According to KMWorld, compiling the annual list is a difficult selection
process that takes place over the course of a year and involves the
collaboration of leading industry analysts, vendors and their customers.

This can only be done through human understanding .

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com.thebrain.

TheBrain, BrainEKP, and PersonalBrain are trademarks of TheBrain
Technologies LP.m. The cost is $15 for members, $5 for students and $25 for non-members
for pre-registration or $30 at the door and includes a Zingerman's continental
breakfast.

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Sarasota to Host National Innovation Creativity Business Summit

The
Summit will be held in locations usually not associated with conference
sessions, introducing attendees to Sarasota and furthering the objective of
creativity .

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"
The interactive workshops and activities will be customized for each
attendee to match their specific skill levels and workplace challenges. The EDC coordinates industry cluster activities and provides
business assistance to companies in Sarasota County in partnership with
chambers of commerce , local governments and other organizations throughout the
county and the region.

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"

About KMWorld

The leading information provider serving the Knowledge, Document and
Content Management systems market, KMWorld informs more than 50,000
subscribers about the components and processes -- and subsequent success
stories -- that together offer solutions for improving business
performance. at the Ann Arbor IT Zone, 330 East Liberty Street in downtown Ann
Arbor. The March 2005 LeadersConnect program is:

March 1 - "Engendering Bottom-Up Participation in Organizations Using
Blog-Based Communities . at the Ann Arbor
IT Zone.

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All companies on the list have helped to create, redefine or enhance a
market, and all demonstrate the capacity for customer-driven agile
innovation.

"We are pleased to be recognized as a market leader in knowledge management
for our fourth year," said Shelley Hayduk, Vice President of Marketing of
TheBrain." Bud Gibson, founder of The Community Engine and
professor at University of Michigan's Ross School of Business, will discuss
what business blogs and blogging communities are and how attendees can use
them and make effective business use from them.

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PRESS RELEASE TheBrain Technologies Is Named One of KMWorld's '100 Companies That Matter in Knowledge Management' for Its 4th Year

TheBrain Technologies, the leading
provider of visual search and categorization software, was selected by
KMWorld Magazine as one of the prestigious "100 Companies That Matter in
Knowledge Management.

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com after May 1.m. Free to members of the IT Zone, the cost is $5 for non-members.

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"Creativity is the commodity in our future economy," said Larry Thompson ,
president of Ringling School of Art and Design.

"BrainEKP stands out by providing a highly engaging and time tested visual
interface that organizes information like the human brain with associative
connections and an enriched context of visual relationships," said Hugh
McKellar, Editor in Chief of KMWorld Magazine.
"Corporate Brains" are used for: intranets, database visualization,
competitive intelligence, sales and marketing support, IT management,
information self-service, and customer service knowledgebases. "By providing companies with a platform that delivers easy online
publishing of their files, as well as the ideas and connections behind
them, people can truly share their thinking .
TheBrain's customers include: Encyclopaedia Britannica, Navy Special
Warfare, Tyco, Accenture , Park Nicollet, Medtronic and US Department of
Defense. ANN ARBOR, Mich." Henry Pollack, professor of geophysics at the University of
Michigan, will explore the nature of uncertainty and its role in creativity,
problem-solving and scientific progress.

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TheBrain's PersonalBrain, mind mapping software , helps users
see and organize files.com or
e-mail info@thebrain.

Ann Arbor IT Zone Kicks Off March With a LeadersConnect Breakfast and the Creativity Forum

"
Rob Pasick's LeadersConnect Breakfast Series, co-sponsored by the Ann
Arbor IT Zone, Inner Circle Media, Nicola Books, Pfizer and Zingerman 's, is
designed to bring together business leaders, consultants and educators in a
dynamic learning forum..

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, Ringling School of Art and Design
and the Economic Development Corporation of Sarasota County (EDC) will host
the first Innovation Creativity Business Summit from October 5 - 7, 2005 in
Sarasota. The community has a robust arts and cultural environment,
innovative technologies and a thriving spirit of entrepreneurialism on
Florida's Gulf Coast. and the only one in Florida..

About the Ann Arbor IT Zone
Michigan's premier non-profit organization dedicated to the development of
the state's information technology environment across multiple market sectors,
the Ann Arbor IT Zone fosters and promotes the area's information technology
industry by offering services to established and new information technology
companies.

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KMWorld is a publishing unit of Information Today, Inc.

The Creativity Forum is a pack-your-own brown bag lunch event that
explores the mind's power to create.

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The Conference Teaches Innovation and Creativity for Business

SARASOTA, Fla. Ringling School is recognized as being
among the best and most innovative visual arts colleges in the United States
as well as a leader in the use of technology in the arts. All other corporate names or trademarks are the property
of their respective companies .

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This context is absolutely
critical for companies who need a broader picture of intelligence on the
information they are viewing, driving smarter decisions and increased
productivity.

Moderated by Jan Nichols, of Market
Arts, the program combines audience participation, fun games and conversation
with guests who have something to say about the power, the process and the
payoff of thinking creatively.

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"
An innovation expo will also be held during the Summit, showcasing the
many assets Sarasota has to offer businesses seeking new resources for human
capital, creative services, and sites for expansion.
Registration is $399 for corporate employees and $299 for employees of
non-profit organizations. TheBrain's Enterprise Knowledge Platform,
BrainEKP, combines a natural language search engine with a compelling
visual display of topics so users can see and discover information faster.m. The
March 2005 Creativity Forum is:

March 4 - "When You 're Just Not Sure! - How Uncertainty Acts as a Catalyst
for Creativity. This lively conversation will also
examine the popular perception of science as exact and certain, when in
reality scientists have learned to be comfortable in an uncertain universe.

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com .
Uncertain World," an inside look at how scientists accommodate and make use of
uncertainty to reach conclusions, will also participate in a book signing
after the program.

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Additional registration information available at
http:/ /www.icbsummit.

About Ringling School of Art and Design
Ringling School of Art and Design is a fully accredited four-year college
located in Sarasota, Florida.

Knowledge involves the transformation of information into capabilities for effective action.

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About TheBrain Technologies

TheBrain Technologies is a leading provider of visual search and content
management software . Download PersonalBrain at www.m.
Pollack, an award-winning teacher and author of "Uncertain Science .

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Business leaders from across the country will discuss the
importance of innovation and creative thinking to business and organizational
success, and they will team with local creative talent to lead interactive,
hands-on workshops which will teach these skills.S. For information call 941-955 -2508, ext.

" This annual list is composed of organizations that
are breaking new ground in the knowledge economy.

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"Sarasota is a center of
creativity. TheBrain has over 40 enterprise customers world-wide and is
OEMed by leading information publishers like Encyclopaedia Britannica ., The Ann Arbor IT Zone will kick
off March with Rob Pasick's LeadersConnect Breakfast Series, "Engendering
Bottom-Up Participation in Organizations Using Blog-Based Communities,"
followed by the Creativity Forum, "When You're Just Not Sure! - How
Uncertainty Acts as a Catalyst for Creativity . The Creativity Forum takes place the first
Friday of every month during lunch, from noon till 1:15 p. Its educational series, Hi-Tech Tuesdays, IT Forums and Boot Camp,
help educate, retain and attract the diverse talent required to accelerate Ann
Arbor and the surrounding region's leadership position in information
technology.

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"The Summit will help managers and executives find new, creative
ways to make productive and stimulating changes in the workplace that have
real impact. Founded in 1931 ,
Ringling School is the oldest private, non-profit studio-based college of art
and design in the southeastern U.

About the Economic Development Corporation of Sarasota County
The Economic Development Corporation of Sarasota County (EDC) is the
private, not-for-profit corporation charged with implementing Sarasota
County's economic development strategy to add high-wage jobs and diversify the
local economy. 240 or visit
http://www.

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We are excited about sharing expertise from our
community with the nation's business leaders. For information on registration or
sponsorship opportunities call 866-734-9661 or send an email to
info@icbsummit. Approximately 1,000 students are enrolled from
46 states and 33 foreign countries.edcsarasotacounty."

See + Navigate Online Brains Download PersonalBrain

The latest accolade from KMWorld Magazine reinforces TheBrain's ongoing
success in providing superior methods to manage and share critical
information.

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com for more information.
to 9:30 a.org or call 734 615-9310.

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"The company has
distinguished itself as a leader in Knowledge Management and is primed to
help companies with complex sets of information that need to collaborate
faster and more effectively through its advanced visualization and content
management features. LeadersConnect is held the first Tuesday morning of
every month with registration starting at 7:15 a. and program from 7:45 a. Gibson will discuss
structures that seem to work in business-oriented blogospheres (online
blogging communities ), show how to set up rewarding interaction that keeps
participants coming back for more and demonstrate how to turn this interaction
into business value.

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"To successfully compete in today's marketplaces , companies must apply
their most rigorous thinking to problem solving," said Kathy Baylis, EDC
president . For more information or to register online, visit
http://www.annarboritzone.

The human mind can create unique connections between seemingly unrelated information to come up with breakthrough ideas , but to do this, the mind must be trained to see beyond the obvious.