The AIM service also helps online gamers make new
connections and easily "ping" their buddies while they are inside the
game application for a fun and interactive experience. Today, Travelodge Hotels is a
growing franchise system with more than 525 upper-economy Travelodge and
budget Thriftlodge(R) properties throughout the United States, Canada and
Mexico.

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For more information or any questions regarding the AOL Messaging
Software Developer Kit, please send an e-mail to
AIMGamesPresence@aim. Travelodge Hotels
is a subsidiary of Cendant Corporation (NYSE: CD).

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"
Driver Greg Biffle earned two Nextel Cup wins in 2004.

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Save on Bandwidth: While using the AIM or ICQ services, online
gamers can use game specific Expressions , icons or sounds to view and
send instant messages to their game buddies.

America Online, Inc.

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"The marriage of the AIM service with online games gives
developers a unique opportunity to massively increase the popularity
of their games," said Chamath Palihapitiya, Vice President and General
Manager for the AIM and ICQ services, America Online, Inc.

Features and Benefits of the AOL Messaging Software Developer Kit:

Customer Acquisition and Retention: By adding the AIM and ICQ
services directly into games, developers have the opportunity to
increase player acquisition , retention and enjoyment. to
let gamers ask and receive responses in real-time without adding
traffic to the customer service department. As part of the agreement, Travelodge
Hotels will appear as the team's primary sponsor at Darlington Raceway's
Carolina Dodge Dealers 500 on May 7. Biffle was first
to the checkered flag at Michigan International Speedway's GFS Marketplace 400
on August 22, and capped his year with another win on November 21 at the Ford
400 Nextel Cup season-finale at Homestead -Miami Speedway.

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16 National Guard Ford
Taurus and Greg Biffle," said Travelodge President Ken Greene .

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"The AOL
Messaging Software Developer Kit offers online game developers the
nation's largest instant messaging community to not only add new
players to their games, but to enhance the overall player experience.

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Whether players
are inside the game or outside the game, they always have access to
their full AIM Buddy List(R) or ICQ(R) Contact List feature so they
can easily "ping" their friends to join. Game
developers maintain full control over their name space, including
creation , authentication and suspension., Travelodge Hotels today
announced the renewal of its associate sponsorship of the No.

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, the world's leading interactive services
company, today announced a new program that gives online game
developers instant access to more than 46 million potential players.

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----

Game Developers Can Now Easily Add the AOL(R) Messaging Network
Directly into Their Games for the Ultimate Multi-Player Experience

America Online, Inc.
This new AOL Messaging Software Developer Kit (SDK) gives online game
developers the ability to add the AOL(R) Messaging Network , which
includes the AOL(R) Instant Messenger(TM) (AIM(R)) and ICQ services
and the AOL Buddy List (R) feature, directly into their games. Interactive Entertainment and SEGA, which gave
players the ability to see the online presence of fellow gamers and
communicate with them in real-time.
Developers will maintain full control of their game, including release
schedules and look and feel, and will be able to incorporate instant
messaging into any new or existing games.

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PARSIPPANY, N.

unnamed dawg

com

About the AOL Instant Messenger Service

The AOL Instant Messenger (AIM) service (www.
The agreement continues the Travelodge(R) brand's two-year relationship
with Roush Racing of Concord , N.

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They can also stay
informed of game events and enjoy the community benefits of AOL's
instant messaging services.

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The AOL Messaging SDK also
ensures that developers have an efficient process for designing and
incorporating the AIM and ICQ services into their games.
Reduce Demand of Customer Service: Game developers can develop
game character Bots, Help Me Bots, Player interaction Bots, etc.
The first Travelodge hotel was introduced in 1939 in response to
travelers' needs for roadside accommodations.

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is a wholly owned subsidiary of Time Warner
Inc.travelodge.

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"
The AOL Messaging SDK is designed to help online game developers
incorporate the benefits of instant messaging , such as the ability for
users to see when their buddies are online and available to chat or
play games.

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Business Editors/High-Tech Writers/Video Game Writers

DULLES, Va.C.

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aim.J. For
sponsorship inquiries, contact John Miller, Roush Racing, (704) 720-4600.

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"The Travelodge brand is proud to continue its relationship with the
National Guard team and is excited to sponsor the No.

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This new program follows on the success of the integration of the
AIM service into The Matrix Online, a massively multi-player online
game from Warner Bros.
The AOL Messaging SDK provides all the tools needed for seamless
integration of AOL's instant messaging services into online games.

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The AOL Instant Messenger --AIM-- Service Brings Millions Who 'Ping and Play' within Game Developers' Reach

About America Online, Inc.

THE MATRIX ONLINE, characters, names and all related indicia are
trademarks of and (C) Warner Bros. 16 National
Guard Ford Taurus, driven by Greg Biffle, in the 2005 NASCAR Nextel Cup
Series. Reservations and further information are available by visiting
http://www., based Roush Industries
that operates nine motorsports teams; five in the NASCAR Nextel Cup Series
with drivers Mark Martin, Carl Edwards, Matt Kenseth, Kurt Busch and Greg
Biffle, two in the Busch Series with Martin, Kenseth and Edwards, and two in
the Craftsman Truck Series with drivers Todd Kleuver and Ricky Craven.

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Supported by a network infrastructure that handles nearly two
billion instant messages each day, the AIM service makes it possible
for people from around the world to communicate with each other via
text, audio or video in real time, and to engage in other shared
activities, such as casual gaming, video instant messaging and
picture -sharing. Entertainment Inc.

Travelodge Hotel Chain Renews NASCAR Sponsorship

"Our
relationship with the National Guard team continues to provide excellent
exposure for the Travelodge brand among a wide audience."
Roush Racing President Geoff Smith said the Travelodge brand has been a
"tremendous sponsor," adding "we are proud of the success we have achieved
together, both on and off the track.

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Your Name Space, Your Authorization: The AOL Messaging Network
leverages game developer 's name space, allowing their gamers to log
into the AIM service using their character names and passwords .
Roush Racing is a subsidiary of Livonia, Mich.

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com) is at the
center of one of the largest and most active communities online, and
is available for use on computers, mobile phones and other handheld
devices. Based in Dulles, Virginia, America Online is the world's leader
in interactive services, Web brands, Internet technologies and
e-commerce services.

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com or calling the toll-free Travelodge number,
(800) 578-7878, or the Thriftlodge number, (800) 525-9055.

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- - kjjkjk

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