icu-art. Exhibitions will be featured and explored on the
sister website, http://www.com/cgi -bin/prnh/20040820/RESEARCH )
The sport business market in the Middle East is unique because it can
offer companies access to Western, Arab and Asian sporting competitions.

For more information visit
http://www.

golfing brownridge

Cabela's To Present At The JPMorgan Small Cap Conference

CT
on March 9, 2005, and can be accessed through the "Investor Relations"
page of Cabela's website at http: //www.com.cabelas.gov. Through publishing efforts,
music, books/graphic novels and video documentaries the gallery intends to
help deepen one's understanding of politics, human nature and art itself.

prints sportsman

The Company's forward-looking statements
speak only as of the date they are made. Curated by
Intensive Care Unit (ICU), the show presents the work of 15 artists, and
includes painting, photography, digital illustration, sculpture, mixed
media, found objects, puppets, fashion and music (www.

sportsman portrayed

These risks and
uncertainties include, but are not limited to: the ability to
negotiate favorable lease and economic development arrangements;
expansion into new markets; market saturation due to new destination
retail store openings; the rate of growth of general and
administrative expenses associated with building a strengthened
corporate infrastructure to support the Company's growth initiatives;
increasing competition in the outdoor segment of the sporting goods
industry; the cost of the Company's products; supply and delivery
interruptions; adverse weather conditions; fluctuations in operating
results; adverse economic conditions; increased fuel prices; labor
shortages or increased labor costs; changes in consumer preferences
and demographic trends; increased government regulation; inadequate
protection of the Company's intellectual property; other factors that
the Company may not have currently identified or quantified; and other
risks, relevant factors and uncertainties identified in the "Risk
Factors " section of the Company's most recently filed prospectus,
which is available at the Company's website at www. For more
information, visit www.

About ADM Project www.

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icu-art.

sportsman churchill

About Cabela's Incorporated

Cabela's Incorporated, headquartered in Sidney, Nebraska, is the
nation 's largest direct marketer, and a leading specialty retailer, of
hunting, fishing, camping and related outdoor merchandise.newscom.

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cabelas. Those interested in listening
to the presentation should log on five minutes prior to the scheduled
start time.

ADM Project

With the assemblage of these diverse media, "No Speed Bumps No Seat Belts"
offers a compelling look at the ground-breaking works these artists have
created in response to the concept of "unrestricted creativity.com

ICU is an art collective dedicated to enhancing the artistic diversity and
cultural vitality of our community, by giving resources, support and
exhibition opportunities to new, emerging and established artists, without
the inherent restrictions (seatbelts / speed bumps) often found in LA's
gallery district.

framed prints

Given the risks and uncertainties
surrounding forward-looking statements, you should not place undue
reliance on these statements.

Mission:
To enhance the artistic diversity and cultural vitality of our community
by:

-- providing an intellectual and inventive environment that supports both
emerging and established artists

-- assisting emerging and established artists to develop and discover
avenues of expression through the creation, formation and participation of
community exhibitions

-- serving as a vehicle for personal and collective expressions, as a
resource encouraging diverse exhibits, and as a place devoted to furthering
public education in contemporary art.

portrayed cabin

com/reports/c18405

Laura Wood
Senior Manager
Research and Markets
press@researchandmarkets.

signed elmer

Since the
Company's founding in 1961, Cabela's has grown to become one of the
most well-known outdoor recreation brands in the United States, and
has long been recognized as the World's Foremost Outfitter(R). Other than as required by
law, the Company undertakes no obligation to update or revise
forward-looking statements, whether as a result of new information,
future events or otherwise.7697.

What will you learn from this report:

-- Suppliers to the sport business industry will learn what opportunities
exist in 14 key countries in the Middle East, including infrastructure
projects, event management opportunities and sponsorship .

Each chapter below takes a main theme to report on groups of similar
sports. Chapters have a
context/introduction, executive summary, overview on sport-business
opportunities and appendix of contacts.

cabin prints

----Cabela's
Incorporated (NYSE: CAB), the World's Foremost Outfitter of hunting,
fishing , and outdoor gear, announced today that management will
present on March 9, 2005, at the JPMorgan Small Cap Conference at The
Ritz-Carlton in Chicago, Illinois. An archived replay of the presentation will be available
shortly after the live presentation.

PRESS RELEASE Reminder - ADM Project Presents: 'NO SPEED BUMPS! NO SEAT BELTS!' (Episode 1) Curated by ICU; Opening January 7th and 8th at 7pm

Sport
in the region is currently enjoying a very high profile, as governments
actively push participation and many states bid to host major sporting events
to help them attract cash, rich tourists and corporations to the region.

wildfowl crowell

" The works
reflect the notion of personal limitations on one's creativity, as well as
overcoming these often
self-inflicted confines.

NOTE TO EDITORS: For artist bios, photos or to set up an interview, please
contact Kirby Conn of Intensive Care Unit (ICU) at 323-497-1105 or
icuinfo@mac.

numbered brigitte

Through
Cabela's established direct business and its growing number of
destination retail stores, it offers a wide and distinctive selection
of high quality outdoor products at competitive prices while providing
superior customer service. The words "believe," "may," "should,"
"anticipate ," "estimate," "expect," "intend," "objective," "seek,"
"plan," "will" and similar statements are intended to identify
forward-looking statements.
"No Speed Bumps! No Seat Belts!" is an
exhibition of the latest in art, fashion, and music, featuring emerging and
well established artists from across the United States.467.

leifer churchill

com and the
SEC's website at www.

portrayed numbered

A live webcast of Cabela's presentation will begin at 3:30 p.

CAUTIONARY STATEMENT FOR THE PURPOSE OF THE SAFE HARBOR PROVISIONS
UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995

This press release and the related webcast (other than historical
information) may contain "forward-looking statements" that are based
on the Company's beliefs, assumptions and expectations of future
events, taking into account the information currently available to the
Company.

ADM Project located at 6015 Santa Monica Blvd , 2nd Floor, in Hollywood,
across the street from the Hollywood Forever Cemetery. DUBLIN, Ireland , Research and Markets
(http://www.researchandmarkets. For example, football opportunities, tennis opportunities, etc.

posters sportsman

Cabela's operates as an integrated
multi-channel retailer, offering its customers a seamless shopping
experience through its catalogs, website and destination retail
stores. The gallery will take
an interdisciplinary approach to exploring diverse issues such as gender,
interpersonal relationships and topics of macro proportions, such as the
environment and economics. Their efforts have already secured major events in
many sports and in 2006 the region will host the 2006 Asian Games.

portrayed elmer

jpmorgan. Forward-looking statements involve risks and uncertainties
that may cause the Company 's actual results, performance or financial
condition to differ materially from the expectations of future
results, performance or financial condition that the Company expresses
or implies in any forward-looking statements.

sportsman wildfowl

Business Editors
JPMorgan Small Cap Conference

SIDNEY, Neb.com or at
http://equityconferences.
Sport-business opportunities also appear as special panels in a chapter or
section.

brownridge wildfowl

m.com).icu-art.
Therefore millions of dollars are pouring into infrastructure projects and
bids for sports events.

-- Learn exactly what the region could offer you in terms of hosting
events, generating new revenue streams and reaching new participants
and fans.

golfing leifer

com

Atelier Deluxe Musique (ADM) is a fine arts gallery located in Hollywood ,
CA.com.com/reports/c18405 ) has announced the addition
of The Middle East: Opportunities in the Business of Sport to their offering
(Photo: NewsCom: http://www.

sporting crowell

sec.
(Click here for details )

Opening Receptions:

Saturday, Jan 7, 8pm
Sunday, Jan 8, 7pm
(closes Jan 22)
Admission: $4

Featuring:

Apartment 3, Dana Bean, Bryson
Brooks, Marcus Brooks, Kelly
Coats , Khatia Esartia, Bonnie
FisherChris Garneau, Boone
Jaxson Hammarley , Holly Hein, Popgun Photography , Matias
Sandoval, James
Schmidtke, Daniel
Stessen, Neil Wax

All art displays will be available for purchase and artists will be
available for interviews.

About Intensive Care Unit (ICU) www. The most important role of the ADM Project is to generate conversation
through exhibitions and relate them to the immediate neighborhood,
Hollywood, current world events and global issues .

Research and Markets: New Opportunities in the Business of Sport in The Middle East Explored in Latest Report

researchandmarkets.

rodeo wta

Cabela's also issues the Cabela's Club(R) VISA credit card
through which it offers a related customer loyalty rewards program as
a vehicle for strengthening its customer relationships.

-- Non-sport business will learn how or whether getting involved in sport
in the region could offer them a cost effective way to promote their
services. For each, top events/tournaments, structure, club/leagues, star
players, grassroots participation, media coverage, sports marketing,
sponsorship, sporting goods, etc, is detailed.com
Fax: +353 1 4100 980

posters wta

com, or call
323.admproject.deluxemusique.

This outstanding new report covers:
-- Managing Sports Events
-- Sports development and practices
- - Sports brands and properties
-- Sports marketing and sponsorship
-- Sports media, rights and consumption

This report will bring you right up to date with sport business
developments in the region.

crowell wta

Each section finishes with a summary of the
current sport business opportunities that could be exploited.

brownridge frost

com.