* Their children know that it is just a game and it's not real.

rated customizable

com.

played second

Hart Research
Associates commissioned by the Entertainment Software Rating Board (ESRB).
* Their children can handle what is in the game without it affecting
their behavior or attitudes.

then second

Awareness and Use of ESRB Rating System Continues to Grow

NEW YORK, A majority of America's parents say they
"never" allow their children to play M (Mature) rated computer and video
games, according to a recent survey conducted by Peter D. The 'E for Everyone' rating informs parents
that the game content is suitable for ages 6 and older.
Buzztime's Memory and Hexagone received the 'E for Everyone' rating from the
ESRB in July 2003.

question another

"

About Entertainment Software Rating Board (ESRB)
The ESRB is a non-profit, self-regulatory body established in 1994 by the
Entertainment Software Association (ESA).
Buzztime Entertainment's iTV studio and broadcast operations center are
headquartered in Carlsbad, California .com


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pg something


"We are gratified that the rating tools we provide are helping parents
regulate their kids' media diets appropriately. Buzztime's Checkers, JungleBop(TM), Poker and Solitaire Join Buzztime's
Memory and Hexagone(TM) in Third-Party Family-Friendly Rating Status

CARLSBAD , Calif. Buzztime Entertainment, Inc.

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"When parents use both parts
of the rating system, they have more than sufficient information on which to
base an educated purchase decision.

asks pg



"We are encouraged that more and more parents are using the rating system
along with other key factors in consciously making decisions about which games
are appropriate for their families," Vance added . The rating category is found on the front of game packages.

For further information, please contact:
Tyrone Lam, Buzztime Entertainment, 760-930-1159 or ty@buzztime.

truthfully then


"With the growing trend to provide parents with greater control over their
family's entertainment programming, we are taking these measures to clearly
communicate the family-friendliness of Buzztime's games," said Tyrone Lam,
president and COO, Buzztime Entertainment, Inc.buzztime.

then pg

Parents of children under the age of 13 are
almost twice as likely to "never" allow their children to play an M-rated
game.

Truth -or-dare is a game commonly played by teenagers.

must answer

Majority of Parents Say They Limit Children's Access to Mature-Rated Video Games


The M (Mature) rating is assigned by the ESRB to indicate that a game may be
suitable for ages 17 and older. Content descriptors, found on the back of game
packaging , indicate elements in a game that may have triggered a particular
rating and/or may be of interest or concern. According to the survey, parents identified four key factors when
considering if an M-rated game is appropriate.
Buzztime(R) Checkers, JungleBop(TM), Poker and Solitaire have received the 'E
for Everyone' content rating. The company website is located at
http://www.

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The ESRB rating system includes six age-based rating categories: EC (Early
Childhood) for ages 3 +, E (Everyone) for ages 6+, E10+ (Everyone 10 and
older), T (Teen) for ages 13+, M (Mature) for ages 17+, and AO (Adults Only)
which indicates that the game should only be played by adults age 18 and
older. ESRB is the independent rating body for
electronic games and to date, the ESRB has rated more than 9,000 titles
submitted by over 350 publishers.

A player asks another player, 'Truth or dare?' and one is chosen.

then 13

Nearly three-
quarters (70%) of parents say they "check the ESRB rating " for age
appropriateness when buying computer and video games for their children
"everytime" or "most of the time" and over half (54%) of parents check the
content descriptors.
When parents do allow their children to play M-rated games, they do so
after checking the rating information, considering what's in the game, and
making a judgment about whether their children can handle the content of the
game., Four new single-player iTV
games from Buzztime Entertainment, Inc.
Buzztime's Checkers, JungleBop(TM), Poker and Solitaire, in addition to
Hexagone(TM) and Memory , are now included with the Buzztime Trivia Channel. The mission of the ESRB rating
system is to provide information about interactive game content so that
parents and other consumers can make informed purchase decisions for their
families. develops
Buzztime(R), the Play-Along Television community for multiplayer games and
competitions on digital cable.

player second




, Liberate Technologies, ICTV , Cadaco,
Airborne Entertainment, DTI Software, the National Football League and others.

either chosen


"This study confirms that parents are actively making informed decisions
about the games their children play," said Patricia Vance, ESRB President.

* 61% of parents are aware of ESRB content descriptors , a dramatic
increase of 53% since the last survey was done in 2003. (Amex: NTN), have
received content ratings from the Entertainment Software Rating Board (ESRB).

truth something


* They read the information on the game's package to determine whether
the game is appropriate for their children.

New Buzztime(R) iTV Games Receive 'E for Everyone' Rating by the Entertainment Software Rating Board (ESRB )

truthfully another


In addition, 78% of parents are aware of the rating system.

* Those who use the ratings most often include mothers (81%), and parents
of boys under the age of 10 (87 %)., a subsidiary of NTN Communications, Inc.

The first player then either asks a question which the second player must answer truthfully, or dares the second player to do something.

random second

"
According to the nation-wide telephone survey of 500 parents of children
age three to seventeen, 53% of parents say they "never" allow their kids to
play M-rated games, an additional 37% say they "sometimes allow " their
children to play M-rated games and 8% said they "generally allow" their
children to play M-rated games. ESRB independently applies ratings,
enforces advertising guidelines, and helps ensure responsible online privacy
practices for the interactive entertainment software industry., the Play -Along Television(TM)
community and a subsidiary of NTN Communications, Inc. Buzztime Entertainment has
agreements with Media General, Inc.

question customizable

The
rating system also includes 32 content descriptors , found next to the rating
category on the back of game packages, describing content in the game that may
be of concern to parents, including violence, sexual content, language, use of
controlled substances, and gambling.
The ESRB rating system includes two components -- rating symbols that
suggest age appropriateness and content descriptors that describe content
elements that may be of interest or concern.

truthfully second


"We believe that the increase in awareness and resulting use of the
content descriptors is directly related to the more prominent display of
content descriptors on game packaging since 2003, and to the power and broad
exposure of a new consumer education campaign launched by the ESRB
illustrating both parts of the rating system in PSA advertisements, retail
signage and print circulars," Vance concluded. Buzztime's trivia and play-along sports games
have been available to millions of players in restaurants and sports bars via
the NTN iTV Network for almost 20 years .

player something

Those points include:

* They monitor or play the games that their children play.

About Buzztime Entertainment
Buzztime Entertainment, Inc.

played dares

either must



The survey also found that:

* 95% of parents believe that the rating system is "helpful" in deciding
which games are appropriate for their children and 90% say they are
"confident" the ratings accurately describe game content. And 89% of
those parents use them "everytime," "most of the time," or "sometimes"
when they purchase a game.

random second

Use of the ratings decrease as
children become teenagers, with 69% of parents of boys over the age of
12 checking the ratings.
(Amex: NTN), is the developer and distributor of Play-Along Television(TM)
technology and programming.

then chosen

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