, on Friday, October 14, 2005. Cabela's 150,000-
square-foot store in Owatonna, Minn.; Dundee, Mich. Forward-looking statements involve risks and
uncertainties that may cause the Company's actual results or performance to
differ materially from the expectations of future results or performance that
the Company expresses or implies in any forward-looking statements. PRIMEDIA Education
includes Channel One and other educational products .

guides recreation

CAUTIONARY STATEMENT FOR THE PURPOSE OF THE SAFE HARBOR PROVISIONS UNDER THE
PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release (other than historical information) contains "forward-
looking statements" that are based on the Company's beliefs, assumptions and
expectations of future events, taking into account the information currently
available to the Company. Other than as required by law, the Company undertakes
no obligation to update or revise forward-looking statements, whether as a
result of new information, future events or otherwise.

Business Editors

NEW YORK----PRIMEDIA (NYSE: PRM):

- Line-Up Makes PRIMEDIA the Leading Producer of TV Content For
Outdoor Enthusiasts -

- Programming to Expand Into High Definition TV -

PRIMEDIA Inc. This new program, based on the
heritage and mission of the magazine , will capture all the
excitement of the hunt, while providing expert commentary and
guidance from some of the most recognized hunters in the
country. Learn more online at: www.outdoorsbest.

oceania articles

Six Million Expected to Flock to Outdoor Gear Superstore, Creating No.
"Those who live, work and enjoy the outdoors in this area are
exceptionally dedicated conservationists and wildlife enthusiasts, and
Cabela's is proud to support them with a third store in Minnesota, " said
Dennis Highby, Cabela's president and CEO.gov .S. Movement to this new
format will offer outdoor enthusiasts the ultimate viewer experience."

PRIMEDIA Outdoors' 2005 TV line-up features:

Shallow Water Angler TV - The Outdoor Channel, 26 weeks - This
show debuted January 2, 2005 as the first saltwater fishing
show to feature in-depth, how-to coverage in a TV magazine
format.

These new shows join PRIMEDIA's existing outdoor television
programming that includes In-Fisherman TV, and Guns + Ammo Television. PRIMEDIA Consumer Guides is the
#1 publisher and distributor of free consumer guides, with Apartment
Guide, Auto Guide and New Home Guide.

outfitters state

, Cabela's(R), known as the World's
Foremost Outfitter(R) of hunting, fishing and outdoor gear, will open its
newest destination retail store in Rogers, Minn.
Shane Etzwiler is the store manager and expects to hire up to
500 employees to staff the store. on Sunday.; Owatonna
and East Grand Forks, Minn., Gonzales, La. This new,
expanded line up makes PRIMEDIA the largest producer of original
outdoor TV programming in the nation. and continue to show
significant growth. TV --in particular high definition--showcases the appeal
of PRIMEDIA's outdoor content beyond the printed page and offers our
audience and advertisers new ways to engage with the brand.

Petersen's Hunting Adventure TV - The Outdoor Channel, 26
weeks - Petersen's Hunting magazine is the recognized leader
in outdoor hunting adventure.

us regulatory

5 million visitors each year, is currently the No. Typically, the
building of a Cabela's is a major impetus for additional area development that
includes complementary businesses such as hotels, restaurants and other
travel-related services .; Mitchell, S.D.; Kansas City, Kan. Given the risks and uncertainties
surrounding forward-looking statements, you should not place undue reliance on
these statements.
The launch of its 2005 line -up also marks PRIMEDIA Outdoors' entry
into high definition programming.

regulatory outfitters

Other highlights include a boat showroom and maintenance shop, laser
arcade, furniture department, gun library, restaurant , general store, fly
fishing shop, bargain cave and gift shop., East Rutherford, N.

hunting agencies

2
Tourist Attraction in State

ROGERS, Minn.,
which opened in 1999.

About Cabela's
Cabela's Incorporated, headquartered in Sidney, Nebraska, is the nation's
largest direct marketer, and a leading specialty retailer, of hunting,
fishing, camping and related outdoor merchandise. Cabela's multi-
channel retail model -- catalog, Internet and destination retail stores --
strategically positions the Company to meet its customers' ever-growing needs. Cabela's also operates
retail stores in Sidney and Kearney, Neb., Glendale,
Ariz., the country's leading targeted media company, today
announced the continued success of extending its print content into
television programming with the launch of four new cable television
shows from its Outdoors Group.

agencies oceania

Cabela 's also operates a 59,000-square-foot store in East Grand Forks, Minn.

The retail store will feature:
-- extensive museum-quality dioramas, which re-create animals in action
in their native habitats;
-- two-story Conservation Mountain, complete with running waterfalls and
streams, a trout pond and wild game displays in their distinctive
habitats;
-- huge 45,000-gallon, walk-through aquarium, stocked with freshwater
fish, including those native to Minnesota;
-- and hundreds of wild game trophies displayed in an exceptional
showroom. Cabela's, headquartered in Sidney, Neb.J. "The television programming produced by Primedia Outdoors is
an excellent example of how our editorial leadership can be used to
engage consumers with compelling programming.
"The crossover into cable and HDTV was very natural for us ," said
Jeff Paro, President, PRIMEDIA Outdoors Group.3 billion, our properties
comprise more than 200 brands that connect buyers and sellers in more
markets than any other media company through our print publications,
Web sites, events, newsletters and video programs in four business
segments: Enthusiast Media, Consumer Guides, Business Information, and
Education.

guides agencies

m.; Wheeling, W.

North American Whitetail Television - The Outdoor Channel, 26
weeks - North American Whitetail Television is back for the
2005 season with plenty of real-world hunting action, guiding
viewers through the thought process and strategy leading to
the hunt's biggest moment.
In-Fisherman and Guns + Ammo have grown to become two of the group's
most recognizable and influential titles on TV in their respective
markets.

agencies guides

m.
Cabela's also issues the Cabela's Club(R) VISA credit card through which it
offers a related customer loyalty rewards program as a vehicle for
strengthening its customer relationships.; and Fort Worth and Buda, Texas.

TOC will soon launch a new network
offering its popular programming entirely in HDTV, using programs both
shared and independent of the existing Outdoor Channel.

About PRIMEDIA Outdoors

With more than 17 fishing, hunting, and shooting titles, PRIMEDIA
Outdoors reaches more than 16 million passionate readers.

com us

, which opened in 1998 and attracts
4.
The 185,000-square-foot store in Rogers is being built on approximately
40 acres of a 55-acre site about 10 miles northwest of Minneapolis near the
intersection of Interstate 94 and Minnesota Highway 101. These
risks and uncertainties include, but are not limited to: expansion into new
markets; market saturation due to new destination retail store openings;
increasing competition in the outdoor segment of the sporting goods industry;
the cost of the Company's products; supply and delivery interruptions; adverse
weather conditions; adverse economic conditions; increased fuel prices; labor
shortages or increased labor costs; changes in consumer preferences and
demographic trends; other factors that the Company may not have currently
identified or quantified; and other risks, relevant factors and uncertainties
identified in the "Factors Affecting Future Results" section of the Company's
most recently filed Form 10-K, which is available at the Company's website at
http://www.
"This expansion is part of PRIMEDIA's strategy to extend our
market leading brands," said Kelly Conlin, President + CEO of
PRIMEDIA.

hunting links

The general contractor is Minneapolis-based Kraus-Anderson Construction
Company, one of the country's top commercial general contractors and
construction managers. Since the Company's
founding in 1961, Cabela's has grown to become one of the most well-known
outdoor recreation brands in the United States, and has long been recognized
as the World's Foremost Outfitter(R).;
Hamburg, Pa. Combined , the networks
are broadcast to 60+ million homes in the U. Roll-out to HD
will span the entire stable of PRIMEDIA Outdoors programs and by 2007;
all 10 of its series will be produced in HD.com

About PRIMEDIA

PRIMEDIA (NYSE: PRM) is the leading targeted media company in the
United States.

state articles

-
8 p.sec. The
words "expected," "will," "scheduled" and similar statements are intended to
identify forward-looking statements.

articles com

"The region's abundance of lakes,
rivers, woods and seasonal homes are unmatched anywhere in the United States. Through Cabela's well-established
direct business and its growing number of destination retail stores, it offers
a wide and distinctive selection of high quality outdoor products at
competitive prices while providing superior customer service.; Prairie du Chien, Wis.

PRIMEDIA Expands Television Programming

us articles

Cabela's to Open Rogers Destination Retail Store October 14 2005

The Company's forward-looking statements speak only as of
the date they are made. "We've forged
partnerships with The Outdoor Channel that bring a strong following,
high production standards and reputations for exceeding viewers'
expectations. The segments are hosted by the editors and publisher
of Shallow Water Angler magazine along with local, expert
fishing guides. In its first year of airing, Guns + Ammo TV became the
runaway hit of the network, out-delivering long established consumer
TV favorites in both household ratings and total viewers, while
In-Fisherman TV has been airing for more than 25 years and is one of
the longest running fishing shows on television today.

outfitters agencies

m., and 10 a.m.Va. Adding to an already extensive line-up
that includes In-Fisherman TV, In-Fisherman Critical Concepts, The
Professional Walleye Trail , Guns + Ammo TV, and North American
Whitetail TV, the company has launched Shallow Water Angler TV ,
Florida Sportsman TV, and Bowhunter TV in 2005. Additionally, two
yet-to-be-named shooting and hunting shows are also slated to launch
in the fall of 2005, and the fall of 2006 respectively."
Paro continued, "This is an exciting moment for cable and with our
network partners, we're using our success in print to pioneer success
in broadcast. PRIMEDIA Enthusiast Media includes more than 120 consumer
magazines, with well-known brands such as Motor Trend, Automobile,
Creating Keepsakes , In-Fisherman, Power + Motoryacht, Hot Rod,
Snowboarder, Stereophile and Surfer.

oceania state

More than six million visitors are expected to visit the Rogers store
annually, making it the second largest tourist attraction in the state. Only
the Mall of America is expected to draw more visitors. - 9 p.
Cabela's Rogers store will be the company's 14th retail location in a line
of famous destination stores., will
open a retail store in Lehi, Utah on August 25, 2005. Cabela's has
announced plans to build stores in 2006-2007 in Wheat Ridge, Colo. and Reno, Nev."
The new TV programming will be distributed almost exclusively
through The Outdoor Channel (TOC), with extended distribution on the
Sunshine Network, and the Outdoor Life Network. With 2004 revenue of $1.

oceania outfitters

2 tourist attraction.
"Our market research also shows that growth in the northwest corridor of
the Twin Cities is exploding , and Rogers is a prime location that will support
the many hunters, anglers and others who enjoy the outdoors throughout
Minnesota's famous lake country, the Dakotas and Canada -- as well as those
traveling to those areas," said Highby."
Store hours will be Monday - Saturday, 8 a. PRIMEDIA 's
collection of targeted fishing, hunting and shooting magazines are
enhanced by 19 events, 10 television shows, two radio shows, and
online portals creating the largest outdoor media franchise in
America. PRIMEDIA Business Information
has more than 60 publications in 18 market sectors.