession and
U. Sweeney Embraces Bi-Partisan Political and Legislative Approach and
Public Messaging Campaigns As Strategic + Structural Reforms

WASHINGTON, The General President of the
International Association of Fire Fighters, AFL-CIO/CLC, Harold Schaitberger ,
issued this statement today on the leadership of the AFL-CIO:

"The AFL-CIO has suffered a reduction of influence and power.
"President Sweeney's willingness to find the most effective strategies and
structures to reinvigorate our Federation are shown in his commitment to
embrace ideas and concepts that are completely different than the approach
taken by the AFL-CIO to date.

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With over 100 combined years of
political, government relations, advertising, public affairs and
grassroots experience by leaders in their field, we can draw on the
best minds in Washington to achieve results for our clients.
Following several meetings with President Sweeney and his embrace of key
issues that the IAFF believes must be at the core of the reform, the IAFF's
Executive Board unanimously voted to endorse John Sweeney for re-election as
president of the AFL-CIO.
"As part of the evolving reform process, President Sweeney has recently
embraced the belief within the IAFF that winning new union members and
legislative and political battles requires a mix of message and motivation.
"President Sweeney has also renewed his commitment to refocus the AFL-
CIO 's communications resources and efforts. This shift will not change the
fact that individual Federation union affiliates will continue to be
responsible for tailoring the message to their current and prospective members
in organizing and political campaigns."

The IAFF has successfully employed a non -partisan approach to politics by
setting its political and legislative agenda and priorities based on the
interests of its members, not the interest of any political party or specific
candidate , and by reaching out to elected officials on an issue-by-issue
basis.S.

lobbyist trebor

The New York Observer called the
event "the most meticulously produced campaign convention ever
televised and perhaps the most successful. Stuart has gone on to help elect more governors and U. We are
particularly happy that Mark has a background and experience with both the
House and Senate Republican leadership," said O'Malley. House of
Representatives.

IAFF Endorses AFL-CIO President John Sweeney for Re-Election

The reasons
are varied, but two stand out: shifts in the types of employment and the
globalization of not just our economy but of workplaces and workforces. More than 2,900 affiliates protect nearly
6,000 communities in Canada and in every state in the U.

This category lists sites related to the lobbyists and lobby firms, and resources for professionals in the field.

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360advantage."
With a history of winning campaigns for candidates and for
companies, 360Advantage will draw from an experienced bipartisan pool
of senior political and communications professionals from within Quinn
Gillespie + Associates and Burson-Marsteller and its sister companies,
BKSH + Associates and Direct Impact . Over the past eighteen years
Stevens has been the lead strategist and media consultant for some of
the nation's toughest political campaigns and was called "a legendary
ad man" by the Washington Post for his work on the 2000 Bush-Cheney
presidential campaign.
Under Ken Rietz, Burson-Marsteller has built the largest and most
comprehensive public affairs capability in Washington with a strong
history of winning issue campaigns.org) is the national, professional organization of CPAs,
with approximately 350,000 members, including CPAs in business and industry,
public practice, government , and education; student affiliates; and
international associates.

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Stuart and Russ know how to harness
these elements to produce winning campaigns and Burson-Marsteller is
excited to join forces with them and Quinn Gillespie + Associates, to
provide clients a team that delivers results.
In addition to their work in the U.

showalter retool

S.S. Burson-Marsteller is a part of
Young + Rubicam Brands, a subsidiary of WPP Group plc (NASDAQ: WPPGY),
one of the world's leading communications services networks.

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Peterson served as Vice President with the
Alpine Group, where he was responsible for individualized lobbying work on
tax, trade, agricultural, environmental, energy and related issues.
The IAFF's Political Action Committee, FIREPAC, is currently one of the
Top 25 PACs among the more than 4,000 registered in the nation. The IAFF is the
14th largest of the 58 AFL-CIO affiliate unions and has experienced 35
consecutive years of membership growth -- putting it in the top five unions in
membership growth through the past five years. Visit us @
http://www.

multistate jpa

"
Thomas R. senators and
dozen's of members of Congress.
senators than any other current Republican media consultant.
Burson-Marsteller, Quinn Gillespie + Associates, BKSH + Associates
and Direct Impact are all part of WPP.

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It
will be led by Russ Schriefer and Stuart Stevens, two of the leading
advertising and campaign strategists from the Bush-Cheney '04
re-election campaign. Also involved in this new effort
will be BKSH + Associates , one of Washington's most influential
government relations firms, and Direct Impact, Washington's premier
grassroots mobilization firm.com), established in 1953, is a leading
global public relations and public affairs firm.
"Throughout this debate, AFL-CIO President John Sweeney has remained
focused on the changes that need to be made.

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Business Editors

WASHINGTON----Tapping the best in
political campaign and issues management thinking from across the
political spectrum , Burson-Marsteller and Quinn Gillespie + Associates
today announced the launch of a new public affairs advocacy
advertising organization called 360Advantage, www. The firm brings a
bipartisan, multi -disciplinary approach to helping clients tackle
public affairs challenges.
Prior to joining the AICPA, Mr. O'Malley, Senior
Vice President, Public Affairs and head of the AICPA's Washington office. These
ideas will ensure the Federation reaches its potential to organize
effectively , elect worker-friendly politicians, get pro-worker laws passed,
and make our movement's message relevant to all workers now and in the future.


In many jurisdictions, lobbyists and often their clients must be licensed, certified, or registered with the government and comply with certain industry ethics codes and rules.

kimbell jpa

Burson-Marsteller and Quinn Gillespie Join Forces To Launch New Campaign Strategy Organization 360Advantage



About Burson-Marsteller

Burson-Marsteller (www.
This strategy will enable us to become more non-partisan, focusing our efforts
on building worker majorities, not party majorities, in our legislative
bodies.

retool kse

This includes Ed Gillespie,
Charlie Black, Jack Quinn, Ken Rietz, Richard Mintz, Bill Lee, Scott
Pastrick, Gary Koops, Mary Crawford, Terry Holt, Jason Meath, Craig
Veith and Dave DenHerder, among others. However, the person to lead that discussion remains clear.
"Specifically, President Sweeney has committed to shift the Federation's
political and legislative direction. In the last
election cycle, FIREPAC contributed fully one-third of its funds to Republican
candidates, significantly more than any other major national union.

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, Schriefer and Stevens have
consulted on several landmark international campaigns including Vaclav
Havel 's first campaign for Czech president as well as presidential
campaigns in Nigeria, the Philippines and the Congo.


"We
are pleased to have someone with Mark's expertise join the AICPA .

obtains yoswein

S. It provides clients
with strategic thinking and program execution across a full range of
public relations, public affairs, advertising, and web-related
services. private auditing standards. That debate
has been mostly very productive and constructive.
"The IAFF has been and will continue to carefully weigh the issues in this
reform discussion.
"President Sweeney has also committed to all affiliates that his reform
planning and implementation will continue to evolve.

kse beason


Stuart Stevens is one of the nation's most successful political
strategists and media consultants.C. Rather , it focuses on embracing a pragmatic approach to lobbying,
attempting to build different coalitions of support on each legislative
priority., represents 85
percent of the professional fire fighters and paramedics who protect 80
percent of the nation's population.

multistate cerrell

com. 360Advantage sets a new standard for clients
seeking expert counsel on how to fight and win the tough battles."
For over 20 years Russ Schriefer has been a successful political
strategist and media consultant.bm.com), is a public affairs advocacy
advertising organization that focuses on building and executing
campaigns on high profile, complex and controversial issues. Peterson will be responsible for key lobbying efforts on behalf of the
AICPA."
Mark has held several other positions in Washington that have included the
role of Washington Representative for Toyota Motors North America, Director of
Government and Regulatory Affairs for Andersen LLP in Washington, and a
Special Assistant to Speaker Newt Gingrich in the U.





obtains lobbyist


"Winning advocacy campaigns today requires a new way of seeing
politics," said Ken Rietz, Burson-Marsteller, Vice Chairman and U." Schriefer has
also consulted and lectured on politics and media in the United
States, Russia and Cambodia. The firm's seamless worldwide network consists of 45
wholly-owned offices and 49 affiliate offices, together operating in
57 countries across six continents.360advantage. "He brings a broad
background and in-depth knowledge of government and regulatory affairs to the
Institute, and will be instrumental in working in Washington and the States to
further the goals of the AICPA.
The 267,000-member IAFF, headquartered in Washington, D.


Broadly, a lobbyist is defined as someone who is paid compensation for encouraging the passage, defeat, or modification of legislation or regulation by communicating with or soliciting others to communicate with government officials, such as legislative representatives, commissioners , or magistrates, on behalf of an interested party such as a citizen's group, business association, or government agency.

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About Quinn Gillespie + Associates

Quinn Gillespie + Associates is one of Washington, D. In this
role, he served a diverse group of clients, including major international
technology companies, energy companies, financial institutions, manufacturers,
trade associations , as well as worked on several major policy coalitions on
matters pending before the legislative and executive branches of government. He has consistently risen above
the negative fray of personal attacks. The IAFF's legislative "score card" recognizes that very few
politicians can or will ever achieve a 100 percent voting record on our
issues.

trebor peyser

"360Advantage is a powerful new model, combining the expertise
and experience of the leading firms in government relations, corporate
public affairs and political advertising.
"Having spent much of my life on the campaign trail, many of them
working with Russ and Stuart, I know what it takes to win high-stakes,
high-profile campaigns. Managing and consulting on campaigns
at every level, he has helped elect governors, U. Bush's main image-makers .
360Advantage is a joint venture between Burson-Marsteller and Quinn
Gillespie + Associates.
In his new role, Mr. While the AFL-CIO will continue to
support and maintain relationships with those Democrats who have historically
and continuously supported the goals of our movement, it will also build
bridges over party lines to Republicans who can be with us on selected issues.

retool trebor

WASHINGTON , The Board of the American Institute
of Certified Public Accountants (AICPA) announces that Mark Gardner Peterson
has joined the Institute as Vice President, Government Affairs.
"The new focus will mean that the AFL-CIO will change from primarily
getting its message out through internal communications vehicles, to
delivering clear, concise messages using contemporary media, the internet and
other emerging technologies -- where most current and potential members and
voters get the news and information that shapes their views -- helping us make
the labor movement relevant to their everyday lives.

lawmaking lagan

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