ThomsonNOW gives students access to just what they need to know - not a review
of what is already learned.
* Variety of Problem Types: To meet each instructor's individual teaching
preferences, ThomsonNOW offers a wide variety of problem types,
including multiple choice, free entry, simple tables, matching ,
graphing, true/false, fill in the blank, drag + drop, hot point
(identity), spreadsheet problems, data analysis for statistics, and free
sketching.

revising stresses

I have maintained, if not increased , my high retention levels
of around 85 percent, while maintaining high grade standards, and I have
helped to make my History courses more technologically friendly to today's
college students."
ThomsonNOW is supported by the most diverse and robust customer service
and training program in the industry to ensure instructors and students get
the most out of the program. Customer service is available online, by phone or
by e-mail.

Commercial sites are available at References /Education/Products_and_Services/Study_Assistance.

neuromod asking

ThomsonNOW also offers self-paced tutorial systems with
examples, step-by-step problem-solving help, unlimited practice, video lessons
and quizzes with instant feedback. Instructors can also edit and author questions.

Certification Magazine: Performance -Based Tests Enhance Certification; CertMag Explores Hands-On Exams

The cover story of the May 2005 edition of
Certification Magazine looks at the ways companies such as Cisco,
Microsoft, Novell , Oracle and Red Hat measure their certification
candidates' proficiency through execution of job tasks, and how these
techniques add value to credentialing programs."
The new course solution differentiates itself from traditional textbooks
by embedding a completely integrated presentation of advertising and IMC
problems and solutions via the Gronstedt Group's unique multimedia role-play
methodology.

preparations revising

"
"We recognized that professors and students needed an all-in-one resource
to support both teaching and learning," said Susan Badger, CEO of Thomson
Higher Education."
It also gives instructors choices in the way they deliver its services and
tools.
For the teacher , there is much less grading to do. "Bringing together multiple online
resources to support both students and instructors can be a powerful way to
increase efficiency and student success.

About The Thomson Corporation and Thomson Higher Education
The Thomson Corporation, with 2004 revenues of $8.

stresses competency

* Ease of Use: Tabs across the top of the page make navigation easy. Instructors even have the ability to extend
due dates for individual students when needed. With
operational headquarters in Stamford, Conn.

Virtual Textbook Offers Interactive Real-Life Scenarios for Advertising and Marketing Communication Students

According to Dr.

Non-commercial sites preferred .

studying worry

It publishes under
the brands of Thomson Wadsworth, Thomson Brooks/Cole, Thomson South-Western,
Thomson Heinle, and Thomson Schirmer. Anders Gronstedt,
President of the Gronstedt Group, merges the traditional and the cutting-edge
by integrating a next-generation online simulation built around the lessons
and cases covered in the textbook.

competency notetaking

They control how and when students complete assignments , quizzes and
tests. Thomson provides value-added information, software
tools and applications to more than 20 million users in the fields of law,
tax, accounting, financial services, higher education , reference information,
corporate e-learning and assessment, scientific research and healthcare.

authored freedman

User-Designed Online Suite of Resources and Tools Heeds Student and
Instructor Directives to Deliver True Educational Value

BELMONT, Calif. The first-of-its-kind text, authored by Dr.
"Forward-thinking professors are looking for a complete package in this
market, but until now publishers have done little to distinguish themselves
beyond the book," says Katie Stevens, Acquisitions Editor at Pearson Prentice
Hall, the nation's leading secondary educational publisher. "This package
reflects a major paradigm shift both in marketing and learning.

laid revised

Overall, ThomsonNOW saves instructors time and improves student performance. Students told Thomson they wanted a simple way to know
what is due each day and what is coming due, not just in one course but in all
their courses. ThomsonNOW makes it easy for instructors to plan,
manage, communicate, assign, access, track and report a student 's progress in
a given course.

To read the article,
visit www.
Dr.

deleted authored

Because instructors expressed dismay at the amount of time consumed by
grading and reporting, Thomson focused on creating a time-saving ThomsonNOW
gradebook with one-click paths to the most common tasks instructors perform
when grading and reporting., Thomson has approximately 40,000
employees and provides services in approximately 130 countries.certmag. "The simulation
that complements the book will introduce real-life problem solving to the
classroom environment.

Articles with advice and methodologies on appropriate and effective ways to study.

authored habits

Thomson Higher
Education is a leading provider of higher education textbooks, software, and
Internet materials for the humanities, behavioral and social sciences ,
mathematics and the sciences, and business and economics.com

preparations loud

The result of extensive
usability testing with instructors and students, on-campus interviews and many
months of in-class trials, the program is an easy-to-use teaching and learning
system that helps instructors streamline the assignment, grading and reporting
processes and gives students access to personalized learning plans and
resources that support their learning styles. "ThomsonNOW was designed around day-to-day workflow tasks
for students and professors, and provides personalized services and tools that
lead to a more effective and efficient teaching and learning experience. And with ThomsonNOW, students have options
in the way they choose to learn, read and purchase their learning resources.
Similar in many ways to popular problem-solving video franchises, suite
will present the student/player with real customers and managers, who appear
as 3D characters in a virtual corporate environment.

remembering supersite

Students wanted the shortest path to learning, one that
would show them exactly "what they need to know now . "I think that
algorithmic homework is of great benefit to both the student and the teacher., University students in
advertising and integrated marketing communication (IMC) will be getting
virtual hands -on experience applying course lessons to the challenges facing
actual marketing communication managers , thanks to a new multimedia text suite
from Pearson Prentice Hall.

mccolm worry

When Thomson set out to develop ThomsonNOW it didn't start with software
developers, it started with customers.

Though being officially launched today, ThomsonNOW has been in use at a
number of academic institutions throughout the country as part of the program
development process and is earning positive reviews from instructors and
students alike. Li, the online simulation casts the student in
the role of a marketing communications manager for a consumer brand and poses
a series of progressively more advanced cases which can be solved through the
insightful application of concepts and lessons from the book. No amount of reading can duplicate the value they gain from
applying the concepts and practices taught in their advertising and marketing
communications classes to real-world cases," he says.

notetaking mccolm

Thomson Higher Education Charts a New Course in Customer Care with ThomsonNOW

authored neuromod

Instructors asked for reliable choices
for delivering course content and assignments and time-saving ways to grade
and provide feedback."
* Online Assignment Management: Students can get assignments for a
particular course, can limit the view to active assignments, and can
access assignments with the flexibility to take, retake or resume. Little information is needed from
students, making registration a snap.

remembering preparations

They choose how to create tests, using provided textbook content or
their own questions.
In addition, ThomsonNOW offers personalized learning plans to help
students focus on what they still need to learn and allows them to select the
activities, videos , animations, web links and textbook pages that best match
their learning styles. There is less cheating
with computer assignments since they can't copy a friend's homework -- every
student has his or her own version of the question!"
Laura Matysek Wood of Tarrant County College, Northwest Campus , is also
pleased with ThomsonNOW.

methodologies worry

Assignments are categorized by "overdue," "current" and "grades on taken
assignments. New Educational Approach Marked by Online Problem-Solving Simulations

BROOMFIELD, Colo.
Hairong Li, Professor at Michigan State University, and Dr."

mccolm maximizing

* Flexibility: ThomsonNOW offers the most assignment options and
assessment approaches on the market today, and provides flexibility and
precision in choosing problems .thomsonedu.

methodologies preparations

, Thomson Higher Education, a global
provider of teaching solutions for higher education and part of The Thomson
Corporation (TSX: TOC; NYSE: TOC), today launches ThomsonNOW, an integrated
online suite of course-management resources and services that utilizes a
first-of-its kind approach to educational technology development aimed at
maximizing its value to and optimizing its use among Thomson customers. So the ThomsonNOW student home page shows students their
assignments from all the courses they are taking. I can reach my students with a
variety of teaching techniques to help those with different learning styles,
while not altering the basic material that I wish to cover or altering my
teaching style.10 billion, is a global
leader in providing integrated information solutions to business and
professional customers.

laid preparations

Other benefits to students include:

* Live Online Tutors: vMentor is a free, online, live tutoring service
integrated within ThomsonNOW for many courses.

Benefits to instructors include:

* Streamlined Registration Process. Gronstedt, whose Broomfield, Colorado firm has produced a series of
innovative, highly successful e-learning applications for a broad range of
Fortune 1000 and Global 500 industry leaders, notes that "the objective of the
simulation is to actively engage students.

laid mccolm

"I just downloaded several thousand grades for midterms that were all done
for me by ThomsonNOW! I found that by assigning the computer homework with
ThomsonNOW, the students did better overall on the final exam and that the
homework grades tracked more closely to the exam performance," said Janice
Epstein, senior lecturer of mathematics at Texas A+M University. For the student, there is
more practice, which results in better performance.com/thomsonnow. This suite lets them realistically
simulate the kinds of situations facing actual ad and communication
professionals.

revising copyrighted

* Time Savings: ThomsonNOW allows instructors to quickly create homework
assignments that are machine-gradable.
* Enhanced Gradebook: Everything is "one click away" in the new gradebook
as instructors can view a student's work , add comments to coach or
clarify, and change scores. For more information on ThomsonNOW visit:
http://www. "Research shows us that
people learn most effectively by doing," says Gronstedt.

Businesses offering study assistance, books for sale, and other products for sale do not belong in this category and will be deleted or moved.

landsberger remembering

studying loud

Designed by college students and instructors for college students and
instructors, ThomsonNOW addresses the real-world demands of real-life
classrooms to spark measurable performance improvements in the management of
coursework throughout the college curriculum. "I enjoy the variety of resources I can choose to
offer my students, the ability to plan ahead of time, the means to assess the
effectiveness of my course, and the ease in copying a course from semester to
semester while incorporating minor changes."
"Surveys show that faculty are increasingly interested in using online
content and instructional tools to teach their students, " said Eric Bassett,
Research Director for Eduventures.

Business Editors

CHICAGO--- -Many certification
programs have used performance-based testing methodologies, like
simulations , to make evaluations of skills and knowledge more
effective and robust.