Japanese Online Game Powerhouse GungHo Supports AGEIA PhysX Technologies

"AGEIA's PhysX technologies allow us to replace simple iterations of pre-
defined movements and reactions created with animation with physically-enabled
moving, interactive worlds," said Seiichi Hori, CTO of GungHo Online
Entertainment. GungHo games have captured a large and faithful customer base by
offering compelling characters, blending of 2D and 3D elements, and active use
of community elements .

AGEIA seeks to ignite innovation in the games industry by working with
leading developers , publishers, add-in board vendors and console manufacturers
to deliver the next generation of physically immersive entertainment.com) today announced, at the world-famous E3 Expo,
their new line of enhanced game pads -- the P990, the P2600 and the
P2900.
Saitek has regional headquarters in the U. It distributes in over 30 countries worldwide into
leading retailers, as well as online.

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About AGEIA
AGEIA(TM) Technologies, Inc.com.
(www., Germany, Hong
Kong and France.

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-- 6 buttons

-- 2 analog joysticks

-- 8-way D-pad

-- 2 shoulder triggers

-- Analog/digital toggle

-- Fully Programmable

-- FPS button (first-person shooter -- activates mouse look
function of right stick)

ABOUT SAITEK

Founded in 1979, Saitek Industries initially built its reputation
on smart products, establishing itself as the market leader with its
Mephisto chess computers. Maintaining its own R+D and production facilities allows
Saitek to continuously stay ahead of the gaming curve by offering
fresh and exciting new products that are designed to give gamers a
competitive advantage.

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Key features include full wireless RF remote play -- giving gamers
the freedom to move about by removing the restrictions of traditional
cables .

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The new pads will still sport all the style
and ergonomics for which Saitek is known, but will now also feature
integrated mouse controls for enhanced first-person gaming. No longer
will gamers need to rely on a separate mouse (typically used for
movement control or point-of-view control) to play their first-person
shooters or role-playing games, as all mouse functionality will be
on -board the pad.

Key features include:

-- Rumble technology

-- 6 buttons

-- 2 analog joysticks

-- 8-way D-Pad

-- 2 shoulder triggers

-- FPS button (first -person shooter -- activates mouse look
function of right stick)

P2900 Wireless PC Game Pad

Saitek's P2900 Wireless Game Pad brings the freedom of portability
to the gamer by providing a remote game pad.
To find out more about Saitek and its complete range of products,
visit the Web site at www.

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Business Editors/Video Game Writers
E3Expo 2005
Booth #6037 Kentia Hall

LOS ANGELES----Saitek Industries Ltd.saitekusa. Designed to meet the
needs of any gamer, the P2600 utilizes Immersion's(R) TouchSense(TM)
technology, delivering super-realistic responses.

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"

About GungHo Online Entertainment
GungHo was launched in August 2002 as a provider of online game services. Saitek later entered the computer games
controller market in 1993 and has since grown to become a top brand in
the PC gaming peripherals space -- with an extensive range of
award -winning products that are designed by gamers, for gamers.

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"With NovodeX, we keep our costs down, improve our quality, and
ultimately deliver a better experience to our online communities than ever
before . Additional
product features include:

6 buttons

2 analog joysticks

8-way D-pad

2 shoulder triggers

FPS button (first-person shooter -- activates mouse look
function of right stick)

P2600 Rumble PC Game Pad

Saitek's uniquely designed P2600 rumble pad delivers sophisticated
styling with a truly impressive range of features providing a game pad
which looks as good to the gamer as it plays. Powered by a single AA
battery, gamers can get up to 50 hours of continuous wireless play.saitekusa.

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Consumer
add-in boards and systems equipped with the AGEIA PhysX processor and games
that take advantage of the technology will be available in late 2005. The
P990's ergonomic styling allows every game to be played in comfort and
in style.

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In keeping with Saitek's commitment to be a gaming company "for
the gamer and of the gamer," these new products are 100 percent
customer request-driven. The P990, P2600 and P2900 will be available
in stores in July and will be offered at suggested retail pricing of
$20, $25 and $30, respectively.

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"GungHo was one of the first game companies to anticipate and capitalize
on the broadband boom in Japan, and the strength of their content has earned
them a dominant position in this market," said Andy Keane, vice-president of
marketing at AGEIA Technologies.

Pimp My Pad -- Saitek's Game Pads Get a Technology Overhaul; Saitek Introduces Three New Pads at E3 Expo -- P990 P2600 P2900

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GungHo is using the simulation capabilities of AGEIA NovodeX physics
software as a cost-saving alternative to expensive motion-capture and labor-
intensive 3D animation.
(408) 879-7466
kim@reverbinc .

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P990 Dual Analog PC Game Pad

The smooth-control dual analog joysticks of the Saitek P990 are
complemented by an 8-way D-Pad, six conveniently positioned buttons
and two easy-reach rapid -fire shoulder triggers for total control.

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Key features include Saitek's own Smart Technology Software which
makes programming simple by including profiles for popular games and
offering automatic profile download and installation.

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"
GungHo manages the largest online game community in Japan, while
developing its own content with a range of titles appealing to a variety of
users.
Developers can define these worlds to obey the laws of classical physics, or
create their own physical laws that make their game a unique, hyper-
dimensional experience.


AGEIA Media Contact:
Kim Stowe
Reverb Communications, Inc.

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AGEIA PhysX technology is being used to create online
worlds that offer virtually unlimited interactivity.
"Inspire Movement" conveys the essence of GungHo's mission to provide
customers with entertaining and moving experiences based on the key concepts
of "Challenge" and "Creation.com

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"GungHo's adoption of AGEIA PhysX
technologies gives them powerful new tools for maintaining their leadership
and expanding the possibilities of online gaming. Its flagship product, the
PhysX processor, is the world's first dedicated physics processing unit -- a
completely new hardware category. The PhysX processor and supporting software
deliver the processing horsepower to calculate real-time interactive worlds.ageia. Ideal for the latest hot PC games such as HALO and
Doom, these three new pads will make PC game play smoother and more
seamless than ever before.S.

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com

, U.

chess board

AGEIA PhysX simulation offers cost-saving alternative to motion capture and
animation

MOUNTAIN VIEW, Calif .
Saitek's award-winning controllers for PC and Console are produced
in its wholly owned ISO 9002 -certified factory and distributed
worldwide.

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, AGEIA(TM) Technologies,
Inc., the pioneer in hardware-accelerated physics for games, today announced
that Japanese online game specialist GungHo Online Entertainment is adopting
AGEIA PhysX(TM) technologies for its titles, including the upcoming Rondo
Projects." GungHo has successfully established a stable
revenue base from its online game services, supported by a large subscription
base and its business experience gained from operating the largest online game
community in Japan.

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is a fabless semiconductor company and the
pioneer of hardware-accelerated physics for games.

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For more
information visit http://www. The P2600's analog
and digital controls make hours of fatigue-free gaming a reality.

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