Edmunds.com's 'Women's Car Guide' Offers Free Advice

, Women influence more than
85 percent of all new car buying decisions, but many women feel intimidated or
condescended to when purchasing a car.com/women/index. "Our hope is that with the
availability of free, reliable women-oriented car-buying advice, those people
will be more inclined to spend time preparing to become better-educated
consumers, saving money and gaining confidence along the way.com also publishes a high-speed, on -screen car
magazine called Inside Line available free at http://www.

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insideline. Power and
Associates New Autoshopper.

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They can also access the
free "Directory of Japanese Affiliated Company" and "Economic Trends
Report".newscom. Edmunds.com Study(SM) and was ranked first in the Survey of
Car-Shopping Web Sites as reported by The Wall Street Journal.

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com) provides not
just a wealth of business information essential for companies and
entrepreneurs seeking or already engaging in business in Japan, U. "TDB Forum" is the perfect
arena for identifying potential business partners and exploring
business opportunities in the global marketplace.
The Japanese company profile database is compiled by 1,500
professional field investigators engaging in research activities via
an 82-office network in Japan . New Section Launches on International Women's Day

SANTA MONICA, Calif.

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Business Editors

NEW YORK----Teikoku Databank America,
Inc.com, the premier online
resource for automotive information, today launched its free "Women's Car
Guide," which offers women the information they need to be better educated and
more empowered consumers.
(Logo: http://www.
Edmunds .

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teikoku., Japan, and Europe.S. The guide can be found at
http://www.html.com True
Market Value (R) pricing, is generated by Edmunds.

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Members can now "tap into" Teikoku's flagship product: the world 's
largest database of Japanese companies. It also reflects our company's fundamental mission - to
support economic activities and contribute to society development as a
reliable information partner ," said Tamotsu Inami, president and CEO
of Teikoku Databank America, Inc.
Teikoku Databank America , Inc.

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" Here, professionals in different industries exchange
business knowledge, advice and experience . Utilizing this excellent
source of information and the support of "TDB Forum" can contribute to
US and European companies' smooth transition into the Japanese market. Categories include, "A Smart Shopper," "A Bargain
Hunter," "A Strong Negotiator," "A Family Manager," "A Safety Expert," "A
Green Consumer," and "A Self-Starter," the latter of which teaches
do-it-yourself tips for changing a flat tire, buying car insurance and other
important tasks.

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This new website (www. The buying guide asks "Who Do
You Want to be?" and creatively arranges content in categories that serve as
responses to the question.com,
provides weekly data to Automotive News and delivers monthly data reports to
Wall Street analysts.

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Membership is free with registration. Boasting the world's
largest database of Japanese companies, Teikoku provides the most
reliable, accurate, and highest-quality business information essential
for successful credit investigation, market research, and business
intelligence -gathering in Japan. Edmunds. Some of
the current topics include "Cars for Moms" and "Car Buying for Women.com, Inc.com, iVillage.D.

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Its primary goal is to become the facilitator for
business communities in the U.com is the premier online resource for automotive information.

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Please visit http://www."
Written largely by Edmunds.

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Teikoku Databank America Launches New Website Aimed At Bridging Business in the US Japan and Europe via Information and Community

, Japan, and Europe through diverse
information. is the leading provider of
information on Japanese companies and industries.com

com
was named "best car research" site by Forbes ASAP, has been selected by
consumers as the "most useful Web site" according to every J.

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teikoku."

About Edmunds .

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S.,
and Europe, but a unique online community with interactive business
forums where members can actually exchange information and get advice
on global business.com's female editors, the new section offers
comprehensive buying advice as well as articles specifically focused on
automotive topics that women have indicated are of primary concern and
interest, including safety and hybrid vehicles .
Additionally, there are links from the "Women's Car Guide" to discussion
forums where women can exchange advice and stories with other women.
Its comprehensive set of data, tools and services , including Edmunds. The company is
headquartered in Santa Monica, Calif.

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S. The website's core feature
is "TDB Forum," where members can gather numerous information and
firsthand business advice. One element of "TDB Forum" is "Expert
Opinions.edmunds.com/cgi-bin/prnh/20031009/LATH011ALOGO)
"Recent studies have shown that 37 percent of women admit that they don't
do any research before going to a car dealership," said Joanne Helperin,
Senior Features Editor for Edmunds.

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The site is designed to play a key role in facilitating business
communities in the U.com.com and IGN. Edmunds .

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Members can search and purchase articles, reports, summaries, and
analyses on a particular company or industry.
"The site is more than just a portal to Japanese company
information.com Information Solutions and
is licensed to third parties.com, AOL, About.com.

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formed the first and only online business community of its kind
written in English.
Also without cost is a subscription to Japanese Business Flash, an
e-newsletter published bi-weekly on the website.

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For example, the company supplies content for
the auto sections of NYTimes. and maintains a satellite office outside
Detroit.