Other causes of COPD include exposure to industrial dusts and
chemicals.

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"While there's a role for rescue medications , maintenance
therapies are more effective in managing COPD over time. Cigarette smoking is
the primary cause of COPD, accounting for 80 to 90 percent of the COPD cases
nationwide.emphysema.

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Doherty , MD, Division of Pulmonary Critical Care and Sleep
Medicine, University of Kentucky; Chairman , The National Lung Health
Education Program

* Jacquie Bossert, Patient

B-ROLL INCLUDES:**Doctor-patient interaction**Lung animations**Patient
lifestyle**

VIDEO PROVIDED BY: Boehringer Ingelheim and Pfizer

and the
second-leading cause of disability after heart disease.
"These findings illustrate the fear and hopelessness that many patients
feel, along with a possible emotional attachment to rescue medications," said
Dennis E.net.

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The
findings from a national survey of 649 COPD patients also show that these
beliefs can affect the way they manage their disease, highlighting potential
barriers to treatment of one of the country 's most common life-threatening
illnesses.

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While new survey findings
revealed today from patient group Emphysema Foundation For Our Right To
Survive -- EFFORTS -- show the disease takes an extreme emotional toll on
patients, with information and education, patients can lead positive and
manageable lives with COPD.shtml

SOUNDBITES:
* Dennis E. In addition, more than half
reported more extreme emotions, saying that their disease "always" or "very
frequently" made them feel burdened , overwhelmed, depressed, isolated,
defeated, embarrassed or ashamed. "As a
COPD patient, I understand the overwhelming burden that comes with the
disease, not only because of the symptoms but also because of the stigma and
stereotypes that come with it. The questionnaire, which patients completed online over a
three-week period from October 27 to November 20, 2005, was designed to
explore the psychological impact of living with COPD.

About EFFORTS
Emphysema Foundation for Our Rights to Survive (EFFORTS) is a
patient-oriented organization committed to supporting people living with
chronic bronchitis and emphysema, also known as chronic obstructive pulmonary
disease (COPD).
For further information on EFFORTS, please see http://www.

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Overall, COPD patients surveyed (n = 649) said that they most frequently
felt tired, uncomfortable and frustrated.

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The most common COPD symptoms include chronic cough, excess mucus
production, wheezing and shortness of breath even after mild exertion or at
rest.
An expert panel convened by GOLD (Global Initiative for Chronic Obstructive
Lung Disease), including the National Heart, Lung, and Blood Institute and
World Health Organization , assigned a high priority to clinical research that
might improve the management of COPD.

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Emotional Burden of COPD - Chronic Bronchitis and Emphysema - May Make Patients Reluctant to Seek Treatment Survey Shows

KRC is a unit of the
Interpublic Group of Companies.

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All of these factors can profoundly impact
patients' willingness to proactively manage their condition.8 percent. Its
clients include corporations in changing markets , institutions and industries
working to redefine their reputation, organizations running public education
campaigns, and advocates for legislative change.

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Compared to other patients who did not
experience extreme emotions, they were more likely to

* Be very concerned about their condition worsening

* Think there is nothing they can do to control their condition

* Feel uncomfortable or be reluctant to seek treatment

In addition, more than nine out of 10 patients experiencing extreme
emotions indicated that improving regular breathing and providing long-term
relief were the most desirable characteristics of a COPD treatment. Formed in May of 1998, this nonprofit group has dedicated
itself to supporting and educating COPD patients by providing health,
treatment and lifestyle information to the benefit of the patient community.

CONTACT:
Amanda Aldridge
212-445-8263
of Weber Shandwick for EFFORTS

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Nearly nine out of 10 reported that
they think about their condition at least once a day, are concerned about
experiencing an exacerbation -- a worsening of symptoms that can lead to a
hospital or a doctor's visit -- and believe that other people think that COPD
patients bring on their condition themselves. We must correct
these misperceptions and create more effective educational tools for COPD
patients and the general community. COPD is often associated with exacerbations of these symptoms, which can
account for a high proportion of health-care costs associated with the
disease.

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com/broadcast/22699/consumer .

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COPD, which includes chronic bronchitis and emphysema, is a progressive
disease of the airways that is characterized by a loss of lung function over
time. Physicians need to recognize the emotional aspect of this
disease and better educate patients on the value of maintenance therapy so
they can get the treatment they want and need. As many as 24 million Americans have impaired lung function ,
yet fewer than 12 million have been diagnosed with COPD.

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The estimated margin of
error was +/- 3.

COPD: One of the country's most common life-threatening illnesses
COPD is one of most under-diagnosed and under-treated conditions in the
United States.

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As many as 24 million Americans have impaired lung function, yet only 12
million have been diagnosed with COPD. These
patients were also more likely to include immediate relief as a top treatment
concern. Many patients ,
however, are confused about the role of short- and long-term treatments in
managing symptoms .

obstructive alveolar

COPD is a leading cause of hospitalizations and accounts for nearly
$40 billion in health-care costs in the United States.

KRC Research
KRC Research is a full-service opinion and marketing research firm.

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S.

COPD patient survey highlights
The survey, conducted by EFFORTS -- Emphysema Foundation for Our Rights to
Survive -- a nonprofit patient organization dedicated to supporting and
educating COPD patients, and supported by Boehringer Ingelheim
Pharmaceuticals , Inc. Doherty, MD, Professor of Medicine and Chief, University of Kentucky
Chandler Medical Center , Division of Pulmonary, Critical Care and Sleep
Medicine and Chairman of the National Lung Health Education Program, which
identifies and treats patients in the early stages of emphysema and related
chronic bronchitis. In the last 20 years,
COPD was also responsible for nearly 50 million hospital visits nationwide.

Respiratory conditions include disorders that affect the lungs.

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It is
called chronic obstructive pulmonary disease or COPD -- a group of lung
diseases that includes chronic bronchitis and emphysema. COPD is caused primarily by cigarette
smoking, and according to the Centers for Disease Control and Prevention
(CDC), nearly 90 million Americans are current or former smokers, placing them
at risk for COPD.
COPD is largely ignored because of the stigma and stereotypes associated
with the main cause of the disease -- smoking.com

NEWS: NEW NATIONAL SURVEY REVEALS IMPACT OF COMMON LIFE-THREATENING LUNG
CONDITION THAT AFFECTS MILLIONS

FORMAT: B-roll Package

ADDITIONAL RESOURCES: Video, contact information and more available at
http://www.prnewswire . It is the fourth-leading cause of death in the U."

About the EFFORTS survey
Conducted by KRC Research, the COPD patient survey queried 649 COPD
patients (male: 38 percent, female: 62 percent) over the age of 40 who are
members of EFFORTS. Copies of the survey results are available from
KRC Research upon request. Researchers have also found a link between COPD and a genetic
disorder involving a deficiency in the enzyme alpha1-antitrypsin (AAT) that
normally prevents loss of the lungs' elastic fibers.

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NEW YORK, It is the fourth-leading cause of death
in the United States , the second-leading cause of disability, affects millions
of Americans, yet is largely unknown, underdiagnosed and undertreated. and Pfizer, Inc, showed that COPD's emotional burden,
compounded by fear and guilt , may discourage patients from seeking appropriate
treatment.
"These survey results emphasize the emotional toll the disease has on
patients who live with it every day," said Gary Bain, EFFORTS president.

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MultiVu Video Feed: Emotional Burden of COPD - Chronic Bronchitis and Emphysema - May Make Patients Reluctant to Seek Treatment Survey Shows

NEW YORK, People with chronic obstructive
pulmonary disease -- COPD -- suffer from a range of troubling emotions about
their condition, including frustration, anxiety and depression, as well as
feelings of self-blame, according to new survey results released today."
Patients who experienced the most extreme emotions may be less likely to
manage their condition appropriately.

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Further, they were more likely to use short-term medication, often
called rescue medication, at least once a day in response to symptoms.