S.

NO MESS, NO FUSS
Simply attach the ergonomic garden feeder to a hose, insert the refill
bottle and spray to instantly feed your entire garden while watering. "Because Miracle-Gro LiquaFeed lets people simultaneously
feed while they water, gardeners are now able to achieve proven 'Miracle
Garden' results just by tying into what they already do -- watering their
plants. The suggested retail price for the starter kit (garden feeder and
two 16-ounce refill bottles) is $14.
-- Water: More than 90 percent of a plant's weight is water, so it is
vital to replenish what is lost or used each day - especially during
hot summer months.

subcategory storage

-- Sun: Different plant types have different lighting requirements to
achieve optimal growth.

(1) Scotts study conducted by StrategyOne September 8 - September 14,
2005.com

where shopping

beginning this month,
the television commercial features a female consumer discussing how to
successfully grow tomatoes and vegetables with Organic Choice garden soil.S. "Our environmental commitment is enhanced with the
availability of the Organic Choice line.1
percentage points at the 95 percent level of confidence.

tool subcategory

First fully organic product the focus of advertising campaign

MARYSVILLE, Ohio, The Scotts Miracle-Gro
Company recently debuted a television campaign promoting its first fully
organic product line , Miracle-Gro(R) Organic Choice(TM), with consumers and
retailers.scotts. In addition, the refill bottles
are engineered to only release plant food when used with the garden feeder --
that's good news for the 55 percent of gardening survey respondents who think
feeding can be messy.com , will help plants grow strong and healthy.' "By creating the Plant Growth Pyramid, gardeners can learn
the fundamentals of successful plant care.

sell should

With its
ready to use, all purpose plant food refill bottles , Miracle-Gro LiquaFeed
ensures there's no mixing, measuring or mess. The online survey was completed nationwide among 1,000 men and
women ages 18 and older.

appropriate tools

IT IS EASY BEING GREEN
For those who think feeding can be confusing (45 percent of gardening
survey respondents agree ), Miracle-Gro LiquaFeed takes the guesswork out of
feeding by applying plant food evenly at the proper rate until the bottle is
empty.

hand gardening

New TV Spot Features Miracle-Gro(R) Organic Choice(TM) Product Line

With New Miracle-Gro(R) LiquaFeed(TM), Feeding is as Easy as Watering!

MARYSVILLE , Ohio, To the 82 percent of Americans
who say they would feed their plants if it was quick and easy to do(1), The
Scotts Company, the world's leading marketer of branded consumer lawn and
garden products, is offering a miracle solution. You'll never have to
be one of the 49 percent of gardening respondents who worry about over- or
underfeeding again!
"Research shows the majority of gardeners water regularly with a hose, so
we developed a cure for plant malnutrition using this popular watering
method," said Keith Baeder, vice president of marketing for Miracle-Gro
branded products.scotts .

Sites that also carry plants and other gardening products should not submit here but to the appropriate Shopping/Gardens categories.

gardening sell

subcategory here

Airing in key regional markets in the U. The garden feeder's three spray options and two settings -- feed or
water only -- mean the attachment can stay on the hose.99 - $16.com ., a
leading brand of garden-inspired products that includes pottery, watering
equipment , gardening tools, outdoor furniture and live goods.

categories best

Both products also include 100 percent pelletized chicken manure
that serves as a fertilizer to the plant.S., the company's Scotts(R), Miracle-Gro (R) and Ortho(R)
brands are market-leading in their categories, as is the consumer Roundup(R)
brand , which is marketed in North America and most of Europe exclusively by
Scotts and owned by Monsanto .

you appropriate

"

For more information on Miracle-Gro LiquaFeed, the Plant Growth Pyramid
and gardening tips, visit http://www.

appropriate where

The launch of
Miracle-Gro Organic Choice will increase that number even further .

submit shopping

In Europe, Scotts' brands
include Weedol(R), Pathclear(R), Evergreen(R), Levington(R ), Miracle-Gro(R),
KB(R), Fertiligene(R) and Substral(R)."
Miracle-Gro LiquaFeed is now available wherever lawn and garden supplies
are sold.
-- Plant Food: As with humans, plants require regular feedings for
healthy, beautiful growth. Margin of error is plus or minus 3.towey@edelman .

you power

"
The launch of Organic Choice also aligns with the Company's strong
environmental track record . The Company's brands are the most recognized in the
industry.com .

appropriate hand

government's food pyramid guide helps millions of
Americans grow strong and healthy, the new Plant Growth Pyramid by The Scotts
Company , a user-friendly, downloadable resource available at
http://www.

For more information , contact:
Emily Towey, Edelman
312-297-7442
emily.

Please choose the one subcategory that best describes the products that you sell.

power you

, the Company's Scotts(R), Miracle-Gro(R) and Ortho(R )
brands are market-leading in their categories, as is the consumer Roundupb
brand, which is marketed in North America and most of Europe exclusively by
Scotts and owned by Monsanto. The company's brands are the most recognized in the
industry. In Europe,
Scotts' brands include Weedol(R), Pathclear (R), Evergreen(R), Levington(R),
Miracle-Gro(R), KB(R), Fertiligene(R) and Substral(R).

here best

99; refill packs (four 16-ounce
refill bottles) are $9.

here sell

As the largest provider of organic garden products in the U. "More gardeners today are
looking for organic options, and we are focused on being the industry leader
in providing them with those solutions," explains Bob Bernstock, president,
North America, for ScottsMiracle-Gro. For additional information, visit us
at http://www.
The pyramid illustrates the four simple elements necessary for the growth
of healthy, lush plants:

-- Soil: Healthy gardens need soil rich in organic matter with the
correct balance of air space, water holding capacity and drainage. The company also owns Smith + Hawken, Ltd.

subcategory wheelbarrows

Miracle -Gro Organic Choice potting mix and garden soil contain 100 percent
organic ingredients, including sphagnum peat moss, compost and other
amendments.

Care for Your Plants by Giving Them the Nourishment They Need

About Scotts
With more than $2 billion in worldwide sales and more than 6,000
associates, The Scotts Miracle-Gro Company, through its wholly-owned
subsidiary, The Scotts Company LLC, is the world's largest marketer of branded
consumer products for lawn and garden care , with products for professional
horticulture as well. In the U.

This is where you will find practical tools used in the garden.

categories gardening

Introducing new Miracle-Gro(R) LiquaFeed(TM) Ready To Use Plant Feeding
System, the fast and easy way to give plants the nourishment they need to grow
bigger and more beautiful.S.

appropriate describes

"
The Company currently recycles more than 6 billion pounds of organic
material in the annual production of its growing media products.

About ScottsMiracle-Gro
With more than $2 billion in worldwide sales and more than 6,000
associates, The Scotts Miracle-Gro Company , through its wholly-owned
subsidiary, The Scotts Company LLC, is the world's largest marketer of branded
consumer products for lawn and garden care, with products for professional
horticulture as well.99 - $11.LiquaFeed.com .

appropriate plants

,
ScottsMiracle-Gro is committed to providing gardeners with a broad range of
product solutions in the expanding organic market. The Company also owns Smith + Hawken , a leading
brand of garden-inspired products that includes pottery, watering equipment,
gardening tools, outdoor furniture and live goods.99.

GOOD GROWING !
The Scotts Company Introduces the Plant Growth Pyramid

Just as the U.S. The best plant in the wrong location is a
recipe for frustration - for you and the plant!

"Miracle-Gro Plant Food has always helped people grow bigger, more
beautiful plants," said Rebecca Kolls, host of nationally syndicated
'Rebecca's Garden.

gardening best

LiquaFeed.

describes best

"Not only are we one of the nation's largest
recyclers of organic waste, we've been a leader in providing organic products
to consumers for years," explains Rich Martinez, chief environmental officer
for ScottsMiracle -Gro. In the U.

categories you

"Just like traditional Miracle-Gro
products, the Organic Choice line promises to grow plants twice as big. In fact, with new Miracle-Gro LiquaFeed, the act of
watering and feeding plants can actually be one and the same since Miracle-Gro
LiquaFeed attaches onto your regular garden hose to instantly feed your entire
garden while watering. For additional
information, visit us at http: //www.