Robertson is an accomplished entrepreneur and healthcare management
executive as well as a distinguished medical practitioner and researcher."
Robertson is a licensed medical doctor in the states of South Carolina and
Florida and is Board Certified in Family Medicine.

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The website is designed to fill multiple uses for companies and
consultants. Free 30-day trial
subscriptions are available.

reaction inevitable

Robertson attended Duke University School of Medicine,
where he served as president of the student government and sat for two years
on the Medical Education Policy Committee. He has published numerous
articles in medical journals, presented several dozen papers at medical
conferences, and accepted three major grants.org.

fears kupersmith

Healthcare Management Expert Dr. Dwight Robertson Joins Crawford + Company

John Lewis is co-founder and president of Valuation Technologies, which
provides return forecasts, valuation and institutional targeting and portfolio
analysis for companies, institutions and executive compensation consultants.

previous involves

While in medical school, he earned
a master's degree in Public Policy, also from Duke University. Major service lines include workers' compensation claims
administration and healthcare management services, property and casualty
claims management, class action services, and risk management information
services.

inevitable luddite

The book's 26 chapters serve
as a framework for the content. Also included are expert articles and other
materials from specialists in valuation, accounting, investment management and
other related fields.
VI LLC also publishes Valuation Issues, an online magazine containing
articles, white papers and other material geared to the two dimensions of
valuation -- how investors value companies and how managements generate value
for their investors.niri.

resistance phenomenon

crawfordandcompany . SAN FRANCISCO, VI LLC has introduced the IR Book,
Capital Markets and Valuation, a comprehensive website covering the full scope
of the investor relations practice, keyed to the investment market and
valuation processes.ir-book.
Subscriptions also are available at a special discount to members of the
National Investor Relations Institute through its bookstore.

coping previous

ATLANTA, Crawford + Company
(NYSE: CRDA; CRDB) is pleased to welcome Dwight L.com) is the world's largest independent
provider of claims management solutions to insurance companies and self-
insured entities, with a global network of more than 700 offices in 63
countries.

era technophobia

Flexible design and construction facilitate reading the entire content as
a book or using the website as a reference tool.

change kupersmith

Mahoney , author of the IR Book.
Proceeding from the premise that the success of investor relations relies
on developing a deep understanding of the investment process, seven chapters
focus on the capital markets.

phenomenon brought

There currently are 18 chapters devoted to investor relations practices,
covering valuation, disclosure, governance, intangible assets, research,
communications convergence, the quarterly press release/conference call
process, various information dissemination vehicles, media relations , global
IR, crisis communications, shareholder services, fixed income, the stock/bond
offering process, and measurement.
Over the last 25 years, Mahoney has served as editor of Investor Relations
Update, published by the National Investor Relations Institute, as editor of
Shareholder Value magazine and author`of the Investor Relations Guide,
published by Kennedy Information; and author of books on IR, governance and
the capital markets published by Simon + Schuster, John Wiley + Sons , and The
NASDAQ Stock Market.

inevitable reaction

D. His
executive experience includes serving as president and CEO of Conservco, a
subsidiary of The Travelers Insurance Company; senior vice president of
American International Healthcare (AIH), a subsidiary of AIG; and president
and CEO of CalFarm, a subsidiary of Zenith Insurance Company.

coping reaction

VI LLC Introduces the IR Book Capital Markets and Valuation

involves previous

S.com.

involves technostress

in Chemistry, earning
Phi Beta Kappa honors.

Detailing the Content
Hands on and practical , the IR Book blents theory and practice to deliver
valuable content to new and experienced investor relations practitioners. VI LLC also publishes the Management Value Indicator,
which ranks managements on the basis of their contribution to investment
valuu, and other data-based products. Members can
access the bookstore at http://www.

fears previous

Robertson, M.
"Investor relations operates most effectively in the context of valuation
and with a solid understanding of the investment process," commented William
F. These include help in establishing and managing an IR program,
referencing developments and new regulations, better understanding valuation
approaches and methods and investment modeling , detailing investor targeting
programs, enabling senior executives to gain a fuller understanding of
investment process and the role of IR, and training new investor relations
department members .

Accessing the IR Book Website
The IR Book can be accessed online at http://www.

change technophobia

technophobia brought

"He's an excellent addition to our HCM
staff.
Based in Atlanta, Georgia, Crawford + Company
(http://www.

describe inevitable

Robertson will direct the overall
operations of the provider bill review unit and the utilization review unit
with responsibility for ensuring quality services, compliance, and revenue
growth.

involves resurrected

Robertson graduated from Duke University with a B. A special section
describes services of IR providers.
Lewis is former investor relations officer at Primark and is a pioneer in
market intelligence gathering for companies.

coping fears

"Because it is a website and not a hardbound book, we will continue to
expand the content as well as update it regularly," Mahoney commented.

Opening chapters describe the role and value of investor relations within
the context of valuation , give a blueprint for setting up and managing the IR
program, and offer ideas on making investor relations a significant executive
advisory function within the corporation.

changes previous

I have high expectations for these units, but with his knowledge and
leadership skills, I'm confident that Dwight will exceed my expectations,"
said Tom Crawford, president and CEO.
The website is constructed as a book , consisting of chapters divided into
three sections: the scope and essential principles of investor relqtions,
detailed descriptions of the capital markets and valuation process, and how to
plan and implement the range of IR practices.

technophobia larry

"Dwight's healthcare management expertise is a good fit for this position.

Backgrounds of Mahoney, Lewis and VI LLC
Bill Mahoney is a veteran investor relations practitioner and journalist.

larry rosen

In addition, the website contains examples of press releases, statistical
supplements, earnings guidance, conference call scripts and transcripts and
other materials representing the state of the IR practice.
He held corporate communications and IR positions at Scott Paper, Esmark and
Motorola and was a consultant at Young + Rubicam.

michelle change

, to its
Healthcare Management Services (HCM) team as the director of Provider Bill
Review (Navigator ) and Utilization Review. The Company's shares are traded on the NYSE under the symbols CRDA
and CRDB .