The announcement was made today at the Television Critics
Association Winter Press Tour by Ian Valentine, Senior Vice President of
Programming, GSN. The network is jointly owned by Sony Pictures Entertainment and
Liberty Media Corporation.iinc.

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org

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Regan Burns Serves as Co-Host/Special Airs May 1

PASADENA, Calif.
Duke is most renowned for winning $2 million in the 2004 No-Limit Texas
Hold 'Em invitation-only WSOP Tournament of Champions, and is sought after for
her vast poker skills and knowledge, coaching the likes of Ben Affleck and
Matt Damon on their poker game.

GSN, the Network for Games, is the only U. television network dedicated
to game-related programming .

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Teams Play It Safe with Financial Backstops; Insurance Coverage Helps Strikeout Sports' Uncertainties

"A season can turn on an ankle," said Candysse Miller, executive
director of the Insurance Information Network of California.

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Four amateur poker players
will compete for the chance to play Texas Hold 'Em one-on-one against Duke.

Insurance can also impact players' contract negotiations .

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News Editors/Sports Editors

LOS ANGELES----An injured athlete
can cost his team a game, but without a financial game plan, a team
can lose millions. These include coverage for the loss of future
earnings, contract completion protection, the added costs of agents or
managers and even the loss of endorsements.

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through all major cable systems and satellite
providers.

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At the college level, athletes can secure college draft
protection, which protects them from the financial pitfalls of a
career-ending injury before they turn professional.

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The network features game shows , reality series,
documentaries and casino games.com. More than just a game,
it involves complex strategy, multi-million dollar contracts and
aggressive marketing and promotion -- leaving little room for injuries
or missteps.
Insurance policies allow both pro athletes and teams to be prepared
financially to meet the physical challenges of today's wide world of
sports.

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In the preliminary round, three amateurs will compete for the right to go
head-to-head with Duke, while she comments on and critiques the play. Reaching more than 58 million Nielsen homes, GSN is
distributed in the U.

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ANNIE DUKE TAKES ON THE WORLD will feature Duke as host and Regan Burns
("Oblivious," "Titus") as co-host, both taunting and giving inside tips on how
to play No Limit Texas Hold 'Em with the best. By
securing tailor-made coverage, a team can lessen its own exposure and
sign a multi -year contract with a player who has recovered from a
major injury.

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Personal homepages dealing with the sport of lacrosse.

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As highly prized baseball players take to the field
this spring, they and their teams exercise financial health with a
regimen of insurance coverage.
IINC is a non-profit , non-lobbying insurance trade association,
dedicated to helping consumers understand insurance and safety issues.

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gsn.
To schedule an interview, call media relations in Southern California
at (213) 738-5333 or in Northern California at (925) 969-2223.

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Athletes' families can
also benefit from coverage, should a player die or suffer a
career-ending injury.

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com since 2002.

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GSN to Air Poker Special With Top Female Poker Player Annie Duke in 'ANNIE DUKE TAKES ON THE WORLD'

S.S.
With an estimated value of $213 billion, the sports entertainment
business dwarfs the auto and movie industries.
Although not every peril can be covered by insurance, professional
sports cannot compete without the backstop of financial security.

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"Insurance coverage helps level the field between financial success
and a devastating loss.

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, Leading female poker player
Annie Duke is starring in GSN's ANNIE DUKE TAKES ON THE WORLD, a hybrid poker
show allowing amateur poker players to play against a world class
professional .

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The
last player remaining at the table will play heads up poker with Duke in a
high stakes game of bluff, wit and cards.
Executive producers are Andrew Golder ("Win Ben Stein's Money," "Celebrity
Blackjack"), Joe Reitman and Duke. As the industry leader in interactivity, GSN
has allowed viewers to play-along with on-air programming via their computers
and GSN. For further media information , visit GSN's press
website at corp.
Additional information is available on the Web at www.

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The show will air on Monday, May 1 from 9-10 PM, ET/PT.

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"
Although many sports franchises have farm teams to support the ebb
and flow of their rosters, insurance provides additional options to
both teams and players.