Business Editors/TV/Cable Writers
DULLES, Va.
America Online, Inc.
pen opinions
-
---
The New Feature Lets Kids Create an Online Persona, Design a
Clubhouse and Invite
Friends Over, All in a Parentally Controlled
Environment
Put
away the toolbox, dads. Now your kids can build their own
clubhouses - online - with a unique new
Clubhouse feature on the
KOL(TM) service, America Online's service designed for children aged 6
to
12.
teens age
disney.disneyblast.playground age
Based in Dulles, Virginia, America Online is the world's leader
in
interactive services, Web brands, Internet technologies and
e-commerce services.disneyvideos.opinions playground
Business Editors/Entertainment Editors
NORTH HOLLYWOOD, Calif.radiodisney. Disney Online also
produces FamilyFun.pen outside
Here's how it works:
Using the KOL(TM) Clubhouse feature, children
signed onto the
KOL service can create a unique online character - called an
avatar
- selecting from dozens of different looks, including
hairstyle, gender and outfits.S.wiredsafety
.com),
Playhouse Disney (www.com are
Disney's Toontown Online (www.looking surfing
They then create a secret
"handshake" - a special passcode needed to join the clubhouse. Plus, it gives parents greater
peace of mind to know that
only kids they approve of can join the club.com), Walt Disney Pictures
(www.locate entertaining
The Clubhouse lets KOL users locate and design their virtual
clubhouses, and invite friends
in to chat, draw and do other
activities, all in a parentally supervised setting.Disney Online Awarded
Best of the Web and Safe Gaming Honors at Fifth Annual WiredKids Summit
"
Disney Online is a part
of the Walt Disney Internet Group, which
provides integrated strategic and operational services for
Internet,
broadband, and mobile initiatives of The Walt Disney Company
(NYSE:DIS).penfriend opinions
playground 108
Disney's
Toontown Online received the Safe Gaming Award for its
safe, non-violent approach to children's online
gaming."
"These awards are especially meaningful to us at Disney Online
because they represent
the kids' vote," said Ken Goldstein, executive
vice president and managing director of Disney Online
.com), Walt Disney Parks and Resorts
(www.kidscom surfing
The feature builds
on AOL's long-standing commitment
to offer a safe online environment
for the entire family.6 million today to nearly 30 million by
2009, according
to Jupiter Research.teens opinions
Kids are increasing their Web page
consumption at a much
quicker rate than the overall online population,
a November 2004 eMarketer survey found. is a wholly
owned subsidiary of Time Warner
Inc.org), the ultimate online safety project for kids and
teens
, and its parent organization, Wired Safety
(www.org), the world's largest online safety and help
group. Disney Online received the Best of the Web Award,
nominated by kids as their favorite site
.
Launched in 1995, Disney.com is designed to reflect the vision of an
"online theme park," providing
an interactive gateway to all of the
company's many Disney-branded internet initiatives.disneydirect
.com
(www.
kidscom teens
America Online's KOL--TM-- Service for Kids Launches Unique Online Clubhouse for Kids
The KOL service features a unique, customizable
desktop, easy access to Homework Help, online
games, monitored chat
rooms, drawing tips, and much more, all in a parentally controlled
environment
. "WiredKids
recognizes Disney Online for its continued dedication to children and
families online
through the development of fun, engaging content with
safety innovations built in. "We are honored
to be acknowledged by WiredKids because our team is devoted to
extending the magic of Disney to
the online world, and providing
entertainment for kids, of all ages, within a safe and secure
environment
.penfriend 15
The clubhouse lets kids post photos, instant messages, post
polls, draw together
on a virtual whiteboard, and more.toontown.com), the premier online family resource for "great
ideas
, practical advice, and fun stuff to do" as well as Movies.locate categorized
In addition, parents will have access to
the
secret passcode and will receive monthly reports on clubhouse
activities via
email.com
Among the many magical "neighborhoods" found at www.locate 108
About America Online, Inc.
The two awards, the Best of the Web Award and the Safe Gaming
Award, were announced today at the
fifth annual WiredKids Summit in
Washington, DC. Popular Disney
Online places to visit include
Disney Channel (www.com), the first 3D massively
multiplayer online role playing game for kids and
families, and
Disney's Blast (www.tricks opinions
"And our Clubhouse feature makes this possible in a fantastic
new way.com), was honored with two awards from WiredKids
(www.
Sites created to help
kids and teens under the age of 18 find pen pals are listed in this category.
safe pal
"Kids absolutely love
exploring Disney Online and playing Toontown
Online, and the best part is that they are in a safe
environment,"
said Parry Aftab, executive director of Wired Safety and a lawyer
specializing in
Internet privacy and security law.com), a leading site that provides a broad array of
reviews and
information to help movie fans "get movie night right.opinions 108
----Disney
Online, part of the Walt Disney
Internet Group and creator of the No. Toontown
Online, the first multiplayer online game designed
specifically for
kids, features two safety innovations -- SpeedChat, a context
sensitive menu
-based chat that provides pre-determined phrases for
canned chat and Secret Friends, which allows
password protected open
chat with parental control.Disney.108 pal
"Kids want the ability to create
their own community online," said
Malcolm Bird, Senior Vice President and General Manager, Kids and
Teens. And kids are avid Internet users, going online
nearly four days a week, according to an
AOL/Digital Marketing
Services survey in July 2003.
In response to this demand, America Online
created the KOL
service, the first version of the AOL(R) service designed especially
for kids
aged 6-12.com), a premium subscription service
for kids.looking surfing
wiredkids.disney.108 surfing
Kids then name their
clubhouse, select a location anywhere in
the U. where it will be "built," and select from
several
environments, such as a radio station, jungle or girl's
bedroom."
The
number of children online is exploding - it is expected to
grow from 22.
1 kids' entertainment
and family community online destination
(www.disneychannel.movies.outside 15
Those who join create
their own avatars as well, so everyone in the clubhouse can
see who's present.
To
protect children, parents must approve everyone on the
invitation list, and the parents of
those being invited can
opt their child out if they don't want them to participate in
the clubhouse."
About Disney Online
Disney Online (www.playhousedisney.com), shopping
at Disney Direct
(www.ads penfriend
Once their clubhouse is built, they can invite friends over -
even friends who are not AOL members. The site is designed to
reflect the vision of an "online
theme park," providing an interactive
gateway to all of the company's many Disney-branded Internet
initiatives.com) produces the number one kids'
entertainment and family community destination
on the World Wide Web.familyfun.surfing 108
disneydestinations.com)
and Radio Disney (www.com
(www.entertaining kids
A community sponsored library.
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