-- Fruits and vegetables may also be a useful component of
programs designed to achieve and sustain weight loss.

Presenting the First Cookbook From Friends of Animals

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As an incentive, a Green Giant gift pack
will be awarded each month through April to 25 randomly
selected individuals who complete the quiz.com

Green Giant started out in Le Sueur , Minnesota as the Minnesota
Valley Canning Company in 1903, when some 11,750 cases of white
cream -style corn were sold in the company's first year.
Dining With Friends: The Art of North American Vegan Cuisine, from the
group Friends of Animals, emphasizes using a variety of fresh, organic produce
from around the globe, says co-author Priscilla Feral.

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-- Diets low in saturated fat and cholesterol may reduce the risk
of heart disease."
Feral notes how it's a lot easier to maintain a vegan lifestyle with food
that not only is good for you, but tastes good as well.95.

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In fact,
according to a new survey of dietary behavior commissioned by
the American Institute for Cancer Research (AICR ), four in
five weight-conscious Americans turn to salads, vegetables and
fruits when trying to shed a few pounds.

Dining With Friends also draws on global influences, from Tofu Hummos with
Toasted Cumin Seed to the aromatic Arroz y Habichuelas (Puerto Rican Rice and
Beans ).

101lifestyle chefmom

S.GreenGiant. Late last
year, seasoned vegetables joined the Green Giant line up of Green
Giant Classic Frozen Vegetables, Green Giant Frozen Side Dishes and
Green Giant Create a Meal! Meal Starters .

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Celebrate the Earth's Gifts: Experience Vegan Recipes That Are As Easy
to Eat As Prepare

DARIEN, Conn.

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Specific features
at the Web site to help families reach this goal include:

Veggie IQ Quiz - Visitors can test their vegetable knowledge
about serving sizes and health benefits in a short,
interactive quiz.
Most Green Giant frozen vegetables carry an on-pack nutrition
claim, "Frozen Vegetables Are As Nutritious As Fresh !" Beginning this
month, Green Giant will feature specific nutrient benefits in the
upper right corner of each package to help consumers better understand
the nutritional offerings of each Green Giant variety.

For more information and easy ideas to incorporate vegetables into
meals, visit www., For many people, trying pure
vegetarian cuisine is about getting past the fear of the unknown .
As noted in the Foreword by John Robbins, author of the bestsellers Diet
for a New World and The Food Revolution, "you can prepare and serve these
recipes, comfortable and happy in knowing that you have in your hand the key
to bringing your meals into alignment with your sense of compassion .

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The new Dietary Guidelines recommend that the average adult eat 2
1/2 to 6 1/2 cups (five to 13 servings) of fruits and vegetables each
day, an increase from the previously recommended 2 1/2 to 4 1/2 cups
(five to nine servings). The vegan
philosophy -- meaning free of animal products -- embodies an ethical
commitment to live, as far as possible, in harmony with the planet and all its
inhabitants.
The book also caters to those intrigued by the raw foods movement or just
looking for something refreshing to drink, with such items as Spicy Hijiki
salad and Mint + Mango juice.

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They are convenient and just as nutritious as fresh, can
be prepared in five minutes or less and are easy to incorporate into
many dishes.
The Green Giant Vegetable Report, based on a Harris Interactive
survey of parents with children 18 and under, also found that parents
were confused about what made up a serving size and how many servings
young children need daily. "Pure vegetarianism is an ethic without
borders -- between species or between peoples.

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"For
instance, try incorporating different vegetables into a favorite
recipe for variety and added nutritional value, such as frozen
vegetables. More than half didn't know that one serving
of cooked vegetables was 1/2 cup, and nearly a quarter said they had
no idea of the recommended number of servings of vegetables for a
young child (age 2-6).

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Departments of Agriculture
and Health and Human Services, Green Giant(R ) is launching a Web-based
initiative today, called "Mix-Up Dinner: Get Your Greens!" to help
families increase their daily vegetable intake. The wide range of Green Giant frozen vegetable varieties
include bagged and boxed classic frozen vegetables, frozen side dishes
and Create a Meal! Meal Starter.

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Green Giant Launches Campaign to Help Americans 'Get Their Greens'

Business Editors/Health Editors

MINNEAPOLIS----

Revised Dietary Guidelines Call for Increased Vegetable Consumption;
New Report Finds 70 Percent of Parents Not Eating Enough Veggies

In response to the sixth edition of Dietary Guidelines for
Americans released on Jan. The brand is
also reducing the sodium content in some of its products, including
popular Broccoli and Cheese.

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12 by the U. "So
with the increased recommendations, it's even more important to
educate parents and encourage them to get more vegetables into their
diet, as they are an important influence on their children's eating
habits and can help form life-long healthy food patterns.org.

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Yet, according to the Green Giant Vegetable
Report, 70 percent of parents and more than three-quarters of moms say
they don't get enough vegetables in their diets.
"To help increase vegetable consumption, parents may want to
rethink the way they plan dinner," says Juli Hermanson, registered
dietitian and senior nutrition scientist at General Mills.

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Simple changes like this can help families achieve the
daily servings of vegetables needed for better health," she says.

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com and
commit to consume more vegetables on a daily basis.GreenGiant .

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"Our survey recorded eating habits before the new Guidelines were
released," says Andy Dahlen , marketing manager for Green Giant. Now, a new
cookbook shows people how this cuisine is full of recipes that are as
enjoyable to eat as they are to prepare. To order,
call Friends of Animals at 203-656-1522, or http://www.

cranberry 101lifestyle

-- Green Giant frozen vegetable varieties that are low in
fat , saturated fat and cholesterol include: Cauliflower
and Cheese, Baby Vegetable Medley, Broccoli Spears , and
Herb Seasoned Garden Vegetable.

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meatless chefmom

"This is more than a vegetarian cookbook," Feral says , "It's a tribute to
the compassion of those who buy it, enjoy it, and share it. For example, the key
step in a traditional recipe for applesauce is sweetening it with natural
agave nectar.

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"

Green Giant Launches "Get Your Greens!"

With the "Mix-Up Dinner: Get Your Greens!" initiative , families
are encouraged to take part in activities at www."
Dining With Friends is now available in paperback for $19.friendsofanimals.

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It also includes an attractive printable
checklist that families can post on their refrigerator to help
track their daily vegetable goals for one week.

Mix-Up Dinner Recipes - These balanced meal ideas span five
nights and offer a variety of fun and delicious ways for
families to easily get some of their daily "greens" servings."
But Feral maintains Dining With Friends shows this doesn't mean you have
to give up desirable foods, including lasagna, pesto and classic desserts,
like chocolate marble cheesecake and Key lime pie.
"It's also the best ethical response to human hunger, to our current
environmental predicament, and to respecting the other living beings with whom
we share the planet ," Feral says.

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Get Your Greens! Family Meal Commitment - Visitors will be
invited to sign the Get Your Greens! Family Meal Commitment,
which offers families the opportunity to promise to get their
daily vegetables together and commit to make a change for at
least one week.

Health Benefits of Going Green

Health benefits of eating more vegetables and fruits include:

-- Increased fruit and vegetable intake is associated with
decreased risk of type 2 diabetes and certain cancers. For the past
100 years, the Giant's Valley is where the freshest and
greatest-tasting vegetables are grown and picked at the peak of
perfection. It 's also easier to go beyond the tried and true with
entertaining, with such dishes as the Walnut Pear Salad with Celery Seed
Dressing, or a Tempeh London Broil.

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The pack will
include a vintage -style Green Giant T-shirt, recipes and tips.

Green Giant offers a variety of delicious and convenient choices
to help Americans meet their daily vegetable requirements.

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Recipes include an "Italian Feast" of Mushroom and Vegetable
Lasagna and a "Mexican Celebration" of Chicken -Filled
Tortillas.