. When imbalances occur, the frequency of
electricity (60 hertz in the U.) that end users require will not be
maintained, which adversely affects grid stability.
The key partner in this project is Dr.org or 917-680-3994; for
more information about the International Brain Database, please contact
Info@brainresource.com.

It is especially suited for the understanding of order and structure in psychological events, and has its origins in some orientations of Johann Wolfgang von Goethe, Ernst Mach, and particularly of Christian von Ehrenfels and the research work of Max Wertheimer, Wolfgang Khler, Kurt Koffka, and Kurt Lewin, who opposed the elementistic approach to psychological events, associationism, behaviorism , and to psychoanalysis.

fruitfulness behaviorism

Commercial
applications are numerous and include: hearing protection, noise
cancellation + Digital sound processing (DSP), voice critical
communication units for military and first responders, hearing aids,
cellular telephone headsets, MP3 players, and other wireless
transmission technologies.5).
Beacon's Smart Energy Matrix is a flywheel-based energy storage
system that is intended to be a long-life, environmentally friendly
solution for frequency regulation , with no fuel consumed and no
emissions generated. Specifically, the profile
includes an assessment of cognition (sensory-motor, memory, attention,
planning and decision making), personality, emotional intelligence and
personal history.

Gestalt theory is to be understood not as a static scientific position, but as a paradigm that is continuing to develop.

elaborated stimuli

News Editors
BIOWIRE2K

MONTREAL ----Sonomax Hearing
Healthcare Inc. Much along the lines of the recently announced
Hagemeyer (UK ) Ltd.

New Investment Report Highlights $360-Million Market for Power Grid Frequency Regulation Services in the U.S.

com, under "Ardour's Energy Tech
Updates. frequency regulation market
today is characterized by increased visibility, greater accessibility
to new service providers, and continuing expansion. According to the
report, ". These forward-looking statements are identified by the
use of terms and phrases such as "believe," "expect," "plan,"
"anticipate," and similar expressions identifying forward-looking
statements. Carlstedt, Sport and
Clinical Psychologist, Neuroscientist and the Chairman of the American Board
of Sport Psychology.
"Training of athletes has traditionally focused on the physical dimension.

kubovy fruitfulness

with respect to its performance, business and future events.

About Ardour Capital Investments, LLC

Ardour Capital Investments, LLC provides a wide range of financial
services for both public and private growth companies.S.americanboardofsportpsychology .

tends repetition

To start with
they are highly motivated, their financial undertakings and fine
reputation speaking volumes to their commitment. The two contracts we recently
signed with the CEC and NYSERDA call for us to demonstrate that
flywheel energy storage systems are not only a viable alternative to
conventional frequency regulation methods, but also cleaner,
better-performing, and more cost-effective.

BRC established the first standardized international database on the
human brain (with 50 user groups in the USA, Europe, South Africa and
Australia)."
The WEBNEURO Sport can be accessed via a portal at the American Board of
Sport Psychology website (http://www.

This release was issued through eReleases(TM).

stimuli primacy

U.org) and
the BRC Website (http://www.

Gestalt theory is not limited only to the concept of the Gestalt or the whole, or to the Gestalt principles of the organization of perception (as it is presented in many publications), but must be understood as essentially far broader and more encompassing:
- The primacy of the phenomenal: Recognizing and taking seriously the human world of experience as the only immediately given reality, and not simply discussing it away, is a fundamental assertion of Gestalt theory, the fruitfulness of which for psychology and psychotherapy has by no means been exhausted.

phenomenal isomorphism

The licensee will also take financial responsibility for
the testing, regulatory , training, and insurance pre-requisite costs
of selling and marketing the Sonomax product line within its
jurisdiction.U. Such
statements are subject to a number of risks, uncertainties and
assumptions .S.
Roland A.

repetition tendency

Actual results and events may vary significantly.ardourcapital. Investors should not rely on forward-looking statements
because they are subject to a variety of risks, uncertainties , and
other factors that could cause actual results to differ materially
from Beacon Power Corporation 's expectation. Carlstedt's award-winning research and Theory of Critical Moments, a
mind-body model of sport performance that has linked peak performance or Zone
states to three primary higher order psychological and behavioral measures
that are assessed in WEBNEURO Sport.

Gestalt theory is a broadly interdisciplinary general theory which provides a framework for a wide variety of psychological phenomena , processes, and applications.

phenomenal behaviorism

sonomax. The other currently accessible frequency regulation
markets (with corresponding 2004 market sizes) are: ISO New England
($38. The equipment could be located nearly anywhere,
including at a substation or within the distribution system, where
additional benefits such as voltage regulation, backup power, or
reactive power can also be provided for even greater value.
The measures that Dr.

The coming to power of national socialism substantially interrupted the fruitful scientific development of Gestalt theory in the German-speaking world; Koffka , Wertheimer, Khler and Lewin emigrated, or were forced to flee, to the United States.

dissonance phenomenal

With Soundship Aps, we are definitely
putting the Sonomax product line into strong hands which is critical
to our license model which is premised on operational autonomy. (www.com) has developed,
manufactures , and markets a groundbreaking in-the-ear platform
technology and SonoPass(TM) fitting software that allows its
proprietary earpiece to be permanently customized to the exact shape
of an ear, on the spot, in minutes.

Business Editors

WILMINGTON, Mass.S.
"This report validates our own frequency regulation market
research," said Bill Capp, Beacon Power president and CEO..
Increasingly , coaches and athletes are realizing the importance of mental
training as the crucial variable for success.brainresource.

Through developments such as the theory of the self-organization of systems, it attains major significance for many of the current concerns of psychology.

behaviorism archetypal

Frequency regulation is the target market for Beacon Power's (Nasdaq:
BCON) Smart Energy Matrix flywheel energy storage system, two
demonstration systems of which are being built under contract to the
California Energy Commission (CEC) and the New York State Energy
Research and Development Authority (NYSERDA). From a performance standpoint,
wind is less stable and subject to greater fluctuations than other
generation sources. In addition, as wind assets are deployed, they
often replace older generation systems that normally provide frequency
regulation services in their area. Ardour provides
investors that specialize in small capitalization growth companies a
truly independent brand of research not traditionally found within the
securities industry. The growing sport database within the broader BRC database will
allow sport psychology practitioners, coaches and athletes to obtain valuable
information on subtle brain processes and subliminal psychological and
behavioral tendencies that mediate sport performance and that are not readily
observable and rarely assessed.

Methodologically, the attempt is to achieve a meaningful integration of experimental and phenomenological procedures (the experimental -phenomenological method).

primacy stimuli

Sonomax Announces Nordic Countries Licencing Agreement

(TSX VENTURE:SHH ) is pleased to announce that it has
concluded an international licensing agreement for its revolutionary
industrial hearing protection line, for the Nordic countries of
Denmark, Sweden, Finland, and Norway. The exclusive licensee is
Soundship Aps, a Danish company that develops and markets award
winning noise surveillance equipment readily used hearing conservation
programs throughout the European Community (E. Nick Laperle, President and Chief Operating Officer of Sonomax
commented that , "all of the conditions are in place to make Soundship
Aps an ideal territorial licensee that achieves success. as
expert in hearing conservation.

Illuminating Brain and Psychological Processes for Peak Performance in Athletes

brainresource.

assertion phenomenal

The ability to deliver a
hearing conservation program with this level of objectivity to
industrial clients sets a new reference mark and is positioned to
become the recognized way that professionals effectively prevent
hearing loss in our territorial market of over 2 million noise exposed
people.U. Given the Worldwide convergence of
increased awareness and intolerance to the danger of loud noise and
hearing loss's unacceptable prevalence as the workplace 's most common
occupational illness, advancements in hearing aid circuitry and baby
boom demographics , and the communications explosion of the 21st
century, Sonomax is relevant to markets that number in hundreds of
millions of people.as other regions of the country develop their own RTO
power markets, readily accessible markets for frequency regulation
could continue to increase for many years.

About Frequency Regulation

One of the most challenging aspects of today's electricity grid is
that the amount of power generated and the amount consumed must be in
exact balance at all times.

koffka wertheimer

U."

About Soundship Aps

Based in Denmark, Soundship Aps develops and markets award winning
noise surveillance equipment, readily used by professionals in hearing
conservation programs throughout the European Community (E. The constant
balancing of power demand and production to maintain a constant
frequency is called frequency regulation. Evian Gordon, Neuroscientist and CEO of the BRC. For more information,
visit http://www.

elaborated phenomenal

This news
release contains certain forward -looking statements that reflect the
current views and/or expectations of Sonomax Hearing Healthcare Inc."
According to the report, the U. The report focuses on four of these markets, representing
approximately 28% of the total U.
Beacon is a publicly traded company with its research, development and
manufacturing facility in the U. The Brain Resource Company in conjunction with the American Board of Sport
Psychology launch WEBNEURO Sport, a web-based Cognitive and Psychological
Assessment tool and international database for athletes

NEW YORK and SYDNEY, Australia, The Brain Resource
Company (BRC -- http://www.
WEBNEURO Sport forms part of the growing suite of brain services offered
by BRC.

substantially elaborated

) through a
comprehensive agent network of occupational health/safety
professionals ., the framework of this two year agreement is based
on Sonomax granting exclusive right to sell and service Sonomax
industrial hearing protection in the territory, in consideration of
commitments which include an initial order equal to approximately
CAD$.

About Sonomax

Sonomax Hearing Healthcare Inc. Because of its
more competitive costs, wind power has become the predominant
renewable resource being implemented.
Dr.

elaborated understood

) that
immediately signals people in a monitored area when the environment
becomes dangerously loud.----

Ardour Capital Investments Cites Expected Growth and Greater
Opportunities for New Service Providers in an Increasingly Open Market

The market for grid frequency regulation services open to new
service providers in the United States in 2004 was valued at nearly
$360 million - and is expected to increase in 2005 - according to a
Technology Brief issued today by Ardour Capital Investments, LLC.ardourcapital. More information is available at www.com

Safe Harbor Statements under the Private Securities Litigation
Reform Act of 1995:

Material contained in this press release may include statements
that are not historical facts and are considered "forward-looking"
within the meaning of the Private Securities Litigation Reform Act of
1995.

repetition substantially

What is more, they
have the structure to succeed, namely, they have already built out and
maintain an agency network for selling and support that is very
competent and recognized by industrial clients throughout the E.
The frequency regulation market is expected to receive a further
boost as more wind power generation is deployed, in response to
statewide Renewable Portfolio Standards (the percentage of a state's
power that must be generated from renewable resources).S.

These factors include: a
short operating history; a history of losses and anticipated continued
losses from operations; a need to raise additional capital combined
with a questionable ability to do so; conditions in target markets; no
experience manufacturing any product on a commercial basis; the
company has only recently entered into the renewable energy market
through its inverter products , and hence, has only limited experience
in this sector; the dependence of sales on the achievement of product
development and commercialization milestones; the uncertainty of the
political and economic climate of any foreign countries into which
Beacon hopes to sell, including the uncertainty of enforcing contracts
and the potential substantial fluctuation in currency exchange rates
in those countries; significant technological challenges to
successfully complete product development; dependence on third-party
suppliers; intense competition from companies with greater financial
resources; possible government regulation that would impede the
ability to market products; possible product liability claims and the
negative publicity which could result; any failure to protect
intellectual property; the possible need in the future to hire and
retain key executives; the recent volatility in the stock price of
companies operating in the same sector; the power of controlling
shareholders and the limited ability of others to influence the
outcome of matters put to the vote of shareholders .
For the first time sport psychology practitioners, coaches and athletes
will be able access sophisticated neuropsychological tests from their computer
and learn more about key cognitive processes .

phenomenal tendency

Roland A.

- In memory, structures based on associative connections are elaborated and differentiated according to a tendency for optimal organization.

The epistemological orientation of Gestalt theory tends to be a kind of critical realism.

substantially wertheimer

This user friendly equipment prevents the
wasteful situation of people permanently losing their hearing because
they were unaware that the noise was loud enough to cause damage."

Continued Market Growth Driven by Multiple Factors

The Ardour Capital report states that as the industry evolves,
additional ISOs and RTOs are expected to follow suit and allow access
to their frequency regulation markets - beginning later this year with
the Midwest ISO. More information is available at
www.com) today launched WEBNEURO Sport,
an Internet-based cognitive and psychological tool aimed at a wide range of
athletes.

Human beings are viewed as open systems in active interaction with their environment.

- It is the interaction of the individual and the situation in the sense of a dynamic field which determines experience and behavior, and not only drives (psychoanalysis, ethology) or external stimuli (behaviorism, Skinner) or static personality traits (classical personality theory).

- Thinking and problem solving are characterized by appropriate substantive organization, restructuring, and centering of the given ('insight ') in the direction of the desired solution.

wertheimer understood

100 000."

Mr.
Crucially, it also includes the Carlstedt Subliminal Attention, Reactivity
and Coping Scale (CSARCS-A), a psychometric instrument that is based on Dr. Carlstedt has isolated are intimately linked to
attention, physiological reactivity and cognitive processing of emotions and
will provide athletes and coaches immediate feedback regarding an athlete's
psychological tendencies, especially during critical moments. Carlstedt referred to the advent of the BRC International Sport
Database as "a milestone in the annals of applied sport psychology that will
give coaches and practitioners unprecedented access to sophisticated
evidence -based procedures and approaches to the psychological assessment of
athletes and their mental training .

- Connections among psychological contents are more readily and more permanently created on the basis of substantive concrete relationships than by sheer repetition and reinforcement.

- Cognitions which an individual cannot integrate lead to an experience of dissonance and to cognitive processes directed at reducing this dissonance.

koffka tendency

To
date, since its creation 1998, Soundship Aps has established a selling
and support network of over 25 industrial health/safety companies in 7
countries in the E.
Beacon's Smart Energy Matrix is a design concept for a megawatt-level,
utility-grade flywheel -based energy storage solution that would
provide sustainable power quality services for frequency regulation,
and support the demand for reliable, distributed electrical power. Beacon Power Corporation expressly does not undertake any
duty to update forward-looking statements.

lewin understood

Lars Bolt, Managing Director of Soundship Aps, added, " that
the synergy of our SoundEar(R) noise monitoring system and the Sonomax
Solution(R) hearing protection system creates a solution that is
complete and leaves no variables , such as not knowing that noise
levels have reached dangerous thresholds or remaining unaware of
unexpected change in noise level, to chance. This is a major advancement for
all auditory applications because it delivers effective interface with
the ear that is easily fit and dramatically enhances the performance
and comfort of all in ear communications products. "Based on
this data and our ongoing product and technology development, we are
confident that our Smart Energy Matrix design is ideally suited to
address a market that is strong, growing, and available to new
participants - such as Beacon Power.0 million); New York ISO ($42. WEBNEURO Sport provides insight
into an athlete 's cognition, personality traits, emotional intelligence,
psychological resilience and coping skills for tailoring training regimes for
peak performance," says Dr.

primacy ehrenfels

Mr.7
million); and the PJM Interconnection ($178." The report also states
that the pricing for such services is directly linked to the price of
electricity, which is also trending upwards. These trends are expected to
increase the need for frequency regulation services in areas where
wind is used.beaconpower. These forward -looking statements reflect Beacon Power
Corporation's current views about future events and financial
performances.com)

For more information about WEBNEURO Sport and associated services, please
contact Rcarlstedt@americanboardofsportpsychology.ereleases.com.

elaborated fruitfulness

The TSX Venture Exchange has not reviewed and does not accept
responsibility for the adequacy or accuracy of this release . The Technology Brief is
available online at www. Since the start of
industry deregulation in the 1990s, a number of the Independent System
Operators (ISOs) and Regional Transmission Organizations (RTOs) who
run the power grid have opened up their markets to new entrants in
order to provide greater competition, lower cost, and improved
service. power market (by megawatts), which
are now accessible to independent providers of frequency regulation
services.4 million); California ISO ($99. Ardour has made a commitment to be a leading
research institution in the Energy Technology /Alternative Power
sector.com

About Beacon Power Corporation

Beacon Power Corporation designs sustainable energy storage and
power conversion solutions that would provide reliable electric power
for the utility, renewable energy, and distributed generation markets. These factors are
elaborated upon and other factors may be disclosed from time to time
in Beacon Power Corporation's filings with the Securities and Exchange
Commission.