RACINE, Wis.10 per share, which
represents a 21.00 offer and a 53.com.

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Johnson Outdoors shareholders who have questions or need
assistance voting their shares may call Innisfree M+A toll free at
(877) 825-8964 or collect at (212) 750-5833.
A live listen -only web cast of the conference call may be accessed at
Johnson Outdoors' home page.

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Its recommendations are relied upon by hundreds of major
institutional investment firms, mutual funds, and other fiduciaries throughout
the country.

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(Nasdaq: JOUT) today announced that Institutional Shareholder Services (ISS),
the nation's leading independent proxy advisory firm, has recommended that
Johnson Outdoors shareholders vote FOR Johnson Outdoors' proposed merger with
JO Acquisition Corp.

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"*

As previously announced on October 29, 2004, the board of directors of
Johnson Outdoors approved a definitive merger agreement with JO Acquisition
Corp. Johnson Outdoors' familiar brands include, among others:
Old Town(R) canoes and kayaks; Ocean Kayak(tm) and Necky(R) kayaks; Minn
Kota(R) motors; Humminbird (R) fishfinders; SCUBAPRO(R) and SnorkelPro;
UWATEC(R) dive equipment; and, Eureka!(R) tents.

These clubs often represent a grand vision of their founders who feel that outdoor activities contribute to their individual and even spiritual development.

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ISS Recommends That Johnson Outdoors Shareholders Vote in Favor of Proposed Merger with JO Acquisition Corp.

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.

Visit Johnson Outdoors online at http://www.

ABOUT JOHNSON OUTDOORS INC.

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A replay will be available on Johnson Outdoors '
home page, or by dialing (800) 642-1687 or (706) 645-9291 and providing
confirmation code 3685597 .

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ISS is widely recognized as the leading independent proxy advisory firm in
the nation.

Johnson Outdoors to Release First Quarter 2005 Results on February 8 2005

JohnsonOutdoors.

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In recommending that Johnson Outdoors shareholders vote in favor of the
proposed transaction, ISS stated in its March 2, 2005 report:
"Based on our review of the terms of the transaction .

* Permission to use quotation neither sought nor obtained., Johnson Outdoors Inc. The Company will host a conference
call and audio web cast shortly afterwards at 9:00 a. Central Time to
discuss the financial results and provide a Company update.

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in particular the
premium paid to current shareholders and the procedural safeguards taken in
negotiating the terms, we believe that the merger agreement warrants
shareholder support. Johnson Outdoors' familiar brands include, among others:
Old Town (R) canoes and kayaks; Ocean Kayak(TM) and Necky(R) kayaks; Minn
Kota(R) motors; Humminbird(R) fishfinders; SCUBAPRO(R) and SnorkelPro;
UWATEC(R) dive equipment; and Eureka!(R) tents.

because represent

The transaction, if
approved, is expected to be completed shortly after the March 22, 2005
shareholder vote.JohnsonOutdoors .

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Under the terms of the all-cash offer of $20.
Johnson Outdoors is a leading global outdoor recreation company that turns
ideas into adventure with innovative, top -quality products.

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7% premium to the 52-week average closing price prior to
the February 20, 2004 announcement of the offer, Johnson Outdoors'
unaffiliated shareholders will receive guaranteed value for their investment. The company
designs, manufactures and markets a portfolio of winning, consumer-preferred
brands across four categories: Watercraft, Marine Electronics, Diving and
Outdoor Equipment.

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at the Company's special shareholder meeting on March 22,
2005.

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They welcome both expert and novice members because sharing new experiences adds to the thrill.

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Approval of the merger agreement requires, among other required votes, the
affirmative vote of 66 2/3% of the votes entitled to be cast at the special
meeting by shareholders other than members of the Buy-Out Group and their
affiliates or associates.

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com .
Visit Johnson Outdoors online at http://www.

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under which JO Acquisition Corp . will acquire all of Johnson Outdoors'
outstanding shares for $20.
As the Company noted in its definitive proxy statement that it recently mailed
to its shareholders, the Board of Directors urges all shareholders who have
not already done so to vote FOR the merger by mailing in their proxy cards
TODAY. The replay will be available through February 15,
2005 by phone and for 30 days on the Internet.

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In its report issued today, ISS also recommended that shareholders vote to
approve the proposal that would give Johnson Outdoors the authority to adjourn
the special meeting of shareholders if there are not sufficient votes to
approve the transaction and related items.

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10 per share in cash. RACINE, Wisc.
Johnson Outdoors is a leading global outdoor recreation company that turns
ideas into adventure with innovative, top-quality products.

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ABOUT JOHNSON OUTDOORS INC .

Outdoor Adventure Clubs are local volunteer based organizations which offer a rich variety of outdoor activities, generally at low cost.

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, JOHNSON OUTDOORS INC.2% premium to the average closing price of Johnson Outdoors
Class A common stock for the 30 days prior to the Buy-Out Group's initial
$18 . Accordingly, Johnson Outdoors urges shareholders,
whether or not they plan to attend the special meeting in person, to sign,
date and return the Company's proxy card or to follow the instructions
supplied on the proxy card for voting by telephone or via the Internet as soon
as possible. The Company
designs, manufactures and markets a portfolio of winning, consumer-preferred
brands across four categories: Watercraft, Marine Electronics, Diving and
Outdoor Equipment.

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.
(Nasdaq: JOUT ), a global company engaged in the design, manufacture and
marketing of branded outdoor recreation products, will release financial
results for the first quarter of 2005 on Tuesday, February 8, 2005 before the
New York Stock Exchange trading day begins.