Nabisco is
introducing KidSense (TM) Fun Packs -- exciting new snacks that offer the
flavor and fun kids want, while providing sensible snack choices moms and dads
can feel good about. Kraft Cheese Nips Sport Crisps are sport-shaped snacks
that fit perfectly with kids' active lifestyles.

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J., The latest snacking
innovation from Nabisco(R) is one parents will surely appreciate.
"It's not always easy for parents to find great -tasting, wholesome snacks
that they feel good about giving their kids," says registered dietitian and
mom Janet Helm. To learn more about
KidSense Fun Packs and for ideas to help kids eat better and be active, please
visit http://www.

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The Wrigley Company is a recognized leader in the confectionery field and
the world's largest manufacturer and marketer of chewing gum, with global
sales of more than $4."

Where to Find KidSense Fun Packs
Beginning in March 2005 , KidSense Fun Packs will be available in the
cookie/cracker aisle in grocery stores nationwide.

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The Teddy Grahams Cubs are cute, cuddly and delicious graham snacks with a
touch of cinnamon.

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A serving of each variety is made with 3 grams
of whole grain, provides a good source of calcium, contains no artificial
flavors or sweeteners, no trans fatty acids, 3 grams of total fat (with low to
no saturated fat) and contains 100 calories.

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In addition, this season's Life Savers Jellybeans come with a special
offer for the new Peter Cottontail DVD release.

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69 per box (which contains six individual pouches).

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(R). "KidSense Fun Packs provide parents with sensible options for
lunchtime , after-school or after-dinner snacks they know their kids will
enjoy.

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"This season there is everything from the
traditional Easter favorites, like the Life Savers Eggventure Sweet Storybook,
to special new items like Hubba Bubba Spring Shapes. The suggested retail price
is $2.

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Along with Wrigley's new products, there are also the following Easter and
Spring favorites: Life Savers EggSortment, Life Savers Eggventure Sweet
Storybook with all new graphics, Life Savers Pastel Pops , Life Savers Pastels,
Life Savers Gummies in Bunnies and Eggs shapes, Hubba Bubba Bubble Tape in
fresh pastel colors and Cluckers Bubble Gum -- the wind up chicken that clucks
and lays bubble gum eggs.0 billion.K.
KidSense Fun Packs are packaged into single-serving pouches that provide a
wholesome nutrition profile. Kraft Foods is the largest branded food and beverage company
headquartered in the United States and the second largest worldwide.

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"Whether for Easter baskets, egg-hunts or just plain snacking and fun,
Wrigley has an array of Spring treats," said Sebastian Siethoff, Seasonal
Marketing Manager for Wrigley.

-- Hubba Bubba Changerz -- this chewy Tart Cherry candy has an added
surprise -- it actually changes to gum. KidSense(TM) Fun Packs: New Versions of Nabisco Favorites

EAST HANOVER, N. KidSense products meet Kraft's Sensible
Snacking/Sensible Solution nutrition criteria for better-for-you cookies and
crackers. Smilin ' Ritz Bits really
give kids something to smile about with a kid-friendly version of the
traditional flaky and buttery crackers.

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"We are pleased
to be able to offer parents more great-tasting snack choices they can feel
good about giving their kids.

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The Company markets its world-famous brands
in more than 180 countries. Other brands include Doublemint(R), Life Savers(R), Big Red(R),
Boomer (R), Pim Pom(R), Winterfresh(R), Extra(R), Freedent(R), Hubba Bubba(R),
Orbit(R), Excel(R), Creme Savers(R), Eclipse(R), Airwaves(R), Alpine(R),
Solano(R), Sugus(R), Cool Air(R), and P. KidSense Fun Packs are three new varieties of Nabisco
favorites -- Teddy Grahams(R) Cubs (Cinnamon), Kraft (R) Cheese Nips(R) Sport
Crisps and Smilin' Ritz(R) Bits -- reformulated to address some of parents '
concerns around fat, sugar and artificial ingredients, while still maintaining
the taste kids love.

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nabiscoworld. (NYSE: KFT) is a global leader in branded foods
and beverages.

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Wrigley Company Launches Fun Spring Treats

"As one of the world's leading food companies, we are committed to
providing sensible food choices for the entire family" says Kathy Parker,
senior director, new products, biscuit division, Kraft Foods.

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Wrigley Offers New Delights and Traditional Favorites to Celebrate the Easter
Season

CHICAGO, To celebrate Easter and the
Spring season, the Wrigley Company is offering exciting seasonal gum and
candies , including new treats in fresh pastel colors and fun shapes. "This year's combination of old favorites and innovative treats is
sure to make the Easter season especially fun. Three of these brands - - Wrigley's Spearmint(R),
Juicy Fruit(R), and Altoids(R) -- have heritages stretching back more than a
century.

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-- Hubba Bubba Spring Shapes -- this Hubba Bubba Original Bubble Gum
comes in fun Spring shapes -- bunnies, flowers and chicks -- and is
perfect for an Easter basket treat.

Nabisco(R) Introduces a Line of Wholesome Better-For-You Snacks That Kids Will Love

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KidSense Varieties
Each KidSense Fun Packs variety has a fun twist that enhances its appeal.

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Each KidSense Fun Packs package
also includes fun fitness tips that encourage kids to keep active. Kraft
Foods markets many of the world's leading food brands, including KRAFT cheese,
JACOBS and MAXWELL HOUSE coffees, NABISCO cookies and crackers, PHILADELPHIA
cream cheese, OSCAR MAYER meats, POST cereals and MILKA chocolates, in more
than 150 countries.

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Sites listed in this category are geared toward children between the ages of 3-18 and provide information or activities related to Easter.

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"Every year Wrigley thinks of new ways to help our consumers celebrate
special occasions and the holidays with our candy and gum products," stated
Siethoff.

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Wrigley 's new Spring seasonal products are:

-- Hubba Bubba Twist + Pour Easter Eggs -- these multi -colored Easter
Eggs have a special treat inside -- mini-pellets of gum in an array of
fun colors.

Kraft Foods Global Inc.

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com/kidsense.