com combined to serve more than 20 million unique visitors in
January 2006.

"
The total purchase price ranges between 1,5 and 2,0 Mill GBP and consists
of an initial payment in cash and shares and an additional earn -out component
depending on achievement of various objectives.
ad pepper media is an enterprise , which is quoted on the stock exchange.

both subject

com, Thesaurus.reference.com
Word of the Day Mailing List , a daily e-mail vocabulary lesson; Thesaurus.
David Crystal's authored works are mainly in the field of language, where
he is perhaps best known for his two encyclopedias for Cambridge University
Press, The Cambridge Encyclopedia of Language and The Cambridge Encyclopedia
of the English Language . David's core concepts now form the basis of patents in both the
United Kingdom and United States .

subject skeptical

com,
the award-winning online version of Roget's Thesaurus of English Words and
Phrases; Reference .

ad pepper media Announces Acquisition of Crystal Reference Systems Limited

"We envisage that ad pepper's infrastructure, resources and global positioning
will enable us to leverage the full power of our product solutions and will
help us to roll out new services and business models faster .
Besides being represented in regional, national and international
marketing, the website partners receive a variety of other important products
and services, such as adserving, traffic analysis and performance
optimization, which are offered by ad pepper media and its associated
companies , adapted to the local conditions in every case.
Crystal Semantics has developed Textonomy, the first Sense Engine to
deliver significantly more accurate and powerful Internet search results.

skeptical view

About Lexico Publishing Group, LLC
Founded in 1995, Lexico Publishing Group, LLC is a leading provider of
online reference services, including Dictionary. Its
ground-breaking technology harnesses human linguistic intuition, tapping into
the semantic relationships between words and the context in which they occur,
going beyond the mathematical algorithms currently used by other contextual
systems and major search engines that do not produce similarly relevant
results. With in excess of 4 million opt-in email profiles of its
own, ad pepper media also operates one of the largest pan -European databases.
Its stocks are listed in the Prime Standard of the German Stock Exchange in
Frankfurt (Security Identification Number: 940 883). He held a chair in linguistics at the
University of Reading for 10 years, and is now Honorary Professor of
Linguistics at the University of Wales, Bangor. He published the first of his
150 or so books in 1964, and became known chiefly for his research work in
English language studies.

skeptical subject

We are very
excited to be able to offer this new resource for our users. David Crystal. We are very excited about being part of this highly dynamic
international enterprise ," says David Crystal, Chairman of Crystal Reference. 4 billion
exclusive advertising contacts per month, advertisers primarily benefit from
the multitude of advertising formats and the invoicing model adapted to the
advertising objective. By
applying human "senses" and concepts that current algorithms, semantic systems
and other statistical techniques cannot match, Textonomy uniquely uses human
linguistic intuition, tapping into the semantic relationships between words
and contexts in which they occur.

informative encyclopedia

com), the
leading provider of reference content, and Crystal Semantics
(http: //www.

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com now offers searchable content from Columbia
Encyclopedia, a respected and authoritative encyclopedia.
"There is an increased demand for information on the Internet that is
accurate and authoritative," said Brian Kariger, CEO of Lexico Publishing
Group.com) an innovative leader in contextual search and
advertising technology and the developers of Textonomy, the worlds first Sense
Engine technology, patented in both the United States and the United Kingdom. Founders Ian Saunders and David
Crystal will respectively continue to lead the company's business and Research
and Development initiatives.
Crystal Reference provides online content for many major publishers
including Penguin Books and A+E Television Networks, and is one the fastest
growing content publishers in Europe.
In the late 1990s, as part of his consultancy work with AND, he devised
the Global Data Model, along with several related search and navigation
applications.

skeptical encyclopedias

com, called "the best general
English-language dictionary online" by Web Guide magazine; the dictionary. Dictionary.com, Thesaurus .
As a result of the acquisition, Crystal Reference Systems Ltd will become
a wholly owned subsidiary of ad pepper media. In David Crystal, we have secured the services of one of
the world 's leading authorities in the world of linguistics and semantics, who
will help us to strengthen ad pepper's role in the online market," explained
Ulrich Schmidt, CEO of ad pepper media.

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Web site Now Includes Authoritative Content From Columbia Encyclopedia

LOS ANGELES, Lexico Publishing Group, LLC, the
publishers of Dictionary.
"We are delighted to complete this transaction.

The company was founded in
2001 by Professor David Crystal, a world authority in linguistics, and
managing director, Ian Saunders. The Textonomy suite of products includes
solutions for search and navigation, e-commerce and contextual advertising.

mysticism skeptic

com) advertising network of over
1,000,000 websites worldwide. Both Ian and David will work closely with ad
pepper media to integrate into existing product and service offerings and to
jointly explore new business opportunities in the online advertising and
search markets internationally. In addition, it adds an
attractive new line of business for ad pepper with innovative search and
content offerings.

encyclopedias skeptical

"Columbia Encyclopedia provides thousands of articles written by
respected authors in their field, which makes Columbia Encyclopedia an
excellent addition to our collection of online reference works.crystalreference.
Textonomy is the result of 8 years and $8 million investment in research. In ad pepper media, we
have found an ideal partner to take our ground-breaking technology to a new
level. In the 1980s, he became general editor of several
general encyclopedias for Cambridge University Press, along with their various
abridged editions, and in the 2000s took up a similar role as part of Crystal
Reference for a new series of encyclopedias published by Penguin Books,
including The Penguin New Encyclopedia (2002), The Penguin Factfinder (2003),
and The Penguin Concise Encyclopedia (2003). Since the development of Crystal Semantics,
David has been integral in the development of the division's innovative
software products for the search, e-commerce and contextual advertising
sectors.

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com and Reference.com along
with several other resources including Wikipedia, the popular free
encyclopedia and Lexico's On This Day almanac of historical events.com, a general reference guide and almanac; and CleverKeys,
free software that gives instant access to definitions and synonyms from
Windows and Macintosh programs .crystalsemantics. The
Textonomy solutions have been proven to dramatically enhance search results
and significantly increase advertising relevance through contextual targeting.
"This acquisition dramatically enhances our existing product and service
set up to our advertisers and website partners .

About ad pepper media
ad pepper media is an international interactive media and direct marketing
solutions and services provider currently operating 15 branch offices in 10
European countries and the United States whilst also marketing its services in
more than 40 countries.

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webstats4u . "We expect to register the first
results of our sustainable investment in this new field of business later this
year, as a result of the improved targeting of campaigns within our existing
website portfolio and our proprietary tools like webstat4u.

encyclopedias both

com, announced today
that its Web site Reference .com and
Reference.

HOOFDDORP, Netherlands and NUREMBERG, Germany, ad
pepper media today announced the acquisition of Crystal Reference System Ltd,
the parent company of Crystal Reference (http://www.
Textonomy was developed by leading linguist and one of the world's
foremost authorities on reference publishing and language, Dr.
Apart from the gigantic international coverage of approx .
In this context, iLead and mailpepper are well-known brand names, which are
unequalled in terms of both quality and coverage.

fascinating encyclopedia

Reference.com Expands Content by Adding Columbia Encyclopedia to Search Capabilities

com," added Ulrich
Schmidt.
Thanks to state-of-the-art technology, ad pepper media links thousands of
small, medium-sized and large websites to make up a premium quality-
advertising network which has global coverage and specifically addresses the
relevant target groups. Both branding and direct marketing offers can be
delivered efficiently to various electronic channels via the company 's
technology platform.

About Crystal Reference Systems Limited
Based in Holyhead , UK, Crystal Reference Systems Limited is a leading
Internet content and search technology provider .

About David Crystal
Professor David Crystal OBE is one of the world's foremost authorities on
reference publishing and language.

encyclopedia reference

"
Columbia Encyclopedia is now on-line at http://www . The Word of the Day Mailing List has more than 845,000
subscribers. Acquisition Adds Contextualization and Targeting Relevance to ad pepper
media's Range of Offerings for Website Publishers, Advertisers , Search
Engines, SEOs, Ad Networks and Adserving Providers.
Unlike current search technologies, which are based solely on statistical
algorithms, Textonomy uses techniques from linguistic science to determine the
semantic relationships between words and the contexts in which they occur .
The acquisition will significantly enhance ad pepper media's contextual
search and advertising solutions for its Website Publisher partners and
Advertising clients as well as for Search Engines , SEOs, Ad Networks and
Adserving Providers. ad pepper media will immediately deploy the Textonomy
contextual advertising solution across its global advertising network
including its Webstats4u (http://www. He has been a consultant, contributor, or presenter
on many radio and television programmes and series. In recent years he has
devoted most of his time to developments in general reference publishing.