, said.

* 76% have recommended handheld games to friends. Ziff Davis Media Game Group
reaches 8 million core gamers per month, making Ziff Davis Media the largest
publisher of video and PC game magazines in the United States.com .

1954 1945

in Washington D.

About the CMP Game Group
A trusted provider of essential information and community to the
professional Game industry, the CMP Game Group includes the Game Developers
Conference, Game Developer magazine, Gamasutra.com

About CMP Media LLC
CMP Media LLC (http://www. Capitalizing on its editorial strength, CMP is uniquely positioned
to offer marketers comprehensive , integrated media solutions tailored to meet
their individual needs.com.

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The summit
is a primary forum for experts within various fields to network, learn more
and share information about the growing demand for games designed for
practical applications. After earning a
Ph. Pocket
Games readers are now 20 years old on average, and 13% of the readership is
female compared to 9% in 2003. Computer Gaming World is the longest
running and most respected publication for core PC gamers. With its main headquarters and PC
Magazine Labs based in New York, Ziff Davis Media also has offices and lab
facilities in the San Francisco and Boston markets.

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Since the company's inception in 1998, Whatley has worked with high-profile
customers within the entertainment industry and in the Federal Government.com) is a leading integrated media company
providing essential information and marketing services to the entire
technology spectrum -- the builders, sellers and users of technology
worldwide. It covers the PlayStation
2, Xbox, GameCube, Nintendo DS, Sony PSP, and all relevant and emerging game
systems .

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D. "The keynote will highlight
the fact that art and science go hand-in-hand when designing any type of
game. SAN FRANCISCO, According to a recent Pocket Games
readership research study conducted by videogame magazine publishing market
leader Ziff Davis Media Game Group, portable gamers are shifting to an older
and more diverse demographic segment than it has been historically.
"The PSP especially is geared towards more general consumer use, with its
music and media playing capabilities, and the innovative DS continues to
retain its strong franchise base.

-- 58% have purchased a game for their mobile phone.

wargamers publisher

On average, they give
recommendations to 8 other gamers.

gamers figures

Perla and Whatley will present ideas on
how to establish a more scientific basis for defining, understanding and
designing wargames.com, the Independent Games
Festival and the Game Developers Choice Awards. Its diverse products and services include newspapers,
magazines, Internet products, research, direct marketing services, education
and training, trade shows and conferences , and custom publishing.

Ziff Davis Media Game Group Announces Pocket Games Research Study Results

Official U.

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The Company exports the power of its brands
internationally, with publications in 40 countries and 20 languages.

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"
Doug Whatley is the primary driving force behind BreakAway Games, the
leading company in simulation, modeling and 3-D visualization technology."
The study shows cell phone gaming also on the rise, with 38% of mobile
phone owners playing games on their phones.S.

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Peter Perla share his vast expertise in
wargaming with the rest of the game development community," Jamil Moledina,
director of the Serious Games Summit D.com.

Pocket Games Readers -- Heavy Purchasers and Influencers

* Pocket Games readers shop 16 times a month for gaming products. PlayStation
Magazine and Computer Gaming World.
PlayStation Magazine.

scales wargamers

For more information , please
visit http://www.cmpgame.

Methodology
The 2005 Pocket Games reader research study was conducted in April 2005 by
Ziff Davis Media Game Group from a sample of newsstand readers who filled-out
an online survey to qualify for a sweepstakes draw. Ziff Davis Media Game
Group conducts several important readership and other videogame research
studies each year including the industry's staple, Digital Gaming in America,
which it debuts at its annual Electronic Gaming Summit in Sonoma, California
in August.
Ziff Davis Media is a leading integrated media company serving the
technology and videogame markets. The Company is an information services
provider of technology media including publications, websites, conferences,
events, eSeminars, eNewsletters, custom publishing , list rentals, research and
market intelligence.

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His involvement in Global War Game has turned him into a highly-regarded
defense researcher. Furthermore, 27% of readers currently own a PSP and
57% are considering purchasing one within the next 12 months.

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seriousgamessummit.

About Ziff Davis Media Inc.ziffdavis.

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For more information, please visit http://www.

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The keynote session titled "What's So Serious About Game Design? The Art
or the Science?" will attempt to demonstrate how serious games require a
combination of both art and science.

About Ziff Davis Media Game Group
Ziff Davis Media Game Group is the largest publisher of electronic game
magazines in the United States.

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The recent popularity of the Nintendo DS and Sony PSP handheld gaming
devices appears to be the major impetus for these shifts: the study shows that
42% of Pocket Games readers own a Nintendo DS and 13% plan to purchase one
within the next 12 months. Additional information is
available at http://www.

15mm wargames

C.com features
exclusive editorial content in addition to content drawn from Ziff Davis Media
Game Group magazines Electronic Gaming Monthly, Official U. In the United States , the Company publishes 10 magazines
including PC Magazine, Sync, ExtremeTech, DigitalLife, eWEEK , CIO Insight,
Baseline, Electronic Gaming Monthly, Computer Gaming World and Official U.

era publisher

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Navy Wargame Expert Peter Perla to Keynote 2005 Serious Games Summit D.C.

Over the years, he has worked on several Navy campaign
studies, designed a naval game, documented existing Navy wargames and led a
study on the elements that go into such games and their appropriate usage.

-- 38% play games on a mobile phone. 1UP. The Company also produces highly-targeted b-to-b and consumer
technology events including DigitalLife.

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"Some of the new portable devices are designed to appeal to a much more
mainstream and upscale audience than the traditional gamer crowd," said John
Davison, Vice President and Editorial Director of Ziff Davis Media Game Group.com, ExtremeTech .

1945 20mm

Perla, director for interactive research, Center for Naval Analyses, has
more than 30 years of professional wargaming experience. from Carnegie-Mellon University, Perla joined the Center for Naval
Analyses in 1977. Electronic Gaming Monthly has the highest rate
base of any independent gaming magazine published.S.

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S. The site taps into the Game Group's
unparalleled editorial resources to provide a rich body of reviews, previews,
cheats, Top 10 lists, downloads, news and stories.

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C.cmp.

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Peter Perla III will share the platform with Douglas
Whatley, CEO, Breakaway Games, as keynote presenters on Monday, October 31,
2005, at this year's Serious Games Summit D.
"We're excited to have Dr. Ziff
Davis leverages its content on the Internet with a network of highly-targeted
technology and gaming sites including PCMag.com, eWEEK.

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Perla to Address Top Government Professionals, Business Leaders, and Game
Developers Gathered to Discuss How Interactive Games Tackle Real-Life
Challenges

WASHINGTON, Respected Navy defense researcher and
wargame expert Dr.

* Pocket Games readers use mobile phones to play games:

-- 59% own a mobile phone. PlayStation Magazine is the #1 publication for
passionate PlayStation and PSP gamers.com
and 1UP.