ADVISORY/Plus Three President Shares Expertise in Online List Growth and Acquisitions at 2005 Personal Democracy Forum Conference

Business Editors/Political Writers
ADVISORY . political
organizations and non-profit institutions, today announced that
co-founder and President Juan Proano will be participating in a panel
discussion at the Personal Democracy Forum Conference in New York, NY. Perry joined the marketing research department of R. He began his career at Wang Laboratories ,
where he directed the worldwide customer satisfaction program and
supported services marketing .

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. He led the market
research departments of both UnionMutual Insurance and Florida Power +
Light.J.

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At Momentum, Jessen will
lead the continuing development of the telecommunications business,
while providing support to IT clients.

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org
Kathy Mitchell, Internet Advocacy Director, Consumers Union
Greg Nelson, CTSG

What: Panel discussion, "Got Lists? How to Build Your Base Online"
Personal Democracy Forum Conference 2005

When: Monday, May 16, 2005, from 2:00 to 3:00 p. Besides working directly
with IT and telecommunications clients, he plans to leverage his
experience working with syndicated data and forecasting high
technology market changes to develop new product offerings for
Momentum. Cavoto had been a statistical
consultant for SPSS and had worked in academia teaching classes in
industrial/organizational psychology. Momentum has a track record in applying the latest
modeling and multivariate statistical techniques to our clients' most
customized and complex research studies, including concept and product
optimization , market segmentation and customer satisfaction.

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Proano will take part in the discussion entitled , "Got Lists? How to
Build Your Base Online," drawing on his success building world class
databases for Plus Three customers and offering his best practices for
building and managing powerful databases .

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"We have attracted three new senior partners who each bring to the
company world-class methodology expertise coupled with proven
practical experience," said Doss Struse, CEO of Momentum.

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Plus Three has three
critical differentiators that have enabled the company to set
record-breaking standards for online fundraising: ARCOS, the
industry's most advanced technology built on highly flexible Open
Source software; the Plus Three Strategic Marketing Methodology,
rooted in decades of experience working in constituent marketing; and
breakthrough creative with maximum audience appeal.

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Tom Matzzie, MoveOn.personaldemocracy. World class
non-profits and political organizations rely on Plus Three to forge
lasting relationships, maximize small donor contributions and generate
grass roots support for their causes. Plus Three clients include the
National Voting Rights Institute , the AFL-CIO, Blaemire
Communications, the Democratic National Committee, the Democratic
Senatorial Campaign Committee and the John Kerry for President
campaign.

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Business Editors

PORTLAND, Ore."
Perry, who was executive vice president and chief research officer
at MARC , is recognized as one of the foremost experts on new product
evaluation and forecasting, having researched literally thousands of
new products and concepts.

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"Armed with an email database of 250,000 supporters ,
organizations are able to deliver a highly targeted direct response
message to an audience larger than some national news networks get in
any 30 minute increment.
Jessen, who brings a wealth of experience providing counsel to
leading telecommunication and high technology companies on strategic
research problems, also has significant expertise in advertising and
brand research, ideation , new product development and optimization,
positioning and product performance research.
Cavoto headed up the research and analytics group at Harte-Hanks
Market Intelligence, where he led a team that provided custom
analytics, primary research and syndicated products to IT and
telecommunications companies. Prior to that, he helped DiscoverWhy
launch a new software application for conducting research over the
Internet using streaming video. He earned his BA from University
of Connecticut and Ph.

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About Momentum Market Intelligence

Momentum Market Intelligence is a professional services
organization led by senior staff with fifteen or more years experience
in the industry .

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2005 Personal Democracy Forum

NEW YORK----

Juan Proano Offers Insights that Helped Customers Effectively Grow
Lists Through Plus Three Systems

Plus Three LP, ("Plus Three" or the "Company"), a strategic
marketing and technology company serving major U. We look
forward to sharing our experiences and developing best practices for
effective online communications.

Momentum Market Intelligence Hires Three Top Research and Consulting Professionals to Provide Clients with More Insight

"As
evidenced by these new hires, Momentum will continue to be the magnet
that attracts our industry's top professionals.
Cavoto brings statistical and methodological expertise from both
consumer and business contexts to Momentum.

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Proano, Co-founder and President of Plus Three
William Green, RightMarch.

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ET. Plus Three has leveraged ARCOS to drive the unique process of
"nano-giving" by enabling organizations to build dynamic online
constituent communities with shared interests and values, direct
targeted messages and appeals to them with laser focus, and stimulate
donations and actions to support specific causes.

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Attendees at the 2005
Personal Democracy Forum Conference will be able to attend the panel
on May 16 at 2:00 p. He also has extensive experience in
pricing, optimization and brand equity analysis. In addition to
serving clients, Perry will be helping Momentum develop intellectual
property and deepening the company's methodological and technical
expertise.

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About Plus Three

Plus Three, LP has radically improved the way progressive
organizations build constituent groups and online communities, and
fundraise by giving them immediate access to contributors on a large
scale.
Jessen served as president of Soundings, a qualitative market
research firm, and vice president for market development at NFOW and
vice president for consulting and market development for Chadwick
Martin Bailey Inc.

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Where: The Graduate Center, The City University of New York
http://www.----Momentum Market
Intelligence announced today it has appointed three talented
researchers as Senior Partners: Steve Perry, John Jessen, and Brian
Cavoto. Prior to that, Jessen developed the IT consulting
practice at ABT Associates.

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These key hires are critical to Momentum's commitment to
providing clients with insightful, fact-based, actionable answers to
their most pressing strategic issues.
Perry was the driving force behind revamping the ASSESSOR model
and making it MARC's principal line of business .

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For more information please contact Kelby
Troutman at 781-487-4610 or ktroutman@racepointgroup.com
"The low cost of Internet communications has drastically changed
the way large and small organizations reach out to their
constituents," said Juan Proano co-founder and president of Plus
Three."

Who: Juan M.

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S. This is a tremendously powerful tool for
organizations to leverage for both activism and fundraising. Reynolds
after earning his BA from Rutgers and MA from Harvard University .D from Tufts University.