com did not vary much (45
percent of GLBs said they are likely to visit Expedia.
"Clearly, the honeymoon with online travel sites is likely to grow as more
gay and lesbian consumers
flock to specialized media and other gay-specific
travel and tourism resources. Hilton. It is impossible
to quantify the errors that may result from these
factors.
"Requesting that the words 'gay
,' 'lesbian,' 'bisexual' and 'transgender'
be avoided and eliminated sends the message to teens who
identify
themselves as such that who they are must also be avoided and eliminated,"
said Jorge
Valencia, Executive Director of The Trevor Project. Sadly, until we end discrimination based on sexual
orientation, we can continue to expect families, friends, communities and
schools to experience
the loss of those teens who continue to feel out of
place and alone.
issues content
These are the results
of a survey of 2,630 U. The online survey was conducted
between March 8 and 14, 2005 by Harris Interactive
(R), a worldwide market
research and consulting firm, in conjunction with Witeck-Combs Communications
,
Inc., a strategic public relations and marketing communications firm with
special expertise in
the gay market.com 40 45 40
Orbitz.S.harrisinteractive
.com), the 15th
largest and fastest-growing market research firm in the world, is a Rochester,
N
. offices and wholly owned
subsidiaries: London-based HI Europe (http://www.com
LifeWorks
also sponsors a weekly support program, LifeSupport, for LGBT
youth ages 15-24 facilitated by peer
mentors.
San Francisco Suicide Prevention (SFSP) is the oldest volunteer crisis line
in the
United States.purity recreation
To attempt to mask a discussion of this subject with
incorrect or vague titles is
irresponsible and not forthcoming.people adult
Gay and non-gay use of Expedia. Figures for age, sex, race, education
, region and income were weighted
where necessary to bring them into line with their actual proportions
in the
population.
Additional Note: Previous research conducted by Harris Interactive
in
conjunction with Witeck-Combs Communications, Inc.hieurope. "With
messages like this it is
no wonder that LGBT youth are at such a high risk
for suicide.people but
About one-half (52%) of GLB
respondents were likely to visit
Travelocity.com) is the
nation's premier strategic marketing
communications firm, specializing in
reaching the gay and lesbian consumer market.-based global research
company that blends premier strategic consulting
with innovative and efficient methods of investigation
, analysis and
application.S.recreation women
TABLE 1
Travel Websites and Hotel Reservations
"When making your hotel reservations, which of the
following websites are you
likely to visit?"
Base: All Adults
Total GLB Heterosexual
(n=2,630) (n=177) (n=2,361)
% % %
Travelocity.com 22
24 22
Hotwire. When the helpline is mentioned in publications such
as People
en Espaol or "Dear Abby" columns, or when national network
television shows such as "Jack & Bobby
" and "One Tree Hill" run the
helpline prior to closing credits, they can expect to respond to four
times
their average call volume during that period.women adult
This online sample is not a probability sample
.orientation adult
TABLE 2
Future Leisure Travel
Plans
"Which of the following do you use to learn about future leisure travel
destinations you are considering visiting?"
Base: GLB Adults
GLB
(n=177)
%
Friend/ Relative/ Personal Experience 58
Gay
-specific websites (e.g.S.harrispollonline.
In response to the "request" from Charles
G. Teenage
suicide in general is a topic about which we as parents, families,
communities and schools should
be concerned.orientation gay
New National Study Shows Gays More Likely Than Non-Gays to Book Travel Online
Forty
-six percent of GLB respondents are likely to visit Orbitz. Close behind are national gay magazines
(25%), such as
Passport, Genre, and Out Traveler, and gay-specific travel books (22%), such
as
Damron and Odysseus guides.com) 31 33 31
Hotels.com, outandabout.g. queried
gay, lesbian,
bisexual and transgendered (GLBT) self-identified respondents."
The Trevor Project
is a non-profit endeavor established to promote
acceptance for gay and questioning teenagers and
to aid in suicide
prevention among that group.but purity
S.com 28
41 27
Priceline. Known for The Harris Poll(R) and for pioneering Internet-based
research
methods, Harris Interactive conducts proprietary and public research
to help its clients achieve
clear, material and enduring results.PRESS RELEASE Social Service Organizations Respond to SAMHSA Request
On a
daily basis, they experience the reality of these statistics.gay transgendered
Y., According to a recent
nationwide
survey, gay, lesbian and bisexual (GLB) adults who are online are more likely
to book
hotel reservations through online portals than heterosexual online
adults.com and Gay., Washington
Blade, Bay Windows,
Dallas Voice) 14
None of these 27
Note: Data within this
table were weighted to reflect total U. GLB adult
population.
National Mental Health Association
(NMHA) is the country's oldest and
largest nonprofit organization addressing all aspects of mental
health and
mental illness.people humor
S.
Figures for table 1 were not propensity weighted and are representative
of the
total U. They include refusals
to be interviewed (nonresponse), question wording and question
order and
weighting.
Harris Interactive combines its intellectual capital, databases and
technology
to advance market leadership through U.
Press Contacts:
Nancy Wong
Harris
Interactive
585-214-7316
Kelly Gullo
Harris Interactive
585-214
-7172
John Butler
Witeck-Combs Communications
202-887-0500 ext. Founded in
1963 with the initial focus of providing
telephone intervention to people experiencing suicidal crisis
, the focus of
the agency has gradually shifted from strictly suicide prevention to more
general
counseling services.
not recreation
One third of GLB adults use gay-specific websites to learn about future
leisure travel destinations
ROCHESTER, N.com when making hotel reservations
, compared to 40 percent of
non-gay respondents. (http://www.com), Tokyo-based Harris Interactive
Japan,
through newly acquired WirthlinWorldwide, a Reston, Virginia-based research
and consultancy
firm ranked 25th largest in the world, and through an
independent global network of affiliate market
research companies. Over the past
year, calls to their line have increased from 200-300 calls a month
to
800-1200 calls a month. The organization runs The Trevor Helpline
(866/4-U-TREVOR), the only
national 24-hour, 365 day-a-year, toll-free,
confidential suicide prevention helpline for gay & questioning
youth.men lesbian
When making leisure travel destination
decisions, GLB travelers are seeking direction on how
they can spend their
dollars on both gay-friendly travel channels and destinations," said John
Butler
, Senior Marketing and Communications Strategist for Witeck-Combs
Communications. Propensity score
weighting was also used to adjust for
respondents' propensity to be online for the question in table
2, and those
figures are representative of the general U. Sampling error for GLB adults
(177)
is plus or minus 9 percentage points..
During a recent Center for Mental Health Services (CMHS
) advisory council
meeting, Charles Curie stated verbally that SAMHSA does not prohibit use of
the
terms "gay," "lesbian," "bisexual" or "transgender." "While we
appreciate that effort," says Micheal
Faenza, MSW, CEO of the National
Mental Health Association, "this issue is now part of the public
dialogue
making it imperative that SAMHSA clarify their position both publicly and
formally.gay men
,
Odysseus, Damron) 22
Gay-specific newspapers (e.S.
In theory, with a probability
sample of this size, one can say with 95
percent certainty that the results for the overall sample
have a sampling
error of plus or minus 2 percentage points. In addition, given the low incidence
of
response from transgendered individuals, it is extremely difficult to draw
conclusions from
the data captured. (http://www.com), Paris-based
Novatris (http://www.novatris. With more than 340
affiliates nationwide, NMHA works to
improve the mental health of all Americans, especially the 54
million
people with mental disorders, through advocacy, education, research and
service.issues bisexual
com compared
with 40% of
non-gays).com 34 46 33
Hotel
website (e.
These statements conform to the principles of disclosure of the National
Council
on Public Polls.
About Witeck-Combs Communications, Inc. With over nine years experience
in this unique market, Witeck-Combs Communications has developed respected
relationships throughout
the community and serves as a bridge between
corporate America and gay and lesbian consumers.
About Harris Interactive(R)
Harris Interactive Inc. Curie and Brenda Bruun of Substance
Abuse and Mental Health Services
Administration (SAMHSA) that Suicide Prevention Resource Center
(SPRC)
remove the words "gay," "lesbian," "bisexual" and "transgender" from their
upcoming conference
, we offer the following joint statement given on behalf
of The Trevor Project (Los Angeles, CA),
National Mental Health Association
(Washington, DC), San Francisco Suicide Prevention (San Francisco
, CA),
CHRIS Kids (Atlanta, GA) and Lifeworks Mentoring (Los Angeles, CA):
In 1998, the United
States Department of Health and Human Services (of
which SAMHSA is a branch) published, in their
Report of the Secretary's
Task Force on Youth Suicide, Paul Gibson's report on Gay Male and Lesbian
Youth Suicide which states:
"Gay and lesbian youth belong to two groups at high risk of suicide:
youth
and homosexuals. The organization provides an array of mental health and related
support
services targeted to helping abused, neglected and rejected
children become productive citizens.
Services include residential
treatment for children, ages 6 - 17; independent living for youth,
ages 17
- 21; in-home wraparound services and a no-eject summer day camp. The
organization matches
successful adults with transitional age youth to work
on a LifePlan, a set of short and long term
goals in five achievement
areas: health, education, vocation, permanent housing and community.transgendered not
adults
, of whom 177 were
self-identified as gay, lesbian or bisexual. In April 2003, American
Demographics
magazine identified Bob Witeck and Wes Combs as two of 25 experts
over the last 25 years who have
made significant contributions to the fields
of demographics, market research, media and trendspotting
for their
pathbreaking work on the gay and lesbian market.Y.
All of these facts indicate that
suicide among this highly vulnerable,
oft-neglected segment of our population is a vital and necessary
topic for
SPRC to address in a frank, open and appropriately titled manner.sexuality recreation
While fully 35 percent
of heterosexual respondents said they don't
book travel online, fewer than one in five (18%) GLB
respondents said they did
not.
Many GLB online consumers rely on gay-specific travel expertise
when
queried on the type of resources used when planning destination travel. adult population of
GLB adults. Unfortunately, there are several
other possible sources of error in all polls or surveys
that are probably more
serious than theoretical calculations of sampling error.com. 12
Jbutler@witeckcombs
.Humor pertaining to gender issues and sexual orientation, but not for 'Adult' content.
feminism people
g. EOE M/F/D/V
To become a member of the Harris Poll Online(SM) and be invited to
participate in future online
surveys, visit http://www. gay youth are 2 to 3 times more likely to attempt
suicide than other young
people."
Numerous reports and studies completed since then agree (including the US
Center
for Disease Control-funded Massachusetts Youth Risk Behavior Surveys
in 1999, 2001 and 2003) that
Gibson's numbers are correct, if not
under-estimated. Suicide and the myriad of issues that Lesbian
, Gay,
Bisexual and Transgender (LGBT) youth face must be addressed head-on with
frank and open
language to reduce shame and stigma surrounding sexual
orientation and identity.lesbian recreation
content orientation
com
41 52 40
Expedia.com 27
32 27
Cheaptickets.com 15 21 15
Other 7 12 7
I don't make travel
reservations online 34 18 35
Note: Data within this table weighted to
reflect total U. adult online
population.g.
Witeck-Combs Communications, Inc.witeckcombs..
feminism lesbian
com
compared to 33 percent of non-gays.com, Marriot.
Methodology
Harris Interactive
(R) conducted the study online within the United States
between March 8 and 14, 2005, among a nationwide
cross section of 2,630 adults
who are online, of whom 177 self-identified as gay, lesbian, or bisexual
(GLB). We applaud the Suicide Prevention Resource Center
for addressing the issue of suicide among
this vulnerable group. We must take a closer look at
why LGBT teens in specific are at a higher risk
for suicide than their
heterosexual peers.content gay
com) 32
Gay-specific magazines (e., Out
Traveler, Genre, Passport) 25
Gay-specific reference books (e. This indicates that lesbian
,
gay, bisexual, transgender and questioning teens are still feeling alone
and suicidal. Services
are provided 24 hours a day by over
150 trained volunteers with the supervision of a small multidisciplinary
staff.transgendered men
Outside of the assistance gays seek from friends and relatives (58%),
gay-specific websites
(32%), such as Outandabout.com, top the list
of resources gays use to learn about future leisure
travel destinations they
consider visiting., Gay. adult online population. Although we
remain
interested in the consumer attitudes and characteristics of
transgendered individuals, for accuracy
and consistency we distinguish sexual
orientation from gender identity. The subject must be addressed
clearly and
unapologetically.
CHRIS Kids is a non-profit organization whose mission is to
break the cycle
of abuse by healing children, strengthening families and building
community.
LifeWorks Mentoring was founded in 2004 to bring the 100-year-old tradition
of mentoring to gay
, lesbian, bisexual and transgender youth.
purity recreation
g."
The Trevor Project
The Trevor Helpline (866/4-U-TREVOR) is the nation
's only toll-free 24-hour
hotline dedicated to suicide prevention for gay and questioning youth.not purity
A community sponsored library.
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