RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ
is a registered trademark of the NASDAQ Stock Market.
The risks and uncertainties referred to above include, but are not limited
to, risks associated with our business model, our past operating losses,
possible fluctuations in our operating results and our rate of growth,
interruptions or delays in our hosting operations, breaches of our security
measures, our ability to expand, retain and motivate our employees and manage
our growth, and our plans for new product releases.

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We
undertake no obligation to revise or update publicly any forward-looking
statement for any reason.

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Or maybe you had your dining room set for an
elegant party, but the summer weather was just too beautiful to keep your
guests inside.
The trick to successful entertaining is flexibility, say the experts at
Bed Bath + Beyond.

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"

About The Right Start
The Right Start is the largest national specialty retailer of juvenile
products for infants and young children.

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By doing so, the company will have the expectation to
increase revenue, improve customer loyalty and streamline operations.bedbathandbeyond .

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More than 1,200
organizations worldwide use RightNow solutions including British Airways,
British Telecom, Cisco Systems, Continental Tire North America, John Deere,
Nikon and the Social Security Administration.

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The Right Start Selects RightNow CRM to Sell, Service and Market to Customers
Across Bricks-and-Mortar, Catalog and Online Channels

BOZEMAN, Mont. "Along with being the easiest to implement,
integrate and use on a daily basis, RightNow CRM is the only on demand
solution available today with the technical capabilities necessary to fulfill
these challenging business objectives across multiple retail channels. Further information on
potential factors that could affect our financial results is included in our
annual report on Form 10K, and in our other reports on Form 10Q and Form 8K
filed with the Securities and Exchange Commission.

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For example, by notifying registry participants about a child's
changing needs and allowing parents to update the registries, The Right Start
will both better serve its customers and increase registry-driven sales. These
forward-looking statements are not guarantees of future results and are
subject to risks, uncertainties and assumptions that could cause our actual
results to differ materially and adversely from those expressed in any
forward-looking statement.

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For further information, please visit http://www. The best way is with multifunctional accessories that can
work indoors or outdoors if you or the weather dictate. Remember to keep an extra
surge protector extension cord on hand to plug in your coffee urn,
smoothie maker and blender. No home should be without an EZ-bed and a basket filled
with fresh towels, soaps and terry-cloth slippers for your guests.

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Under RightNow's on demand delivery model, The Right Start will reap the
benefits of RightNow CRM without the capital investments in IT infrastructure
and high software ownership costs associated with conventional CRM
implementations.

-- Use beautiful table linens on your patio tables to lend an air of
elegance to your dinner party.

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The forward-looking
statements in this release speak only as of the date they are made.

Here are some fresh ideas that work both inside and outside:

* Think "out of the bowl" when it comes to serving .

-- Fresh fruit for dessert? Hang a mesh multi-level basket from a
tree in the garden or coat rack in the den so guests can "pick"
their own fruit. Tint the ice cubes
with food coloring for fun.

* Will guests be looking for the powder room? Continue your
indoor/outdoor theme using fresh soaps, lotions and hand towels in
seasonal colors and patterns.

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Indoors or out, there are some important things you don't want to forget:
* Set aside a beverage and dessert area.

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, RightNow(R) Technologies
(Nasdaq: RNOW), a leading provider of on demand CRM software solutions, today
announced The Right Start, the nation's top specialty retailer of children's
products, is deploying RightNow CRM(TM) as its strategic customer relationship
management (CRM) platform."
The Right Start selected RightNow based on its robust functionality, its
complete coverage of the full customer relationship lifecycle, and its
superior value.com.

* Know your color and style comfort zones.
-- Don't be afraid to go with the color palette you favor inside
your home outside.

* Formal Inside or Informal Outside?
-- Don't be limited by where the party is when you think about its
presentation - today's acrylic pieces look as clear as glass and
placemats made of bamboo or woven plastics look as elegant on the
patio as they do on a dining room table.

* And, be prepared for some stay -over company with an extra bed and spa
accessories.


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RightNow CRM will provide The Right Start with a 360-degree view of its
customers and enable the company to more effectively engage them beginning in
the pre-natal phase, carrying them through infancy, and well into the toddler
years.rightstart.

About RightNow Technologies, Inc.

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-- Clear acrylic tubs filled with ice cubes make for a great wine or
soda presentation and can be used year round.

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In addition, RightNow's unique self-learning technology will provide The
Right Start's staff with rich, up-to-date knowledge about both the company's
customers and its diverse products -- allowing them to provide more
personalized and informative service. Forward-looking
statements can often be identified by words such as "anticipates," "expects,"
"intends," "plans ," "predicts," "believes," "seeks," "estimates," "may,"
"will," "should," "would," "could," "potential ," "continue," "ongoing,"
similar expressions, and variations or negatives of these words.

Inside Outside or Outside Inside: Summer Entertaining that Works Either Way

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"The Right Start is competing in a retail market where maintenance of
close customer relationships and pro-active, profile-driven selling can pay
tremendous dividends," Sean Forbes, vice president of marketing and business
development at RightNow, said. And, bright colorful summer
patterns can add freshness to your dining room.com, their wide entertaining assortment can make
your summer table inviting no matter where you set it.

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RightNow (Nasdaq: RNOW) provides organizations with industry-leading, on
demand CRM solutions to build customer-focused businesses.rightnow.com.

BRNOW


Not a problem . It's about the special time you and your guests share together.

Products developed to assist in the process of toilet training young children.

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J.

-- A three-tiered buffet ensemble used outdoors adds a formal air.

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UNION, N.

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The Right Start will implement RightNow CRM to unify sales, customer
service and marketing processes across its bricks-and-mortar, catalog and
online channels. "RightNow CRM is a powerful platform for supporting
this critical value proposition with deep customer insight, repeatable
customer care best practices, and time-saving automation. Visit The Right Start online at http://www.

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RightNow CRM will also help The Right Start take advantage of the
synergies between its different retail channels and provide a consistent
customer experience across them all. The Right Start carries a carefully selected assortment
of the finest quality strollers , car seats, developmental toys, books, videos,
music, nursery accessories, and home safety items , plus a complete assortment
of care products. These
forward-looking statements are based on our current expectations, estimates
and projections about our industry, management's beliefs, and certain
assumptions made by us, all of which are subject to change.
-- Use fabric lined wicker baskets and canvas bins as a unique way
of presenting dry foods like breads, sandwiches and cookies.

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"One of The Right Start's primary competitive advantages as a specialty
retailer is our ability to deliver a 'high touch' customer relationship that
helps parents make better, more informed buying decisions for their babies and
toddlers," Hope Neiman, senior vice president of marketing and development at
The Right Start, said. RightNow's
acclaimed technology, comprehensive services and commitment to customer
success deliver high returns on investment for its customers. Founded in 1997, RightNow is
headquartered in Bozeman, Montana, with additional offices in North America ,
Europe and Asia.

When you shop at Bed Bath + Beyond or online at
http://www.

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Safe Harbor Statement under the Private Securities Litigation Reform Act
of 1995
All statements included in this press release, other than statements or
characterizations of historical fact, are forward-looking statements.

-- Black, white and neutral shades can make dramatic statements
against your garden's greenery.

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Leading Childrens' Products Retailer Selects RightNow as Its Strategic CRM Platform

Since 1985, parents have trusted The
Right Start to offer the most innovative, high-quality, safety tested products
for their children., At some point, rain has ruined plans
for a big backyard get-together. Remember, whether you
bring the outside inside or the inside outside, a great party isn't about
location.

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