BRC Imagination Arts Celebrates the Grand Opening of the Abraham Lincoln Presidential Museum

Combining impeccable scholarship with brilliant showmanship, the
Abraham Lincoln Presidential Museum educates visitors of all ages of
the life, times and historical importance of the 16th U.
Using advanced state-of-the-art technology and special effects
techniques borrowed from theme parks, Hollywood, and Broadway, BRC
Imagination Arts (www.
The company is currently engaged in major projects in the U.

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About BRC Imagination Arts

Founded in 1981, BRC Imagination Arts is the leader in the design,
creation and production of innovative and immersive experience-based
attractions for museums, experiential marketing, theme parks and
cultural heritage sites worldwide.
For further information, please visit our web site at
http://www.

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"The exhibits
and theater presentations are immersive - drawing adults and children
into Lincoln's life and presidency by utilizing entertaining methods
to tell his story.S.,
China, Japan, Singapore, South Africa, the UK, and Sweden.

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The founding scientists', Professors Rudolph Tanzi and Ashley Bush,
theories concerning the interaction between metals and the protein beta-
amyloid in the brain are the basis of Prana's treatments for Alzheimer's and
other neurodegenerative diseases. The
company was incorporated in 1997 and listed on the Australian Stock Exchange
in March 2000 and listed on NASDAQ in September 2002.

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Lifestyle Editors/Arts/Entertainment Editors/Education Editors

BURBANK, Calif.

Actual brick and mortar Scouting museums, places where one can arrange a visit to view Scouting collectibles.

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To arrange a one -on-one meeting with Professor Bush during the conference,
please contact Kathy Price at The Anne McBride Company, tel.com.

Contacts:

Investor Relations Media Relations
Kathy Price Ivette Almeida
T: 212-983-1702 ext.

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org). 212 T: 212-983-1702 ext.com

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president.
"Visitors will be astonished to discover the Lincoln Museum is not
filled with the usual static glass cases of memorabilia," said Bob
Rogers, founder and chairman of BRC Imagination Arts. Lincoln's story deserves the best, most captivating
and accurate presentation and our work strived to bring Lincoln alive
while thrilling and educating the audience ."
Hired in 1998 by the Illinois Historic Preservation Agency and the
Illinois Capital Development Board, BRC Imagination Arts has spent the
past six years working with scholars, historians and teachers
including some of the world's foremost authorities on Lincoln's life
and presidency, plus 40 other organizations, to build the story of
Abraham Lincoln from concept to construction to final creation . 209
E: ivette.almeida@annemcbride.

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com

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com) designed the museum's interior
experience , which features more than 40,000 square feet of immersive
experience exhibits, special effects theaters and displays of original
artifacts of Lincoln's life and presidency.
BRC projects have consistently exceeded the expectations of
clients and visitors, and have a proven track record of economic
sustainability and the industry's best record for on time, on budget
performance. For more
information, visit www. MELBOURNE, Australia, Prana Biotechnology
Limited (Nasdaq: PRAN, ASX: PBT), today announced that its founding scientist,
Professor Ashley Bush of Harvard Medical School and the Mental Health Research
Institute of Victoria (Australia), will present at the Banc of America Health
Care Conference 2005 at the Four Seasons Hotel in Las Vegas on Thursday, May
19, 2005, at 1:20 p.

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Pavilion at World EXPO 2005 in
Aichi, Japan, the May 2005 opening of Sentosa Images of Singapore, and
the initial production of the re-design of the Empire State Building
in New York.
With offices in California , Amsterdam and the United Kingdom, BRC
has been honored with over 250 international awards for creative
excellence including two Academy Award nominations and nine THEA
Awards for Outstanding Achievement in themed entertainment.m.

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com. Researchers at
prominent international institutions including the University of Melbourne and
Massachusetts General Hospital, a teaching hospital of Harvard Medical School,
discovered Prana's technology.

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alplm. The
Museum will be officially dedicated today in Springfield, Illinois.S.

Prana Biotechnology to Present at Banc of America Health Care Conference 2005

About Prana Biotechnology Limited
Prana Biotechnology was established to commercialize research into
Alzheimer's disease and other major age-related degenerative disorders.

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PT.
Professor Bush's presentation will contain a scientific review of the MPAC
(Metal-Protein Attenuating Compounds) theory. 212-983-1702, ext
212, or kprice@annemcbride.

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Other projects currently underway by BRC Imagination Arts include
The Franklin Spirit show in the U. Clients include Ford Motor Company , General Motors, NASA,
Disney, Warner Brothers and Universal Studios. A web cast replay of the presentation will be
archived on the Prana site through June 3, 2005.

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and SPRINGFIELD, Ill.S.pranabio.pranabio .

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----April 19,
2005--

Newest Presidential Museum Combines Showmanship and Scholarship to
Immerse Visitors in the Life and Times of Abraham Lincoln

BRC Imagination Arts, the leading creator of distinctive exhibits
and attractions for museums, corporate visitor centers and heritage
venues , today celebrated the completion of its six-year design effort
for the Abraham Lincoln Presidential Museum (www.

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brcweb.brcweb. A live web cast of the
presentation will be available on the Prana Biotechnology web site:
http://www.com.

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- - kjjkjk

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