A. Visit http://www.evinrude.com

GE Commercial Distribution Finance, Hoffman Estates, Ill.com

Yamaha Marine Group, Kennesaw, Ga.

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Yamaha Supports Multi-Million Dollar Campaign To Grow Boating

com is a 24/7 virtual showroom
for its dealers and builders. That exposure results in significant numbers of
qualified leads and ultimately more boats sold. http://www.

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consumers.A.
"The Boating Industry Top 100 will, in short order , become the most
coveted award in the marine market," explained Tammy Galvin, Group Publisher
for Ehlert's trade magazines., GE Commercial
Finance, Yamaha, boats.

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(Photo: http://www.com has distinguished itself as one of the most effective and
convenient pathways for boat dealers, builders and resellers to get in front
of boat seekers., Virginia Beach, Va. Through innovative product design , superior
service and close customer relationships, SHURflo's solutions support the
growth of the marine industry and ensure the satisfaction of boaters around
the world.

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The marketing campaign includes national advertising buys, direct
mail, and other initiatives that the industry hopes will connect with
potential boaters whose free time is growing more and more fractionalized., creates
customized financing programs to help manufacturers sell more products and
dealers stock optimal levels of inventory to drive more sales.com

Watch Captain, the only Microsoft. A commitment to quality is at the heart of SHURflo's success,
beginning in the company's state-of-the art product testing and quality
control labs at its Cypress, Calif.

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newscom. For more information, please visit
http://www. Visit http://www.boating-industry. As an Internet marketplace, boats. Through lean manufacturing
and a continuous process improvement and a team-oriented culture, SHURflo's
market and customer responsiveness is unsurpassed.com

The Marine Retailers Association of America (MRAA) is the leading
not-for-profit organization aimed at promoting the recreational marine
industry and the welfare of the marine retailer.

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com/cgi-bin/prnh/20060308/CLW011)
In April, the National Marine Manufacturers Association will launch its
Grow Boating campaign and start a $12 million marketing blitz targeting U."
"While most industry awards are given to those dealers that sell the most
boats, our Top 100 program will be much more qualitatively focused," said Matt
Gruhn, Editor-in -Chief of Boating Industry, "thereby leveling the playing
field for all dealers and directing consumers to those dealers that can best
deliver on the dream that boat ownership promises. More than 1 million people visit boats.Net-based dealer management technology
built specifically for the marine industry , makes life easier for dealers by
streamlining everyday business processes. As a Microsoft Certified Partner,
Watch Captain can offer its customers the advantage of Microsoft's continuous
research and development as well as the ease of a true Windows-based
application.

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Visit:
http://www. Visit: http://www.

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,
today announced its support for the boating industry's multi-million dollar
Grow Boating marketing campaign set to kick off later this month. The
campaign represents the first time in U.
BRP also produces such innovative products and brands as Sea-Doo watercraft
and sport boats , Ski-Doo and Lynx snowmobiles, Rotax karts and engines and
Bombardier ATVs and utility vehicles.

com

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S.
Yamaha, one of the largest marine products brand in the world, is one of
the few companies in the boating industry enjoying double-digit growth and is
a major voice behind the industry's Grow Boating campaign.S.
Boating Industry magazine, along with the Leadership Alliance, will
announce the 2005 Top 100 at an invitation-only gala awards ceremony in Las
Vegas on November 10, 2005.

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"We are gratified to support the industry as it moves toward promoting the
boating lifestyle to a diverse range of people," said Mark Speaks, President
of Yamaha WaterCraft . "Since 2001, we've honed our product line around the
benefits of family fun on the water, and have enjoyed strong sales growth as a
result., has quickly become a leader in product
quality and technology by providing superior value and customer satisfaction.

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A.yamaha-motor. With more than
50 years of experience serving the marine industry, CDF supports its customers
with the industry's most knowledgeable staff and provides a single point of
contact for support.
The company has built a strong brand and loyal customer base in the marine
market for its outboard engines as well as its Skeeter, Century and G3 boat
brands. boats.boats.

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"
According to federal studies looking at U.S.

Watch Captain, Marion, Mass. http://mraa.

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"Our goal is to make the two best days in a boater 's life every Saturday
and Sunday," said Thom Dammrich, president of the National Marine
Manufacturers Association, during a presentation to industry leaders at the
recent Miami International Boat Show .S.

About Yamaha WaterCraft Group Company
Yamaha WaterCraft Group Company, a division of Yamaha Motor Corporation
U.com is owned by Trader
Publishing Co.com

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S. boating history that marine
products manufacturers are joining together to promote the benefits of
recreational boating and boat ownership. Yamaha WaterCraft Group Company
is responsible for the marketing and distribution of Yamaha WaveRunner (R)
watercraft and Yamaha Boats in the United States.com, Watch Captain, SHURflo and the Marine Retailers
Association of America. A more recent
award-winning and industry-defining introduction is the F225, the world's
first V6 four-stroke outboard. The association raises the
standards of retailing within the industry, provides its members a common
source of information concerning all aspects of marine retailing and serves as
the voice within the industry and in Washington regarding issues concerning
marine dealers nationwide.

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com. As a result, not only
are dealers better informed, they are able to better manage their resources,
serve their customers and sell more boats.com/default.

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, is headquartered in Kennesaw, Georgia.S. "Marine dealers are on the front line with
consumers every day, and this is one way we can help provide much needed
benchmarking information for all other dealers to measure themselves against.-based
Affinity Group Inc.yamaha -motor. Visit:
http://www.

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CDF is a recognized leader in the marine industry
because it is dedicated to helping customers improve cash flow and grow their
business though an array of financing programs and services. Visit: http://www.com each month to
shop more than 100,000 new and used boats by brand , boat type, dealer, region
or price.

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recreational trends, 65
million Americans reported that they go boating annually and 28 million
Americans reported that they ride personal watercraft."
The 2005 Leadership Alliance members include: BRP US Inc.

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, Yamaha Motor Corporation, U.S. Yamaha is
optimistic that the money spent will further the strategies the company
launched internally, to make boating more attractive for families.), Sturtevant, Wis.,
technology integrates every aspect of the business, from point-of-purchase and
sales functions to service and inventory management.

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Yamaha Motor Corporation,
U. is a leading distributor of motorcycles, ATVs, snowmobiles, golf cars
and marine products in the U. MINNEAPOLIS, Buying and servicing a boat is about
to become a much easier task for consumers around the country when Boating
Industry magazine announces its inaugural Top 100 Dealers, a ranking of those
marine dealers that are unsurpassed in overall business operations, customer
service, marketing and professionalism, later this fall.gecommercialfinance .shurflo.html

This release was issued on behalf of the above organization by
Send2Press (TM), a unit of Neotrope(R).

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Now as the industry joins forces around this common goal, the
prospects increase for growing this exciting and dynamic marketplace for
everyone.
To help bring the Boating Industry Top 100 to life, Ehlert Publishing
Group, the magazine's parent company, created the Leadership Alliance -- an
elite group of the marine industry's leading suppliers. These companies were
invited to participate because they possess as one of their corporate values a
true belief in and commitment to raising the bar of professionalism across all
marine industry sectors, particularly for dealers.watchcaptain.com

SHURflo has been the marine industry's leading supplier of plumbing
products for more the 20 years., headquarters.

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Boating Industry Magazine Announces 2005 Top 100 and Leadership Alliance

, is the most authoritative and widely respected magazine
serving the marine industry. In 2000, the company introduced its High Pressure Direct Injection
technology that swept the top three industry awards for innovation, design and
engineering -- the marine equivalent of racing's Triple Crown.Send2Press.

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Campaign marks first time boating industry unites to raise public
consciousness of the benefits of recreational boating

KENNESAW, Ga. In 2001 Evinrude and Johnson outboard engines
joined the Bombardier family, and in 2003 after extensive R +D, the company
released Evinrude E-TEC, which revolutionized the outboard engine industry. Visit: http://www.

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Meet the 2005 Leadership Alliance:

Boating Industry magazine, a 76-year-old business-to-business publication
owned by Ehlert Publishing Group, a subsidiary of Ventura, Calif .com

Bombardier Recreational Products (BRP US, Inc., has
been delivering quality recreational experiences for people around the world
for more than six decades.

This category is for sites offering online sales of all types of boats.

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