"The deal is a testament to the incredible
passion and foresight that Dana White brings to the sport of mixed martial
arts.

Spike TV, the first network for men, is available in 88 million homes and
is a division of MTV Networks.
Andrei Arlovski (10-3-0), UFC Heavyweight Champion, is 6' 4", 220 lbs. Arlovski became the interim-heavyweight champ
at UFC 51: SUPER SATURDAY by submitting Tim Sylvia., UFC(R) fight programs feature six live pay-per-view events
annually through cable and satellite providers.

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Diamond is Vice President, Sports +
Specials, Spike TV and Co-Executive Producer. MTV Networks, a division of Viacom
International Inc. and fighting out of Athens,
Georgia .

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The deal was brokered by the Endeavor Agency. population or 1 in 3 Americans.

* Ten live fight cards, Ultimate Fight Night Live, hosted by Joe Rogan and
Mike Goldberg, featuring many of the biggest names in the sport. The series
features the biggest names in the sport including Chuck Liddell, Randy
Couture, Matt Hughes, Ken Shamrock, Rich Franklin, Tank Abbott, Andrei
Arlovski, Royce Gracie and Tito Ortiz.

Season 3 of The Ultimate Fighter kicks off Thursday, April 6 at 10:00 p.

About The Ultimate Fighting Championship
The Ultimate Fighting Championship(R) brand is the world's leading
professional mixed martial arts organization and offers the premier series of
MMA sports events.S. Event Also Features The Ultimate Fighter (TM) Season I Winner
Forrest Griffin vs. Ian Freeman

Tickets for UFC 55: FURY on Sale Saturday, August 13

LAS VEGAS, The Ultimate Fighting Championship (R)
(UFC(R)) organization today announced new UFC Heavyweight Champion Andrei
Arlovski will face off against Paul "The Headhunter" Buentello in the main
event of UFC 55: FURY live at the Mohegan Sun Arena in Uncasville, Connecticut
Friday, October 7, 2005. and fighting out of Amarillo,
Texas .

THE ULTIMATE FIGHTING CHAMPIONSHIP
The Ultimate Fighting Championship(R) brand is the world's leading
professional mixed martial arts association and offers the premier series of
MMA sports events.

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*

The new Spike TV deal includes the following:

* Seasons 5 through 7 of the highly successful reality series, The
Ultimate Fighter.com.com and the Mohegan Sun Arena box
office by calling 1-888-226-7711. He then defended the
interim-title at UFC 53: HEAVY HITTERS against Justin Eilers with a win by
TKO.

martial arts

"We are thrilled to continue our relationship with the hottest brand in
sports, The UFC," said Herzog.7 million viewers saw at least 1 minute of UFC programming on
Spike TV (The Ultimate Fighter/UFC Unleashed/Ultimate Knockouts/UFC Fight
Previews /Ultimate Fight Nights/UFC All Access), which translates to 34. Four
will be in '07 and four in '08. Owned and operated by Zuffa, LLC, and headquartered in Las
Vegas, Nev.

* 1 minute qualifier, Spike TV research

Ultimate Fighting Championship(R) Announces UFC Heavyweight Champ Andrei Arlovski to Face Paul Buentello as Main Event Title Fight for UFC 55: FURY

He made his UFC debut at UFC 51: SUPER SATURDAY with a KO of Justin
Eilers. He won The Ultimate Fighter Season I finale following an epic
three-round battle with Stephan Bonnar last April. Freeman is coming off two wins in the last year, defeating Will
Elworthy by TKO in December 2004 and Ryan Robinson by KO in November 2004. All
other marks referenced herein may be the property of Zuffa, LLC or other
respective owners.

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(5 and 6 will run in 2007 and season 7 will run in
2008). Season 4 will premiere later this year.

fu sports

The deal positions Spike TV as the exclusive cable
home of one of the fastest growing brands in sports, the Ultimate Fighting
Championship, through 2008.S.m.
Craig Piligian of Pilgrim Films and Television, Frank Fertitta III,
Lorenzo Fertitta, Dana White of Zuffa, LLC, and Kevin Kay of Spike TV are the
show's executive producers. Brian J. Peter V.
Ultimate Fighting Championship(R), Ultimate Fighting(R), UFC(R), The
Ultimate Fighter(R), Submission(R), As Real As It Gets(R), The Octagon(TM) and
the eight-sided competition mat and cage design are registered trademarks ,
trademarks, trade dress or service marks owned exclusively by Zuffa, LLC in
the United States and other jurisdictions.ticketmaster.
Ian Freeman (14-6-1) is 5' 11", 220 lbs. in Japan, Globosat in Brazil and
Bravo in the United Kingdom.

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* 26 one-hour episodes of UFC Unleashed, hosted by Mike Goldberg,
featuring the greatest fights in the history of the Ultimate Fighting
Championship, many of them never seen before on basic cable.
ET/PT with UFC legends and bitter rivals Ken Shamrock and Tito Ortiz serving
as coaches., the UFC(R) organization produces approximately eight live
pay-per-view events annually that are distributed through cable and satellite
providers . distribution, UFC fight programs are
distributed throughout the world including broadcast on WOWOW , Inc.
Tickets for UFC 55: FURY are on sale starting Saturday, August 13, 2005
priced at $350 , $250, $150, $75 and $35 and are available through all
Ticketmaster locations, http://www. and
fighting out of Minsk, Belarus.

Zuffa, LLC licenses the distribution of its fight show DVDs through
Studioworks Entertainment, a Ventura Distribution company.

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Spike TV and the Ultimate Fighting Championship (R) Brand Announce a Continued Strategic Partnership for 2007 and 2008

4% of
the U. In addition to its U.
Paul Buentello (19-8-0) is 6' 2", 235 lbs.

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The main components of the deal are four new seasons of the hit reality
series, The Ultimate Fighter(TM), ten Ultimate Fight Night Live fight cards,
and 26 episodes of UFC Unleashed. Symuleski serves as
Executive in Charge of Production for Spike TV. Ticket purchases are subject to transaction
fees. Most recently, he defeated Kevin Jordan by submission at UFC 53:
HEAVY HITTERS. In addition to its U.

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Exclusive Deal Establishes Spike TV as the Official Home of the UFC
on Cable Television

Includes Three New Seasons of 'The Ultimate Fighter(TM),' Live Fights, and
New Episodes of 'UFC Unleashed'

NEW YORK, Spike TV and the Ultimate Fighting
Championship (R) organization have agreed to a new, two-year extension of their
strategic partnership, it was announced jointly today by Doug Herzog,
President, Spike TV and Dana White, President, Zuffa, LLC d/b/a Ultimate
Fighting Championship(R). Spike TV will run 13 in 2007 and
13 in 2008. in Japan,
Globosat in Brazil and Bravo in the United Kingdom. Zuffa, LLC licenses the
distribution of its fight show DVDs through Studioworks Entertainment, a
Ventura Distribution company. For more information, or current UFC fight news,
visit ufc. All other marks referenced herein
may be the property of Zuffa , LLC or other respective owners. Owned and operated by Zuffa, LLC, and headquartered in Las
Vegas , Nev.
distribution, UFC(R) fight programs are distributed internationally throughout
the world , including broadcast on WOWOW, Inc.

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"
"In Spike TV, we have found a television partner that understands and
embraces our sport that is on the verge of overtaking boxing as the #1 combat
sport in America ," noted White.
In 2005, 95. The deal also includes two more live
fights this year.
Forrest Griffin (11-2-0) is 6' 3", 205 lbs. and fighting out of Sunderland,
England.S.

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Forrest Griffin, Light Heavyweight winner of The Ultimate Fighter(TM)
Season I finale , will also fight in a bout against Ian "The Machine" Freeman. UFC 55: FURY will mark Arlovski's first official title defense as UFC
heavyweight champion. In his first UFC bout,
Griffin submitted Bill Mahood at UFC 53: HEAVY HITTERS. "Ultimate Fighting
Championship," "Ultimate Fighting," "UFC ," "The Ultimate Fighter,"
"Submission," "As Real As It Gets," "The Octagon" and the eight-sided cage
design are registered trademarks, trade dress or service marks owned
exclusively by Zuffa, LLC in the United States and other jurisdictions.