The 0. For more information about
PortalPlayer's solutions, please visit www.
(Photo: http://www. This simple yet versatile unit combines the
functionality of a progressive scan DVD player, CD player, preamp/control
center and AM/FM stereo tuner into one easy to use unit . It decodes all
popular surround formats (Dolby(R) Digital, DTS, and Dolby Pro-Logic II), and
even plays high resolution DVD-Audio discs, as well as MP3 and JPEG playback.

About Creative
Creative (Nasdaq: CREAF) is the worldwide leader in digital entertainment
products for users of the personal computer and the Internet.
This announcement relates to products launched in the United States of
America.

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This fully-integrated solution is
designed to meet next generation requirements for high-capacity flash
memory-based personal media players. The entire system is wired using just two
connecting cables.com/cgi-bin/prnh/20050725/NEM021LOGO )

To view the Multimedia News Release, go to:
http://www. The company sells its
award-winning line through its retail stores , online at
http://www.

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Rather, it is the
challenge of marrying system blocks with radically different
requirements for characteristics like clock rate, power dissipation
and repeatability," said Mike Feibus, President of TechKnowledge
Strategies.
"We're leveraging our experience with high capacity jukebox
products and bringing industry leading features and performance to the
emerging high-capacity flash market," said Michael Maia, vice
president of sales and marketing at PortalPlayer. Engineered to recreate surround sound with "invisible"
speakers, SurroundWorks is the perfect solution for consumers looking to add
surround sound to any room without the fuss.
The SurroundWorks system is controlled by Cambridge SoundWorks' AVS600 DVD
tuner/control center.

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Cambridge SoundWorks products are also sold
globally via parent company, Creative Technology Ltd.

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com

About PortalPlayer

PortalPlayer , Inc."

Achieving single-point surround sound
SurroundWorks' innovative and space saving main speaker consists of a 3
driver array housed in a single elegant cabinet.

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Business Editors /High-Tech Writers

SANTA CLARA, Calif.----PortalPlayer,
Inc. In a related announcement,
PortalPlayer also introduced today its fifth-generation SoC, PP5022,
for hard-disk drive-based MP3 players. (See
companion press release titled, "Fifth Generation PortalPlayer SoC
Triples MP3 Player Battery Life. It is installation and user
friendly -- easy to place, easy to connect and easy to use.

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(Nasdaq:PLAY ), a leading supplier of advanced system-on-chip,
firmware and software solutions for the MP3 personal media player
market, today announced its entry into the flash market with the
PP5024 System-in -Package (SIP). Integrating the media
processor, peripheral input/output (IO) controllers, and analog audio
and power management functions enables high-performance audio jukebox
features such as subscription music services and database caching
support in a low-power flash platform.
The Progressive Scan DVD player and built-in HD-compatible signal routing
means the AVS600 offers the highest video quality .

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The PP5024 is the company's first flash-specific product and the
first SIP complete mixed-signal solution."

PortalPlayer PP5024 System-in-Package

Full Analog Audio and Power Integration - The PP5024 integrates
the power enhancements, performance, system input/output, and display
features of the PP5022 with all of the major analog subsystems
necessary to produce a high capacity NAND flash personal media player,
which was developed jointly with Austriamicrosystems AG.95
in 10,000-unit /month quantities. Creative's innovative hardware,
proprietary technology, applications and services leverage the Internet,
enabling consumers to experience high-quality digital entertainment --
anytime , anywhere. The product names, contents, prices and availability are subject to
change and may differ elsewhere in the world according to local factors and
requirements.

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SurroundWorks' main speaker eliminates the need for mounting, wiring and
finding space for multiple speakers.

Pricing and Availability
SurroundWorks 200 retails for $999.
Cambridge SoundWorks has partnerships with some of the country's leading
consumer electronics retailers, including Fry's Electronics, J +R Music and
Computer World and Amazon. Cambridge SoundWorks and SurroundWorks are trademarks or
registered trademarks of Cambridge SoundWorks, Inc.

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35
micron analog SoC. The PP5024 is priced at $9., headquartered in Santa Clara, California, is a
fabless semiconductor company that designs, develops and markets
comprehensive platform solutions, including System-on-Chips, firmware
and software for manufacturers of feature-rich, hard disk drive and
flash-based personal media players. These are matched to an elegant, DVD/CD/AM/FM control center that
can also play DVD-Audio discs.com/mnr /cambridgesoundworks/22254

"SurroundWorks is a perfect alternative for people who don't want to deal
with the management of cables or the complexity of multi speaker surround
sound systems , yet want to experience great sounding home theater audio," said
Rob Mainiero, vice president and general manager of Cambridge SoundWorks.

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portalplayer. These statements are not guarantees of
future performance and reported results should not be considered as an
indication of future performance . The beauty of SurroundWorks is that it simplifies
surround sound by using only three easy-to-set -up pieces to create a great
sounding home theater environment that delivers the audio impact previously
only available from more complex, multi-speaker systems.com.

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All other trademarks or registered trademarks are
the property of their respective owners.

About Cambridge SoundWorks
In addition to manufacturing over 70 different models of home theater and
multimedia loudspeakers, high performance radios and assorted audio products,
Cambridge SoundWorks focuses its retail operations on home theater solutions,
custom installation and is a leader in offering personal digital entertainment
products including the widest array of MP3 players.cambridgesoundworks.com and catalog operation at 1-800-FOR -HIFI.

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By turning to innovative packaging
implementations, they can have it all - high fidelity, low power and
high performance in a small space. Words such as
"expect," "believes," "anticipates ," "plans," "expects," "will,"
"designed to" and similar expressions are intended to identify
forward -looking statements. Amazing Surround Sound Listening Experience from
a Single Speaker and Subwoofer

ANDOVER, Mass.com/cgi-bin/prnh/20050725/NEM021
http://www.

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The chip integrates a 0.

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While the 0. "SoC engineers that push the limits increasingly find that
they are unwilling to accept the compromises that a digital process
imposes on their analog modules.

FORWARD-LOOKING STATEMENTS:

Except for the historical information contained herein, the
matters set forth in this press release, including, but not limited
to, statements regarding the anticipated features, performance,
benefits and timing of general availability of the PP5024
System-in-Package, are forward-looking statements within the meaning
of the Private Securities Litigation Reform Act of 1995. These forward-looking statements speak only as of the
date hereof. Cambridge SoundWorks is a wholly owned subsidiary of
Creative Technology Ltd (Nasdaq: CREAF).newscom. Famous for its
Sound Blaster(R) sound cards and for launching the multimedia revolution,
Creative is now driving digital entertainment on the PC platform with products
like its highly acclaimed NOMAD Jukebox. or Creative Technology Ltd
in the United States and/or other countries. All other brand names and
products mentioned herein are either registered trademarks or trademarks of
their respective owners and are hereby recognized as such.

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35 micron
process delivers the higher voltages and lower noise audio isolation
required in today's demanding MP3 players . Combining these components
in a small footprint, SIP package provides the optimal solution for
maximizing performance at the lowest system cost. "The advent of
multi-gigabyte flash capacity in the coming year signals a new breed
of flash players that will provide the size and ruggedness of a
solid -state device with the performance, feature set, usability, and
display support of a hard-drive jukebox product. It can be wall mounted, placed on a TV or
on a tabletop, and connects with a single cable to the powered bass module.

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"

Pricing and Availability

PortalPlayer is currently sampling the PP5024 with general
availability in the second half of 2005.prnewswire.com or by calling 1-800 -FOR-HIFI.

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13 micron media processor with a 0.
"Thanks to Moore's law, the challenge of single-chip system design
is no longer one of a dearth of transistors. Actual results could differ
materially from those discussed in these forward-looking statements as
a result of risks and uncertainties, including, among others, the
market for high-capacity flash memory-based personal media players,
market acceptance of the PP5024 System-in-Package, manufacturing and
supply risks, PortalPlayer 's ability to keep pace with rapid
technological change, the semiconductor industry, international
operations and PortalPlayer's ability to compete, and other risks and
uncertainties detailed in PortalPlayer's Prospectus dated November 18,
2004 as filed with the SEC, and from time to time in PortalPlayer's
SEC filings. And thanks to the design
technology of the main speaker, users will experience full surround
performance throughout the entire listening space. The bass module contains a
225 watt multi-channel BASH(R) amplifier and the patented BASP circuitry that
makes SurroundWorks ' spacious three-dimensional soundscape possible from such
a simple system.

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") The analog features include a
stereo high quality DAC with 40mW headphone amplifiers; five high
performance voltage regulators; two switching regulators and one 15V
backlight driver; 10-bit ADC; Li-Ion battery charger; 128 bit fuse
array; real-time-clock; analog audio mixer and microphone input.

PortalPlayer and the PortalPlayer logo are trademarks of
PortalPlayer, Inc. SurroundWorks 200
retails for $999.
The system's compact powered subwoofer delivers tight, deep bass from a
compact enclosure that is less than 1 cubic foot.99.

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13 process offers the most efficient geometry
for low power audio and photo processing.

Multimedia News Release -- Cambridge SoundWorks Takes the Hassle Out of Home Theater with Introduction of SurroundWorks 200

"When you listen to SurroundWorks, it's hard to believe how much a single
speaker and subwoofer can create rich surround sound similar to a home theater
system with five or more individual speakers.

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, Cambridge SoundWorks(R)
today introduced the next evolutionary step in home theater technology,
SurroundWorks(TM) 200. Engineered using Binaura(R)
Audio Surround Processor (BASP) technology, this one, high-performance speaker
creates the surround effect of multiple speakers. It can be purchased directly at
Cambridge SoundWorks' retail locations , on the Internet at
http://www. - the worldwide leader
in digital entertainment products for PC users.

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PortalPlayer Announces New Product for Feature-Rich High Capacity Flash MP3 Players; Full Analog Integration Through Advanced System-in-Package Technology

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99.newscom.

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SurroundWorks 200
includes a multi-channel center speaker and a compact, high performance
subwoofer.

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PortalPlayer does not undertake any obligation to update
forward-looking statements. A simple single cable
connection from the AVS600 to the powered bass module and one from the bass to
the main speaker is all that's needed for multi-channel audio.cambridgesoundworks.

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Multimedia News Release -- Cambridge SoundWorks Takes the Hassle Out of Home Theater with Introduction of SurroundWorks 200

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PortalPlayer Announces New Product for Feature-Rich High Capacity Flash MP3 Players; Full Analog Integration Through Advanced System-in-Package Technology

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