CBS SportsLine.com Unveils College Fantasy Football

com. Gatorade has been an
AVP sponsor since 2002. Gatorade is the official
sports drink of the NFL, NBA, WNBA, AVP, Major League Baseball , Major League
Soccer, Major League Lacrosse and numerous professional, collegiate and
amateur teams and events throughout the world.keepplayingsports.

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Users can create a private league and invite their friends or simply
join a public league and play against college football fanatics from around
the globe, competing head-to-head for the season championship.viacom. AVP operates the industry 's most
prominent national touring series, the AVP Pro Beach Volleyball Tour,
currently sponsored by Nissan and referred to as the AVP Nissan Series, which
was organized in 1983.

The inaugural season kicks off September 11, 2005, in eight regions across
the country, including Dallas/Fort Worth , Seattle, San Jose, San Diego,
Sacramento, Denver, Atlanta, and Des Moines. You'll never know who 's watching, as stats will also be
accessible to overseas and professional league scouts. If signing up as an individual you will be placed in a team
that fits your position and skill set.

Lacrosse as it is played at the youth and high school level.

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This free product
will run on the same platform that has been recognized as the top fantasy
football service in the industry for five years running .
For more information or to sign up and play for free, simply visit
cbs.

* Players will be categorized by position and school."

About the AVP
AVP Pro Beach Volleyball Tour, Inc. All tournaments will be televised live (or same day) on
either Fox Sports Net, OLN or NBC Sports.

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"Combining the
passion that fans have for college football with the growing popularity of
fantasy football should prove to be a powerful combination.com, including those in professional football,
baseball, basketball, hockey, golf and auto racing.

, Gatorade receives rotational and player
box signage along with center court banners and net tapes. "These great athletes like Kerri, Misty
and Mike lay it on the line each weekend, often in conditions that test the
body .

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com teams up with Dodge to extend their award-winning fantasy
football platform to the college game

FORT LAUDERDALE, Fla., CBS SportsLine."
CBS SportsLine "College Fantasy Football" will allow users to draft a team
of college football players* from any of the 119 Division I programs or
customize their player pool to include any conference they choose (two
minimum ).

AVP and Gatorade Announce Multi-Year Renewal of Sponsorship Agreement

"As a pioneer in the world of sports
drinks and sports marketing, Gatorade is clearly a great fit for the AVP and
our players .com

Winners in each region will be
awarded airfare and hotel accommodations to Las Vegas to compete in the
national championship playoffs December 16-18, 2005, for a grand prize of
$4000 .com giving them the ability to track a player or
team's season.

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CBS SportsLine. For more information about CBS SportsLine.
"The extension of the Gatorade sponsorship is very exciting for AVP.com ), today announced the official
Dallas/Fort Worth schedule for the 2005 Men's Basketball League.m .

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com., a wholly owned subsidiary of AVP, Inc.
Keep Playing Sports, the leader in competitive
sports leagues (www.

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The company is the first
major fantasy sports entity to enter the marketplace with a collegiate fantasy
football game.com
CBS SportsLine.Agreement Makes Gatorade an Official Sponsor of the AVP Nissan Series Through
2009 Along With the Sponsorship of Three Top AVP Athletes

LOS ANGELES, AVP Pro Beach Volleyball
Tour, Inc. Gatorade will also
receive commercial units during AVP broadcasts on NBC and FOX Sports Net. As
part of the event broadcasts , Gatorade will continue its popular Gatorade
Post-Match winners interview feature. We
see this as further demonstrating our ongoing success and our ability to
attract and retain national sponsors of the highest caliber," said Leonard
Armato, Chief Executive Officer of AVP. For more
information , please visit http://www. Full,
detailed statistics will be viewable to your fans at
www. to 2:00 p.

For more information contact Keep Playing Sports at 877-PLAY-KPS or visit
www.

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com is
constantly looking for opportunities to extend our fantasy product experience
into new offerings that consumers crave and advertisers are eager to support,"
said Steve Snyder, General Manager of CBS SportsLine .

About CBS SportsLine.com is at the leading edge of media companies providing
Internet sports content, Fantasy sports and e-commerce. It was important for us to make
sure that our players had the best solution in Gatorade to meet their
hydration and performance needs. In 2004, AVP athletes successfully represented the United States
during the Olympics in Athens, Greece, winning gold and bronze medals, the
first medals won by U.

AT AVP:
Amy Cozamanis
General Information and Investor Inquiries
(310) 854-8314
acozamanis@financialrelationsboard .

PRESS RELEASE Keep Playing Sports Announces 2005 Men's Basketball League Schedule

com

Games in Dallas/Fort Worth will be played at Cliff Nelson Community Center
and will be officiated by certified referees. Separating itself from local
recreation leagues will be the addition of official stat keepers .m.

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The CBS SportsLine Fantasy
Football product has an award-winning history, having been recognized by the
Fantasy Sports Trade Association as the best fantasy football commissioner
product for each of the last five years.com and click on the "FANTASY" tab. In addition to its
flagship service , the company publishes the official Web sites of the NFL, PGA
TOUR and NCAA Sports.S. It is important for AVP players to stay hydrated during intense
competition and in some cases, extreme heat. Professional beach volleyball is
one of the most exciting and fastest growing sports in the United States
today . Player entries are subject to
availability.

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Until this time, the fantasy football market has almost
exclusively revolved around professional football.com is a member of the Viacom family and
a part of CBS Digital Media. (OTC Bulletin Board: AVPN),
a lifestyle sports entertainment company focused on professional beach
volleyball, and The Gatorade Company have jointly announced the four year
renewal of a sponsorship agreement that makes Gatorade the official Sports
Drink of the AVP Nissan Series through the 2009 season. Keep Playing Sports provides non-professional, competitive
athletes with the means necessary to play and compete against other players
in different locations, venues and cities.:

September 11 - Opening Day
September 18
September 25
October 2
October 9
October 16
October 23
October 30

KPS Dallas/Fort Worth Regional Playoffs will be held November 13, 2005.99 per player and players may sign up as an individual
or as a team.

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sportsline . The AVP Nissan Series is AVP's national touring
series that features more than 150 of the nation 's top male and female
professional beach volleyball players. Featuring more than 150 of the top American men and
women competitors in the sport, AVP will stage 14 events throughout the United
States in 2005.

About Gatorade
Gatorade(R) Thirst Quencher, the nation's leading sports drink , is backed
by 35 years of research.

www.keepplayingsports.com.

association school

sportsline. We are excited to work with the AVP and the players to make sure they
can compete, non-stop, each weekend the Tour competes. is a leading lifestyle sports
entertainment company focused on the production, marketing and distribution of
professional beach volleyball events.avp.

school lacrosse

com, a
leading Internet sports media organization and part of CBS Digital Media , has
created a college fantasy football game that will be sponsored by Dodge and
offered free of charge starting with the 2005 season.
In addition to the company's sponsorship of the AVP Nissan Series,
Gatorade has a relationship with three AVP athletes, 2004 Olympic Gold
Medalists Misty May and Kerri Walsh and Olympian and 2004 AVP Most Valuable
Player Mike Lambert."
"Sponsoring the AVP Nissan Series was a natural fit for Gatorade, as both
of our brands capture the excitement of true competition," said Jeff Urban,
Director of Sports + Event Marketing. women in professional beach volleyball.

All above mentioned trademarks are the property of their respective
owners .

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In the U.com.com.keepplayingsports.

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CBS SportsLine.com and
for the latest sports news , scores and expert analysis, please visit
cbs.
As part of the contract, Gatorade will be on the sidelines at all events
throughout the 2005-2009 seasons domestically, as well as have a presence in
AVP's international broadcasts through a limited number of commercial units
and sideline presence . It is scientifically formulated and athletically
proven to quench thirst, replace fluids and electrolytes and provide
carbohydrate energy to enhance athletic performance. Designed
to give top-notch basketball players the chance to scratch that competitive
itch once again, KPS's goal is to give back to athletes the feeling of
highly competitive basketball from their former college or high school
playing days.keepplayingsports.

is details

We expect it to be a
very popular game. More information about Viacom and its businesses is
available at http://www. Gatorade is manufactured by
PepsiCo; for more information on The Gatorade Company, visit http://www.gatorade. Nearly $30,000 in total awards, trophies, travel and cash prizes
will be awarded.

The 2005 Dallas/Fort Worth Men's Basketball League games will be played on
the following Sundays from 10:00 a.

League entry is $49.

youth europe

"As the leader in the fantasy sports business, CBS SportsLine.com. (All leagues
consist of eight teams)
CBS SportsLine "College Fantasy Football" will be run using the same
software and product design as the rest of the award winning fantasy sports
products on CBS SportsLine. Example: "Team QB,
Michigan " would accumulate all points generated by anyone that played the
quarterback position for Michigan .S.