Skillset is proactively
tackling the skills needs of the games sector, working with employers
-- including big name publishers like EA, Activision and Eidos and
SMEs like Blitz Games and Kuju -- to shape the future provision of
education and training for the sector," Slater said .
To underscore the United Kingdom's commitment to the video games
industry, UK Trade + Investment , the Department of Trade + Investment
and the British Council are, for the third consecutive year ,
sponsoring the UK State of Play Pavilion and the British Gaming
Village at E3 to showcase some of the nation's hottest developers and
publishers.
UK Trade + Investment also this week released an MPEG, which can
be found at www.com/e3, to inform the video gaming
industry and media that cover it about the benefits of expanding in
the United Kingdom. Our goal is to inform company
decision makers about the unique opportunities that exist in the UK,"
Slater said. In that time, the United Kingdom has
become the world's third-largest market for video games -- behind the
United States and enough for every household
to own one. For
more information visit: http://www.V. Streaming is the only technology that can be
assured to keep up with consumer demand," said Jimmy van der Have ,
President of StreamTech. It is
active in the areas of telecommunications, data communications , radio, TV,
and Internet, both for the consumer market and for the business sector.V.vanderhavemedia .

spoiler gamelot

"More
than 22,000 people work in the UK gaming industry -- 6,000 in the
development sector alone . The humorous video, produced by The Cannery in
Hollywood, features a modern-day town crier at a busy urban
intersection announcing some of the best features the UK has to offer
video game companies . It is very much a win-win relationship.

About StreamTech

StreamTech B.V. Leading
software publishers, developers, portals, ASPs, and broadband ISPs have
deployed the company's patented technology . For more
information, visit www.

spoiler games

UK Engages Video Game Business at E3; UK Trade + Investment Releases MPEG to Showcase Nation's Attributes and Commitment to Growing the Video Gaming Industry

" Other innovative games and products of note
include Lionhead Studios + Big Blue Box's "Fable" and Sony 's "Eye
Toy," a USB digital camera that makes the player the star of the game
by tracking the player 's body movements and integrating them into the
action onscreen.
"We wanted an edgy and industry -targeted device to get the
attention of the video gaming industry. We are honored to be a partner with Essent Kabelcom to bring
this entertaining and interactive experience to @Home subscribers.

Stream Theory is a Microsoft
Certified Gold Partner and an IBM Partnerworld member.

All trademarks mentioned in this document are the property of their
respective owners.

gamelot games

Business Editors /High-Tech Editors
E3Expo 2005

LOS ANGELES----With the world's
third-largest video game market and Europe's highest concentration of
independent development studios, officials from UK Trade + Investment,
the UK Government's business development agency, will be at E3 to
explain why the UK is the European partner of choice for the US and
international video games industry.
"A highlight is our co-operation on Skillset, the Sector Skills
Council for the Audio-Visual Industries.
Eidos ' "Tomb Raider" series has sold more than 28 million units and
its star, Lara Croft, has spawned two films. Among the other
best-selling games conceived and developed in the United Kingdom were:
Rockstar Games' "Grand Theft Auto," EA's "Harry Potter" series and
Team Soho's "The Getaway.
"Ultimately , we want US companies to take full advantage of the
opportunities in the UK and maximize their profits ," Slater said."

About UK Trade + Investment

UK Trade + Investment is the government organization that both
supports companies in the UK doing business internationally and
overseas enterprises seeking to locate in the UK.uktradeinvestusa. Game publishers want to
both extend their game distribution reach and fight CD piracy."

Tadpole Technology plc

"We value our partnership with StreamTech and are dedicated to support
successful offerings of this scale.

About Essent Kabelcom

Essent Kabelcom is an important player in the Dutch cable sector.V. For more information, visit www. is a wholly owned subsidiary of
Tadpole Technology plc
(LSE: TAD).

trading card

The exhibition platforms are also sponsored by the
Entertainment + Leisure Software Publishers Association (ELSPA), the
trade group for publishers, and The Independent Games Association
(TIGA), the trade group for the nation's developers.
Stream Theory, Inc.

A variety of genres and popular
games, such as Tomb Raider: Angel of Darkness by Eidos Interactive and
Colin McRae Rally 2004 by Codemasters, will be offered, with additional
titles to be constantly added.

"The on-demand games market is growing very rapidly throughout the
Netherlands and Europe. We are pleased to provide additional
marketing and revenue opportunities for game developers and publishers,
broadband ISP's and others involved in interactive games," said Steig
Westerberg , CEO of Stream Theory. Stream Theory is revolutionizing the manner in which software
is purchased , delivered and accessed by enabling true software-on-demand
and virtualization models.

spoiler raider

All the major international players -- EA, Activision, THQ, Sega,
Atari, Microsoft Xbox, Sony Computer Entertainment , Codemasters and
Nintendo -- have significant operations in the UK. UK
State of Play is in the West Hall at the Los Angeles Convention Center
and the British Gaming Village can be found in Kentia Hall.uktradeinvestusa. The
StreamFlow platform supports a variety of game playing options including
pay-per-use and time/date-based models.com.com.

tomb games

"The leading video game companies have found that the United
Kingdom offers terrific business opportunities, in particular through
collaboration with some of the world's most innovative and creative
games developers and publishers," said David Slater, Her Majesty's
Consul and UK Trade + Investment's Director for the West Coast. "Skillset is also
working towards a new games industry accreditation program for UK
higher education to ensure that graduates emerge with the optimum mix
of skills required by employers."
The UK influence on this burgeoning market is continually growing.
Equally important, we want to introduce UK companies to the US market
and assist them to invest, maximize profits and create wealth in the
US.com

Gamers want the latest hits and popular favorites quickly and without the
hassle of searching in stores for CD's or waiting for long downloads to
complete, ultimately installing them on their PC's. Streaming,
with shorter downloads and no installation, supports these goals. On
a daily basis it reaches approximately five million people in the North,
East, and South of the Netherlands through 1.essentkabel. is a division of Van Der Have
Media B.
Among clients are many of the world 's largest game publishers and major
Dutch media companies.streamtheory.

links spoiler

Electronic Arts
chose the UK to locate its European headquarters and then acquired a
major development studio. We believe that this initiative is
unique, not only in Europe, but elsewhere. "The MPEG highlights that the UK has the talent pool, the
market and infrastructure for US companies to tap into should they
decide to develop their business in the UK."
The video games market has seen huge growth over the last 15 years
as advances in technology have led to the introduction of affordable,
mass-produced games consoles. The integrated
services offered by UK Trade + Investment bring together a network of
business sector specialists and support teams in British embassies and
Foreign and Commonwealth Office (FCO ) posts overseas, as well as key
experts in government departments across the UK.
As a government agency, UK Trade + Investment is uniquely
positioned to offer expanding companies access to a growing network of
global business advisors and market entry intelligence and guidance on
operational issues. With its government connections, in-depth
knowledge of UK regional business, ties to leading institutions, and
science and technology resources, as well as its global network, UK
Trade + Investment is a unique strategic resource for companies that
want to operate in the number one business location in Europe.,
a division of Tadpole Technology plc
(LSE: TAD), together with its Dutch channel partner StreamTech B. "The StreamFlow platform is the industry standard
for providing the best customer gameplay experience, security for game
developers and publishers, and ease of use for broadband Internet service
providers.com.

About Stream Theory

Founded in 1996, Stream Theory, Inc.

gamelot games

"
In addition to helping overseas companies develop their business
in the UK, the UK Government is working in close partnership with the
industry to ensure that the UK remains a competitive environment for
developing games. More than 30
UK-based developers and publishers are exhibiting at E3 this year.

PRESS RELEASE Essent Kabelcom Uses Stream Theory Technology to Launch Broadband PC Games -On-Demand Throughout the Netherlands

Initially subscribers will
enjoy free trials of the on-demand games service, which will become
commercially available early next year.
For more information , visit www. Stream Theory has developed a patented framework
that is a piracy deterrent for software publishers. The Company is a
leading supplier of software streaming technology for delivering and
managing software applications worldwide over IP and digital media.

strategy card

"UK
Trade + Investment serves as a collaborative partner in the business
development process and provides access to all resources that
international businesses need to enter the UK and European market., has
licensed the patented StreamFlow games-on-demand platform to cable
giant Essent Kabelcom for the purpose of delivering PC games to their @Home
network subscribers throughout the Netherlands.

The StreamFlow platform takes over where CD's and downloads fall short.

Software streaming employs centralized streaming servers to distribute
applications over the Internet on demand. Although the applications execute
seamlessly on the user's PC, since the game or other application is not
installed on the computer , illegal copying is virtually impossible.7 million cable connections. was founded in 2004 by Dutch online and gaming industry
veteran Jimmy van der Have. StreamTech B., a leading edge company specialized in editorial content and
technical solutions for the videogames and entertainment related industry .