The report gives you never before available hard
data on consumer's choices, together with the insights and understandings
necessary for good planning and decision-making.

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The 2004 Market Guide to Oceania includes two reports.SleepApneaInfo.
A study published recently in the New England Journal of Medicine
demonstrated that obstructive sleep apnea significantly increases the risk of
stroke or death from any cause.SleepApneaInfo.

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The Council voluntarily
serves as able advisors to http://www.

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, With National Sleep Week rapidly
approaching, sleep and how it impacts long-term health is getting significant
public attention.

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DUBLIN, Ireland, Research and Markets
(http://www.com/reports/c14853

Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets .com

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Further
details of this study are available upon request.

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Each report
contains detailed information on the consumer market for health and nutrition
in Australia and Indonesia.

The reports are organized and formatted alike, for easy comparison
between countries by the reader .
Each report contains detailed data on shoppers' attitudes and behavior
toward health and nutrition choices, their dietary priorities, motivations,
health concerns and problems, nutrition awareness and more.

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com/reports/c14853) has announced the addition
of 2004 Market Guide To Oceania: Attitudes and Actions Towards Health and
Nutrition Choices to their offering.com, an online resource
dedicated to educating the public about obstructive sleep apnea and helping to
improve the lives of the millions afflicted with the condition.

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researchandmarkets. The Australia report contains trend data for 2000
and 2003.

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researchandmarkets. WALTHAM, Mass.

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Sleep Apnea Experts Available for Sleep Awareness Week

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You'll learn current issues in consumer attitudes
and behavior toward health and nutrition choices, the trends in consumer
priorities, and most importantly, where shoppers are headed in their thinking
about health and nutrition.com
Fax: +353 1 4100 980

Clinical research has established a
strong link between obstructive sleep apnea and leading causes of death --
including hypertension, cardiovascular disease, stroke, heart failure and
fatal auto accidents -- as well as disruptive effects such as depression,
irritability, sexual dysfunction, and learning and memory difficulties.

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Prominent physicians from NYU, Stanford, Harvard and
University of Pennsylvania are now immediately available to discuss sleep and
sleep disorders, including obstructive sleep apnea .

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Research and Markets: Learn Current Issues in Consumer Attitudes and Behaviour Towards Health and Nutrition Choices in Oceania

(Logo: http://www. The risk of stroke or death in most severe
sleep apnea patients was three times that of the control group.

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com/cgi-bin/prnh/20040820/RESEARCH )
The 2004 Market Guide to Oceania is mandatory reading for marketers
targeting Oceania shoppers.

Nearly 18 million
Americans suffer from obstructive sleep apnea, yet as many as 90 percent of
cases remain undiagnosed and untreated.com

For further information on the Sleep Well, Be Healthy Council and Sleep
Week or for b-roll with animation, contact:

Jon Siegal/Christie Marzelli
Schwartz Communications
781-684-0770
osa@schwartz-pr.

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Each report profiles shoppers in their respective country: all shoppers,
men and women, age groups, income groups, and other consumer subgroups.

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newscom.
The Sleep Well, Be Healthy Council, comprised of esteemed physician
experts in the field of obstructive sleep apnea and its related public health
risks, are available for commentary on this issue.

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This report can
teach you effective ways to position products and communications .

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Topics covered include:

-- Commitment to Being Health Active
-- Healthiness of Diet
-- Drivers of Healthy Eating
-- Health and Weight Management
-- Benefits of Eating Healthy
-- Food Choices
-- Nutritional Knowledge
-- Package Labeling and New Brand Influences
-- Food Processing Issues/Organic Products
-- Meal Preparation and Shopping Occasions
-- Motivational Segments and Benefit Platforms
-- Demographic Data Tables
-- Questionnaire with 2003 Total Percent

For more information visit
http://www.

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Some
international data compares the countries within that region to each other.
For more information on sleep apnea as well as an online self-assessment
test go to: http://www .

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