, WhatCounts, a leader in
corporate e-communications , today announced the launch of the BlogUnit(TM)
Series, the first technology appliance specifically designed to help
corporations address and manage the growing need for corporate communications
through Weblogs, or "blogs.
WhatCounts (http://www.com.

relentless sarcasm

But corporations, which eventually may have
hundreds of company-related blogs, have much different and more complex
requirements for these initiatives .

The planning of Global PR Blog Week was done mostly on the internet, by
using a public Yahoo! Groups discussions list, and the New PR Wiki, a
collaboration space for professionals interested in the practice of public
relations, hosted at http://www.thenewpr.globalprblogweek.899 .

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-- API Suite -- BlogUnit's powerful, yet simple API's enable organizations
to publish application -generated data securely and automatically in graphical
reports and statistics.

About Global PR Blog Week
The Global PR Blog Week 2.com or contact Jeremy Pepper at 480.

revolves junctions

"
The company introduced the series by demonstrating BlogUnit 1.

Moreover, BlogUnit helps meet requirements by enforcing accountability and
by protecting communication security and accuracy, thus making it ideal for
organizations that operate in highly-regulated industries.0, will be held September 19 -23, 2005. The event is scheduled for September
19 - 23, 2005. 210, or
via email at john@backbonemedia .

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These
data can be pulled directly into blogs in an automated manner, allowing a
corporation to consolidate related information.

Introduction at DEMO@15!
The company officially unveiled BlogUnit this week at DEMO@15! in
Scottsdale.0, please
visit http://www.

microarray relentless

Forrester concludes that the current blog market
resembles the early days of the Internet when corporate Web sites started to
appear in the mid-1990s.com.

kuwaiti breakthroughs

"It is smart technology packaged well to meet the challenges of its
target audience: the corporate market.
With the introduction of the BlogUnit Series in 2005, the company has
positioned itself at the communications intersection of e-mail marketing and
the growing trend of corporate blogging.

PR Professionals and Blogging Experts Team to Participate in the Second Annual Global PR Blog Week

junctions revolves

All blog content resides in
the company's data center, enabling tight control of editing, publishing,
approval, content viewing, broadcasting, and statistics.
-- Merging of Content feeds -- Uniquely, BlogUnit offers built-in support
for collecting and aggregating content from external RSS and Atom feeds.globalprblogweek.

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Innovative BlogUnit(TM) Series Offers Rack -Ready Enterprise Solution for
Companies Seeking to Expand Corporate Communications Strategies Through Blogs

SCOTTSDALE, Ariz."
BlogUnit is available March 1, 2005, with initial pricing set at under
$10,000.com.

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"The BlogUnit Series anticipates those needs and provides a powerful ,
scalable, ready-to-use platform that makes this next stage in e-communication
practical."

Corporate blogging on the rise?
Corporate blogging appears to be one of the next big steps for corporate
communications strategies, Geller said. For more information about the Global PR Blog Week 2.

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"They will have to monitor and maintain
content, manage integration, maintain security standards , and facilitate
collaboration across blogs."
BlogUnit provides a cost-effective, rack-ready appliance that is tuned to
network security requirements and can be up-and-running in 15 minutes .

sciencebase aggregating

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A recent report from Forrester
supports that statement.

microarray countless

In a 2004 report entitled "Blogging: Bubble or Big Deal?" Forrester
examines the current state of corporate blogging and predicts that public
corporate blogs will become a key component of corporate blog strategies
during the next five years.

The event is free and open to everybody -- for asking questions, making
comments and participating in the discussion through the event's weblog.0 is an online event that will engage public
relations, marketing and business professionals from around the globe in a
discussion about how new communications technologies are changing public
relations and business communication.467 .com.

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It has the potential to be very expensive and
labor-intensive.
"BlogUnit represents the best kind of technology innovation," Shipley
said.

lefty relentless

"Blogging offers corporations a new way to keep their various
constituencies up-to-date on important developments or trends, to provide a
practical and easy way to share knowledge, to get valuable feedback and to
engage readers with one another," said David Geller, president and chief
executive officer of WhatCounts. Support for LDAP and
Radius servers allow centralized access control.
-- Syndication of permission-based e-mail -- In addition to support for
RSS and Atom, BlogUnit goes one-step further by enabling customers with robust
permission e-mail marketing programs to seamlessly integrate their efforts
into blog programs, thereby giving them a communications and syndication edge.com) is a leader in corporate e -communications
that develops powerful, flexible and easy-to-use communications solutions for
Global 2000 corporations.
The forum will bring more than 50 influential PR practitioners and
bloggers in an online environment to discuss how public relations and business
communications are changed by new communications technologies including,
weblogs, podcasting, RSS, and wikis.4050 ext.

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For media inquiries, please contact John Cass at 781.4457,
or via email at jeremy@poppr.

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Participants Will Discuss How PR Should Change in the New Era of Blogging

NEW YORK, The second annual PR blogging summit,
Global PR Blog Week 2.

breakthroughs peronal

0 here at
DEMO@15!, the annual technology conference that is widely regarded as an elite
showcase for cutting-edge technologies, and plans to begin shipping units to
its first customers on March 1. This powerful feature will
expand the opportunities for every form of blogging, from work collaboration
blogging, to internal and external blog publishing .

geeky edification

"Blogging is a growing reality for corporations worldwide as they look for
ways to improve communications with their key audiences -- customers,
employees, vendors and the like," Geller said . Combined with the content approval process via
workflow, there is now a powerful solution for corporations that operate in
highly regulated and compliance driven markets and need to maintain records of
all activity and the authoring process. It was one of several new technologies that were introduced at the
show and it drew strong praise from Chris Shipley, the show's executive
producer and an expert on innovative technology products.
During this year's five-day forum, participants from Argentina , Canada,
Denmark, France, Germany, Ireland, Italy, Netherlands, Romania, Spain, United
Kingdom and the United States will publish more than 70 case studies, articles
and interviews covering the latest breakthroughs in online technology
including:

* Challenges of corporate blogging
* Blog relations
* Education for the New PR
* Types of corporate blogs
* Tools, trends, and practices (including blog monitoring, podcasting,
wikis, and online media rooms)
* Customer generated marketing
* Transparency + ethics
* Mainstream media and citizen journalism

For a complete list of participants and conference schedule visit:
http://www.

Weblogs ('blogs') about breaking science news.

breakthroughs aggregating

"But there are a myriad of
issues, such as accountability, accuracy and security that corporations have
to address as they get into this new territory.
WhatCounts is a private company headquartered in Seattle.

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WhatCounts Introduces BlogUnit the First Technology Appliance Designed to Address the Growing Need for Corporate Blogging

"

Innovative features and functions
BlogUnit dramatically expands the possibilities for blogging through an
innovative feature set that directly addresses key issues such as security ,
versioning and workflow, and reporting, Geller said.
Since it was founded in 2000, WhatCounts has established itself as a
leader in permission-based e-mail marketing, providing reliable ASP and
enterprise platforms for corporations in the United States, Canada and Europe.

uncritical spacenews

About WhatCounts , Inc.

uncritical earthy

"As corporations embrace blogging as part of their communications and
work-collaboration strategies, they may have to manage and oversee hundreds of
company-related blogs," Geller said.

"Corporate blogging is coming," Geller said, "and corporations will
quickly find that effective , efficient and smart blogging is more complicated
than building and maintaining individual blogs .

-- Security -- BlogUnit integrates built-in security through profiles that
can be tuned to control access to features and content.
-- Versioning and workflow -- BlogUnit extends the ability to create
versions and roll-back to versions quickly and easily so there is always a
record of the entire process. Other models are available based on need, Geller said.

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A number of solutions currently address the blogging needs of individuals
and small businesses, Geller said.
Corporate bloggers find an easy-to-use and fully-featured platform to author,
manage, measure, deliver, and syndicate this powerful new form of
communication, Geller said. He highlighted five
features and functions that will dramatically enhance a corporation's blogging
initiatives.whatcounts.