com subscribers access for the first time
to the action-oriented, plain-talk dating and relationship insights of Dr.com and renowned relationship authority Dr.

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"
Beginning with the Mind phase, participants complete a candid self-
evaluation, the results of which can be used to help them design a new dating
action plan. Phil," Dr. Phil draws on his 30 years of experience in psychology
and human functioning to deal with real-life issues in his signature style. When joining either easy-to-navigate site, an individual creates a unique
Member Profile with several options including posting a picture and their
specific sports or fitness interest.com
holds the promise of the sort of relationship people dream about -- one with
permanence, reliability, romance, and mutual acceptance," added Birdsall.

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Dr. Match. Say you live in
Chicago and have a business meeting in Atlanta. The system is based on over 30 years of research
into the nature of successful, healthy relationships.com/
Username: genuine, password: real.

About Carat Interactive
Carat Interactive is one of the world's largest interactive agencies with
more than twenty offices around the globe.com is the fastest-growing online relationship destination,
dedicated to building relationships and providing members with best-in-class
proprietary technology and unrivalled professional expertise to meet their
"perfect match.com(TM).

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CHICAGO, Looking for a workout partner? Have an
extra ticket for that Major League game because a friend had an 11th hour job
emergency? Need some advice about that hamstring muscle you pulled while
shooting hoops with some old college buds?
If you're a sports or fitness buff, http://www.com. What makes this voice
unique is that while some users seek the 'marriage in a box' approach offer by
our competitor eHarmony, the PerfectMatch. Pepper Schwartz to
help perfectly match people.

To view the campaign creative , please visit:
http://confidential. Carat Interactive clients include Pfizer,
Hyundai, RadioShack , Kodak, Western Union, and Gateway, among others.

About PerfectMatch.

Sites in this category generally provide a combination of advice in the
areas of love, romance, dating, families, and marriage .

We're the best!,
Check us out!!!, guaranteed to work, etc.

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Dr. Phil is the author of six #1 New York Times Bestsellers including
the current #1 blockbuster Love Smart: Find the One You Want - Fix the One You
Got.com has helped millions of single people
expand their possibilities and connect with people they might not otherwise
meet," said Jim Safka, chief executive officer of Match . "It is our hope
that MindFindBind(TM) will help our members get the relationship they want and
deserve.
Other site features include articles and "ask the expert" advice on
fitness, nutrition , training, relationships and much more.
"Beyond making strategic sense, we found that using the 'love letters' in
the ads gave us a strong visual device, which further distinguishes the
brand ," said Tamara Birdsall, VP, Creative Director of Carat Interactive.caratinteractive.

This category is for websites that provide relationship
advice.

General Guidelines:

Find the single most appropriate category for your site.

Don't bother using marketing verbiage.

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DALLAS , The world's number one dating and
relationship company Match.
Created specifically for Match .
Once members have met someone special, the Bind portion of the program can
help them grow that relationship in a healthy, rewarding direction. And for singles, there is also information on face -to-face speed
dating events. Phil
show which showcased PerfectMatch.com members and the idea that PerfectMatch." Leveraging Duet, PerfectMatch.S.

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com brand as the leader in the online relationship space .
"For this reason, as a relationship site, we knew it was critical to truly
tell our story in a way that shows people how we are different than casual
dating sites, using the voice of our member base.

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Participants can move through the program at their own pace, in
the privacy of their own homes .com.com also powers online dating on MSN across Europe, Asia,
the United States and Latin America and is the premier provider of personals
for Love@AOL.

SportsFansMatch.com FitnessFansMatch.com Connect Sports and Fitness Buffs Riding Wave of Networking/Dating Sites

FitnessFansMatch.
In addition , 3- and 6-month reduced rate memberships are also available when
purchased in advance.

com member is looking for a genuine
relationship with a genuine person, who can respect them for who they are,
what they are about, before getting married.caratinteractive.MarketRange.

(Ie.

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Phil McGraw .com
Match.com operates leading subscription-
based online dating sites in 32 countries, in 18 languages and spanning six
continents.com and
http://www. Creative Focuses on Genuine People, Real Love

SAN FRANCISCO, Carat Interactive announced today
the launch of a new interactive online ad campaign for PerfectMatch. Carat Interactive
is owned by Carat, the world's largest independent media agency with more than
$15 billion in worldwide billings. Carat Interactive is part of the Isobar global
network. Schwartz
is the only relationship expert in the online relationship arena who is a
tenured professor at a major U.com(TM) and TalentMatch.

Sites are listed by the sites actual title, followed by a brief description.

Sites which are continually submitted to the directory, using either a main url or
sub-pages, will be banned.

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com, will give Match. Phil that aim to inspire and enlighten, workshops that are a lot more fun
than work, an occasional audio blog, and provocative dating tips and
techniques.
Each site offers a free 3-day trial membership.com places on the individual.

CONTACT: Bronwyn Wormell, Carat Interactive, +1-415-385-8859,
bronwyn.

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com, MindFindBind(TM) is a Web-based
program designed to educate singles about the ins and outs of dating and
relationships.match.com 's Total Compatibility
System, members are provided with a unique matching method that utilizes a
Myers Briggs-type indicator which enables people to search and find compatible
mates based on personality types.

Create a brief description.

(under 25 words)
Do not use first person verbiage (we, our, us).

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com pioneered online personals when it launched on the Web in 1995
and continues to lead this exciting and evolving category after more than a
decade.com community, providing a rich tapestry of ethnicities,
interests, goals, ambitions, quirks, looks and personalities from which to
choose.com is the world's biggest online dating and personals property,
according to the November 2005 global ranking of the Personals category by
industry-leading independent measurement firm comScore Media Metrix. She is the 2005 recipient of the American
Sociology Association's (ASA ) Award for Public Understanding of Sociology, and
will be honored next Summer.com) which creates and manages subscription based
online lifestyle and entertainment communities including PerfectMatch .com(TM),
lab621.

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com subscription.

Carat Interactive Launches New Campaign for PerfectMatch.com

5 million users and the tremendous momentum created through the Dr. Duet was co-created and is fully endorsed by
the nation's foremost relationship expert Dr. Pepper Schwartz, Ph.D.

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com today launched MindFindBind(TM), a new program
it created with the help of Dr. It includes more than 50 new Internet -only video segments with
Dr.com has redefined the way
people meet and fall in love and is credited with more marriages than any
other site.com is an operating business of IAC/InterActiveCorp
(Nasdaq: IACI).

com capitalize on the fast-growing trend of
special-interest websites that connect shared passions with the public's love
of the Internet for specialty networking, online dating and information
exchange. These include dating and romance connections or general
sports/fitness networking to find a local workout partner.

All sites are reviewed periodically.

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"For more than 10 years, Match. Phil McGraw is the No. The host of the nationally syndicated, daily one-hour
series "Dr.
Match.

This description will be based on the information you provide and the review of the website.

Sites will be placed in the
single most applicable and highest category based on our review.

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SportsFansMatch.
Launched in early 2003, the two sites are tailored to the growing number
of singles of all ages, sports aficionados, families and millions of others
who take sports , physical fitness and fitness training seriously."
The campaign copy leverages the idea that "Love is in the Letters," which
refers to the Myers Briggs-like "DUET Total Compatibility System " developed by
PerfectMatch."
Incorporating the voice of the member community was a key component to the
overall creative strategy.

For sites that offer advice in a specific area, please see
the following:

Dating advice
Society/Relationships/Advice/Dating
Advice

Online dating advice
Society/Relationships/Internet
Dating/Advice

General 'life' advice
Society/Advice

Sexuality advice
Sexuality/Advice

Mail order bride advice
Society: Relationships: Internet Dating: International Introduction Services: Guides and
Directories

Guidelines for Submitting
Sites
Following these guidelines will allow us to add your site to the directory quickly.

Sites in the directory are subject to changes in placement, description and possible removal from the the directory, based on this review.

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1 New York Times bestselling author of Love
Smart: Find the One You Want, Fix the One You Got, Family First: Your Step-by-
Step Plan for Creating a Phenomenal Family, Self Matters, Life Strategies, and
Relationship Rescue. Profiles also allow the posting of other
personal information. A member can even,
for example, find a partner for a game of tennis.
"We'd love to see the letters take on a life of their own, because they say so
much about the importance that PerfectMatch. For
more information on Carat Interactive's services, go to
http://www.com.wormell@carat.

(With few exceptions, sites are listed in the directory in one category only.

Sites which are gateways or splash pages to affiliate sites will not be added.

Sites which have explicit adult content or state you
must be at least 18 years old to view, must be submitted to the appropriate Adult
category.

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com on February 11, the campaign aims to
drive new relationship-oriented members to the site and further build the
PerfectMatch .com
PerfectMatch.com is a subsidiary of MarketRange,
Inc(TM) (http://www.

We don't list affiliate sites, splash pages to affiliate sites or co-branded sites.

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Match.com Launches MindFindBind (TM) With Dr. Phil; Match.com Will Show People Who Dr. Phil Will Show Them How

Throughout MindFindBind (TM), members may continue to journal their experiences
and take advantage of additional self-evaluation tools and workbook
activities. Match.
"With over 10,000 different sites, the casual online dating space may be
the Web's most crowded category," said Duane Dahl, CEO of PerfectMatch.com, MSNBC , Netzero, eDiets and EarthLink.

If your site deals mainly with dating advice,
please submit it to: Society/Relationships/Advice/Dating
Advice
If your site deals specifically with internet dating,
please submit it to: Society/Relationships/Internet
Dating/Advice
If your site deals advice about life in general,
please submit it to: Society/Advice
If your site deals advice about sexuality, please submit it to:
Sexuality/Advice

If your site offers advice about the process of mail
order brides (must not offer any introduction services), please
submit it to:
Society: Relationships: Internet Dating: International Introduction Services: Guides and Directories

Sites will NOT be placed in multiple categories.

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There are also
audio and video chatting options, the ability to create personal blogs,
horoscopes and -- for parents -- finding local sports activity options for
their kids.95.
The online advertising campaign began on April 1st and will run on sites
including MSN, LifetimeTV.

If your site deals with a combination of relationship
areas Society/Relationships/Advice is the
proper category.

All sites submitted are reviewed by the directory's editors.

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com and can be purchased
as a premium to the standard Match.

About Match. Number
one across North America and Europe, Match. "The new theme speaks to both the sincerity and
motivations of PerfectMatch.

)
Marketing verbiage is removed.

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"The goal is to help people understand what they have to offer and what
they want in a relationship," Safka said.
The Find phase of the program provides people encouragement and practical
suggestions about topics such as how to communicate effectively , how to make
great first impressions, how to carry on meaningful conversations on a first
date , and how to move a relationship forward. Throughout its 11-year history, Match.com titled
"Genuine People, Real Love.

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Phil.

Use your site's actual title.

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This program, which is available
only at Match. These program elements are designed to help them understand what
it takes to create successful, long-term partnerships and offer tips for
working through the challenges inherent in any new relationship.
According to Patricia Stewart, company president, the services offered by
SFM and FFM run the gamut of what a specialty website connecting people should
be.
Once signed on, both sites offer members a variety of networking and
information options. The networking possibilities
are infinite." Building upon the existing member base of over
1. university and author of 14 books on
relationships and sexuality. PerfectMatch.com.

)
Submit your site using your main url.

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MindFindBind(TM) is available only at http://www. Today, more than 15 million people around the world participate
in the Match.
Another feature is the ability to network while traveling. Before you leave the Windy
City you can go online to find a racquetball partner -- as well as a club to
play at -- in Atlanta while visiting. A full-access, one month
individual membership -- which allows access to both SFM and FFM -- is $21. With North American headquarters
based in San Francisco, CA, Carat Interactive has six additional offices in
New York, Los Angeles, Boston , Chicago, Atlanta and Dallas.