Kelly's experience will be of enormous value on a
day-to-day basis, helping us to meet the challenges that we face in the
online, advertising and circulation arenas.

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"

Vega also said Harville "will be instrumental in helping us devise a
long-term strategy as we look to developing multiple products and platforms
for news and information. Combined with its online partner, SFGate.CLOmedia .

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com.

Investor Relations: Media Relations:
Mark Webb Kris Marubio
415-427-2161 415-427-1798


This Human Capital feature in the March
issue of Chief Learning Officer magazine discusses why the right
combination of collaboration and personalized learning can create team
impact.

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's newest brand will offer
fashionable apparel and accessories, targeting women over the age of 35.

Chief Learning Officer magazine: Effective Teams Perform at High Levels Says CLO Magazine; Competency Management Puts Right People in Right Place

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For more information, please
visit gapinc. To read the article, visit www.

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S.

is a leading international specialty retailer offering clothing,
accessories and personal care products for men , women, children and babies
under the Gap, Banana Republic and Old Navy brand names. A case study on Smith + Nephew explores how a division of the
global medical device company rolled out effective e-learning in eight
countries.

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The San Francisco Chronicle is the Bay Area's leading news and information
source and has been connecting the region with its award-winning journalism
since its founding in 1865.

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"'Forth'
references our fourth brand, and 'Towne' conveys a sense of community that we
want to create for our customers when they shop with us.

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In making the announcement , Vega noted he had worked with Harville in the
past and said, "Kelly brings a wide variety of experiences in all aspects
of newspapering. (NYSE: GPS)
today unveiled that Forth + Towne is the name of the company's new women's
apparel retail concept.
Forth + Towne will launch in four test stores in the Chicago market and
one in New York in the fall of 2005.

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"We created an address with the name 'Forth + Towne,' because we wanted it
to evoke a sense of place -- to signify a special and unique shopping
destination," explained Gary Muto President, Forth + Towne.

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A
rapidly growing segment of the population, this group's spending power
accounts for about 39 percent of women's total apparel expenditures.
Gap Inc.

Business Editors

CHICAGO----Organizations across
industries rely heavily on teams to help them compete in their
respective markets.

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"

Prior to joining The Chronicle, Harville, 45, was vice president of
strategic planning and new media at The Tennessean (Nashville), where she
was responsible for company-wide strategic planning, new product
development, research, marketing/promotion and online. in
business administration/marketing.com is the nation's fourth largest newspaper website
with 5.," said Paul
Pressler Gap Inc.

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3 billion .

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The six
time Pulitzer Prize-winning Chronicle is the nation's 10th largest daily
newspaper and SFGate.com


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com,
the daily San Francisco Chronicle reaches nearly 1. Forth + Towne represents the newest concept in
Gap Inc.'s family of brands, which includes Gap, Banana Republic and Old Navy .
"Launching the brand Forth + Towne, which focuses on women over age 35,
represents an important long-term growth opportunity for Gap Inc. It will offer a broad range of sizes,
with a focus on fit, and assortments that serve a variety of occasions."
Announced on September 15, 2004, Gap Inc.

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PRESS RELEASE San Francisco Chronicle Names Kelly Harville Marketing VP



Before working at The Tennessean, Harville was director of marketing and
new media at Florida Today (Melbourne) .

Harville is a graduate of the University of Tennessee with a B. Fiscal 2004 sales
were $16 .

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About Gap Inc.

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6 million. operates about 3,000 stores in the United States,
the United Kingdom, Canada, France and Japan.

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3 million monthly unique visitors and over 64 million monthly page
views. President and Chief Executive Officer, at the company's
investor update meeting.

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Kelly Harville has been named vice
president of marketing for The San Francisco Chronicle, Publisher Frank
Vega announced recently. A teams' ability to perform at a consistently high
level and adapt quickly to escalating business demands can help
determine shareholder returns.

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Gap Inc. Introduces 'Forth + Towne'

Gap Inc.

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She has served on a number of industry
boards during her newspaper career , including the NAA Market Development &
Promotion Federation and API Marketing Advisory Committee .5 million Bay Area
residents and the Sunday Chronicle reaches more than 1. Fourth Brand to Become Shopping Destination for Women

SAN FRANCISCO, Gap Inc.

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