The forum is the only event of its kind that provides the opportunity
to learn from the experiences of your peers as well as network with a
unique blend of manufacturers, solution providers , and industry
organizations. Feedback Research also surveyed a random sampling of GAIN Network
users to gather insight into how the romantic holiday affects consumers'
online and offline behavior.

Valentine's Day Draws Big Crowds Online
Surfers looking for gift ideas and potential lovers online contributed to
significant spikes in traffic for sites in the 4 weeks leading up to the
holiday:

-- ProFlowers.K.

Resources for supplies will also be listed.

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Claria's
behavioral data platform provides Web publishers and advertisers the
information they need to deliver advertisements targeted to individual
consumer interests. Claria headquarters are located in Redwood City,
California , with U.

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Case histories will be presented on how
to foster a more collaborative culture at your company. Some of the
more popular personals' destinations included:
- Match .com
had a +24% jump.

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31% Turn to the Internet to Research Gifts; Jewelry Most Popular Category

REDWOOD CITY, Calif.
-- 45% of respondents said they were planning on giving chocolate /candy,
up +10 pts from last year.com's traffic increased by +122% and;
-- Bluenile .

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arcweb.82 minutes online.
-- The jewelry category also had the most repeat viewers with the average
viewer coming back 7.

For more information and insights into online statistics contact Mandy
Mladenoff of SHIFT Communications, LLC -- 415.

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Business Editors
ARC's Annual Performance Driven Manufacturing Forum

DEDHAM, Mass.

Driving Higher Performance and Interoperability Across the
Organization Are Key Issues

Important themes addressed at the forum include driving higher
organizational performance, synchronizing manufacturing and supply
chain operations, enabling better system interoperability, and
extracting internal value from RFID mandates. Andy Chatha, ARC 's
President and Founder, comments, "These are all key issues on the
minds of manufacturing executives today.

Additional information can be found at:
http://www.com/events/forums/0605. Further information can be
obtained from ARC, Three Allied Drive, Dedham, MA 02026, 781-471-1000,
Fax 781-471-1100, E-mail www. The research ran from
December 28, 2004 to February 7, 2005 among consumers who viewed online dating
sites and shopped online in the flowers, gifts, Valentine's Day and jewelry
categories.45 times and spending 40.
-- Survey results indicated that the Internet continues to serve as a key
tool for researching Valentine's Day purchases with 31% of respondents
researching their gifts online and 10% buying online.
- 27% of respondents planned to send an e-card to their special
someone.C.

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and Asia.

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Learn how to apply Real-time Performance Management
(RPM) to help manage performance and drive your business to
its optimum potential.
- Yahoo! Personals also had the most repeat viewers, with the average
viewer coming back 10.25 minutes
on the site.

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, Online retailers and
relationship sites are looking back fondly on Valentine's Day this year as
consumers once again turned to the Internet for romantic gifts and potential
sweethearts, according to independent research conducted by Feedback Research
(http://www.47 times and spending a total of 41.
- Comparatively, the average Match.com had a
+43% increase in the weeks leading up to the holiday and eHarmony .claria.

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This session focuses on
the role and requirements of supply chain RFID in the larger
context of wireless manufacturing infrastructure. No matter
how complex your business issues, our analysts have the expert
industry knowledge and first-hand experience to help you find the best
answer.
-- 32% were planning on giving flowers.

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----Top industry
visionaries will share their experiences and best practices for
optimizing manufacturing and business operations at ARC Advisory
Group's Thirteenth Annual Forum, "Performance Driven Manufacturing:
Driving Operational Performance through Innovation and Collaboration". At the forum, top
manufacturers will present the strategies, technologies, and practices
they are using to address these challenges as well as the real
benefits they are seeing from their efforts. Learn
how to drive system interoperability across your own
enterprise and with your partners.83 minutes on the site.

Finding the Right Gift

-- 74% of respondents indicated that they planned to give a gift this year
for Valentine's Day.

About Claria Corporation: Founded in 1998, Claria Corporation
(http://www.

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Cards Remain #1 Valentine's Gift This Year

-- Cards continue to beat out candy and flowers as the most popular
Valentine's Day gift this year with 53% of respondents saying that they
planned to give a card as a gift, up +13 pts from last year.591.

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56 times
and spending a total of 30.46 times.com (+120%) and Avon.

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We focus on simple yet critical goals: improving your return
on assets, operational performance, total cost of ownership, project
time-to-benefit, and share-holder value. With access to the
wealth of information and respondents from Claria's GAIN Network, Feedback
Research can help advertisers find out more about customers, because
advertisers can create samples based on what consumers actually do online
versus the less reliable method of using self-reported data.

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The event will run from June 22-24, 2005 at the
Marriott Long Wharf Hotel in Boston.
- 72% of respondents planned to give a greeting card this year.

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Best Practices for Synchronizing Manufacturing and Supply
Chain Operations. Learn how supply chain synchronization drives
higher performance and discover which equipment and software
investments give the best paybacks.ARCweb.com viewer came back only 5.

Diamond's Are an Online Shopper's Best Friend
Among the four categories researched:

-- The jewelry category had the most traffic with 66% of total viewers,
followed by flowers with 20% and the Valentine's Day category with 19%.

Other domains with large increases were: 1800flowers.com (+91%).

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"

Featured topics at the forum include:

Driving Performance through Collaborative Operations and
Business Management.

Emerging RFID and Wireless Solutions.feedbackresearch.
-- 62% of respondents who hoped to celebrate the special occasion , planned
to have dinner out:
- 30% planned to celebrate at home;
- 17 % planned to go to a movie, concert or sporting event. This was an increase from last year
where the average viewer returned 6.com experienced a +418% increase in traffic;
-- RedEnvelope .
-- Dating sites also saw an increase in traffic: CupidJunction.com (+414%),
Diamond. offices in Los Angeles, Chicago, New York, Washington
D.

About Feedback Research: Feedback Research , a division of the Claria
Corporation, offers a breakthrough way to conduct one-to-one research with
tens of millions of consumers while they surf the Web.

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Find out how leading companies are making
their production processes and supply chains more flexible and
responsive.

Consumers Look for Love and Gifts Online

com), a division of Claria Corporation.

-- During the entire research period, the personals category was viewed
over 29 million times by GAIN Network users , with the average viewer
coming back 7.

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4 times.com had a +128% increase. Claria's Vista Marketing
Services division is dedicated to bring consumers a more relevant and highly
personalized Web experience.

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Industry Leaders Share Best Practices at ARC's Annual Performance Driven Manufacturing Forum

Feedback Research analyzed the actual online behavior of Claria's tens of
millions of anonymous users to gain insight into how people use the Internet
for both shopping needs and romantic inspiration.
-- When buying a Valentine's Day gift, 39% of respondents indicated they
would be less motivated by low prices than by finding the right gift
and being on time .8420,
mmladenoff@shiftcomm.

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Emerging Production and Performance Management (CPM/RPM)
Solutions.com) is a leader in online behavioral marketing., Detroit, Austin, and International offices in the U.

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com that captured the most viewers of all sites in the
personals category with 62% of total traffic.

However, sites dealing with adult subject matter must be placed in the 'adult ' section.

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Looking for Love Online
As the big day approached, online dating and personals ' sites remained
among the most popular Web destinations this year.
- Yahoo! Personals that had the second highest viewers with 20% of
total traffic to the category during the research period.
-- 78% of respondents said that they planned to spend $100 or less on
Valentine 's Day gifts.

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htm

Founded in 1986, ARC Advisory Group has grown to become the
Thought Leader in Manufacturing and Supply Chain solutions.com

com. Claria provides marketing research and business insights
through its Feedback Research division, delivering in-depth analytics of
consumer Web usage patterns across the Internet.S.