industriouskid . Each issue is personalized to a child's
grade level, and includes tutorials on the essential building block
skills students need to succeed on state and national tests, as well
as to prepare for college entrance exams. LOS ANGELES, Encourage Software's latest product,
EasyChild(TM), is now available at major national retailers COMPUSA, Fry's
Electronics, J+R Music World, PC Mall and on the web via Amazon.

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, a
unique new child-focused Internet company led by technology visionary and
entrepreneur Jeanette Symons, today announced its official launch with an
overview of the company's mission and the introduction of its executive team. "As an example, many of the so-called
security features that the industry has released or announced thus far rely on
voluntary behavior modification by kids .
Ms.

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, Industrious Kid, Inc.
Industrious Kid is the latest entrepreneurial initiative for Ms.

EasyChild(TM) Debuts in Nationwide Retail Outlets; Still Also Available on Internet Through Encouragestore .com

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Mr.com.

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"In my research and in working
with education leaders, I found the overwhelming request was to give
parents a tool to keep up with and support what their child was
learning in school," said Mr. The report states that
parent involvement in a child's learning is positively related to
achievement and that the more intensively parents are involved; the
more beneficial are the achievement effects.e. In recent months, there has been an increase in the number of
television programs (Nanny 911, Dr. Ancier got assistance and input from several noted child
psychologists in writing and testing the system over a two-year period.

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Phil) and major national news stories
(Time Magazine and others) which cover parenting in terms of how to teach
children responsibility without punishment or negativity in the home or
school. Mr.95).

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"We know that active parental involvement in a child's
education has a substantial impact on how a child will perform in
school. "The Parent Tutor gives parents the resources and
information they need to be their child's personal tutor. School teachers have begun using it to help encourage
good behavior in classrooms, as well, with the soon to be released, Easy-
Classroom edition.

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Industrious Kid Launch Targets New Generation of Kid-Friendly Parent-Approved Internet Products and Destinations

Industrious Kid is building a compelling alternative for a particularly
underserved age group, and I am delighted to be collaborating with its
founders."
The company is working closely with children, parents, educators and child
advocates such as Beebe to better understand what all parties really want and
need. Instead of trying to resolve issues
surrounding children and Internet usage this way, our approach is to develop
better alternative destinations that provide not only a higher value user
experience but also a greater level of parental insight and control. Donovan brings more than 19
years of consumer technology marketing and public relations experience to
Industrious Kid, having held senior management positions with leading
technology companies including Ascend Communications, Kineto Wireless,
UTStarcom and Zhone. is an innovative company dedicated to developing
kid-friendly and parent-approved online products and destinations for kids and
tweens, allowing them to gain positive experiences with the Internet in a safe
environment. Tudor, president and founder of Parent
Tutor Corp. Additional resources include Teach + Tech -- an
opportunity for parents to ask education experts questions about the
use of technology or other learning issues. The report can be found at:
www.

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nwrel.com

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"For example, there is a growing concern among parents
and educators about the involvement of kids on MySpace.

Business Editors/Education Editors/Technology Editors

PLANO, Texas ----The Plano Independent
School District (Plano ISD) and the Plano ISD Council of PTAs today
announced their partnership to sponsor and promote The Parent Tutor to
parents in the district.com
The Northwest Regional Educational Laboratory compiled a series of
research articles titled Research You Can Use to Improve Results
focused on Parent Involvement in Education.
In addition, the system helps children come to learn a lifelong lesson:
no reward comes without earning it.95), STANDARD
EDITION ($59.

planetpals chores

About Industrious Kid, Inc. Industrious Kid is headquartered in Emeryville, Calif .
"The Plano ISD and the Plano PTA work hand-in hand to give our
students the best opportunity to succeed in their education. The Parent Tutor is one way to help parents take a proactive
role to help ensure their child's academic success.com), is an electronic tutorial service delivered
weekly via email to parents. Parents also receive a
weekly list of reading selections tailored to their child's interests
and reading abilities. The Parent Tutor contains important
skills lessons, activities and reading selections tailored to each
child's grade level and interests by teachers and other education
experts.

promising planetpals

"Industrious Kid is filling a critical gap by providing children with a
more satisfying Internet experience by developing products with far more
intelligence and security features than currently exist in many of the
products offered on the market today," said Lynn Beebe, school counselor in
Scotts Valley Calif.com and other social
networking sites. We feel
The Parent Tutor is a valuable service that provides parents the tools
to help their child at home," said Dr.

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"We are looking to raise the bar with our Industrious Kid products, which
are designed from the ground up with a child's security and overall user
experience in mind," said Symons. After
network technology innovator Ascend was sold to Lucent Technologies in 1999,
Ms. Subscribers will also have
access to Parent Tutor's entire database of tutorials to find relevant
lessons to help their child with specific skills on which they are
struggling.

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Industry Veteran and Visionary Jeannette Symons Combines Technical Expertise
and Motherhood to Address Internet Needs of Children

EMERYVILLE, Calif. Symons on Industrious Kid's executive team are technology
veterans Lori Brown , who will serve as the company's Chief Operating Officer,
and Tim Donovan, who will serve as the company's Vice President of Marketing. For more
information on the company, please visit http:/ /www. The Parent Tutor is a tutorial service for
parents that gives them tools and resources to help their child
succeed in school and reach their full academic potential in
preparation for college .parenttutor. Each chore or behavior is given a numeric value and at the end
of a week, the numbers are tallied.

esea emailed

Industrious Kid's
age-appropriate products, services and destinations strike a unique balance
between the fun and stimulation that children desire and the safety and
guidance that parents demand. Doug Otto, superintendent of
Plano ISD. The report also states
that there are strong indications that the most effective forms of
parent involvement are those which engage parents in working directly
with their children on learning activities in the home. Programs which
involve parents in reading with their children, supporting their work
on homework assignments, or in tutoring show particularly impressive
results.
Simply, the system consists of a CD-ROM that creates weekly chore,
behavior and reward charts that parents and children together input, i.
Leland Ancier, inventor of EasyChild(TM), named INC Magazine's Software
Entrepreneur of the Year with more than 30 prominent titles to his name,
developed the system out of his own experience with his son 's frustrations in
school.

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The input they are providing is guiding the development of Industrious
Kid's first product, scheduled for release in Q2 2006.

Visit www.
Thousands of households have written glowing letters of endorsement,
saying that no book, tape, seminar or therapist has ever helped their family
as EasyChild(TM) has.

emailed phonics

The company's goal
is to enable children to learn and grow as they use the Internet, while
simultaneously ensuring a greater level of creativity , excitement and personal
security for each child's online user experience.
Industrious Kid , Inc."
The Parent Tutor was created by visionary education leader Bill
Tudor who has successfully developed other products for the education
market. He created The Parent Tutor in consultation with hundreds of
educators, parents and education experts on what parents need to give
their children an "edge" in school. If the children reach an agreed-upon
level, they are given the earned rewards , such as a toy they've been wanting,
extra allowance, a sleepover, a special trip to an amusement park or anything
else the family agrees upon.
According to statistics, it is not uncommon for children and teens to nag
an average of 9 times to get what they want (source: Newsweek, September 13,
2004).

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Industrious Kid's charter is to develop premium online products and
destinations that are purpose-built for the rapidly growing population of
children and tweens now accessing and using the Internet. Symons,
the founder of both Ascend Communications and Zhone Technologies. From
this invention, he created Encourage Software.95) and DELUXE EDITION ($99.

phonics awesome

org/scpd/sirs/3/cu6.com .
doing homework on time, no sibling arguments, no talking back, helping with
chores, etc.

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These destinations expose children to either adult-oriented
content or to people who do not have a child's best interests at heart.
Joining Ms.
EasyChild(TM) is a simple parenting aid and child encouragement system which
leads to marked improvement in households with children ages 4 through 17 by
eliminating disagreements and arguments between parents and children. Placing the Point Sheet
and Privilege Level Chart where all can follow it during the week lets parents
and children track how they are doing and take immediate action to
successfully achieve a week's points .

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Symons went on to found Zhone Technologies, a last-mile telecommunications
solutions provider.html

About Parent Tutor Corporation

Parent Tutor Corporation is based in Florida and publishes The
Parent Tutor, an electronic tutorial service that helps parents tutor
their children in grades K - 8. He designed EasyChild(TM) to:

Reduce, even eliminate, family stress and arguments
Establish clear expectations for routines, chores and behaviors
Promote earned rewards through an incentive-based system
Encourage parents and children to make decision together
Encourage children to adapt to a family's morals and ethics

The system is game-like, and children love it.

Sites geared towards parents of school-age children.

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parenttutor.

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That way
both children and parents' needs are met in a way that's realistic and results
oriented.

Plano Independent School District Announces Sponsorship of The Parent Tutor A Personalized Tutorial Service That Facilitates Parental Involvement

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Brown was most recently Vice President of Engineering Operations at Zhone
Technologies, and previously served as Vice President of the High Speed
Routing Division of Ascend Communications."
The Parent Tutor, published by the Parent Tutor Corporation
(www.parenttutor .
Parents may sign up for The Parent Tutor at www.
EasyChild(TM) comes in three versions: BASICS EDITION ($29.