The "Fan Frenzy College Hoops Challenge," which launches today is an
advertiser supported College Basketball Tournament "bracket game" that pits
online players against friends, co-workers and celebrities on a local and
national basis through both nationally and locally sponsored sites in 160
markets and at www.thesportscritics .com), the site will
receive over 5 Million online promotional impressions as well as over
20,000 local on-air (radio/TV) mentions and spots and thousands of local
print ads.

About MediaSpan

MediaSpan (www.

launched situations

assignments soccer

"


situations referee

assignments judging



More information for players, advertisers and local partners can be found
at www.fanfrenzy. MediaSpan sites reach
over 9M Unique Visitors each month, on 3 continents and in 300 top U.S.

judging refereeing


Auto-Ref was physically unable to move and set up its equipment in New
York in time for this week's testing process due to an unforeseen business
dispute.
It deeply saddened me to inform the USTA last week of our decision.
Auto-Ref is confident that , when it is in a position to complete our final
testing, we will become the 'technology of choice ' as has been speculated by
the world's authoritative tennis publications.com) powers digital content management and
online marketing solutions for the world's leading media companies
including ABC Radio, Gannett, Entercom, Scripps, Radio One and Media
General.

launched easier

accurate ref

(reference: article in today's Globe + Mail)

TORONTO, May 12 - "Auto-Ref today announces it has
officially advised the USTA that it cannot participate in the USTA's final
round of testing being conducted in New York this week. This patent was issued in November of last year
for the United States, with similar applications in good standing in Europe
and Australia.

MediaSpan is headquartered in Research Triangle Park, NC, with offices in
Ann Arbor, MI, Melbourne, FL, New York, NY and San Clemente, CA.

assistants officiating

The testing is the
final part of a nine-month evaluation process, in the USTA's search to
implement an electronic line calling technology to aid officiating at the 2005
US Open.

accurate offside

This dispute is in no way related to the USTA. Auto-Ref holds
the patent rights to the method of line calling involving cameras and
computers, recreating a tennis ball's flight in three dimensions and comparing
its bounce point to the lines."

Mr."

In partnership with over 160 local newspapers, radio and television
stations who promote the game on-air and online, as well as the top web
sports blog, The Sports Critics, (www.mediaspangroup.

For advertisers, the MediaSpan Network (www.

launched merry

National sponsorship opportunities for all
of the promotions are still available.

referees soccer

com), the
leading provider of digital content management, online marketing and
national advertising solutions for over 4,000 local media properties,
announced today that it has launched the "Fan Frenzy College Hoops
Challenge " in partnership with more than 160 local newspaper, radio and
television station websites.

situations motram

"Also , because all of our game
players register to participate, we get an excellent sense who they are and
what kinds of marketing offers may be of interest for them.com.

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The Auto-Ref system also features a true chair umpire interface
for real time line-calling assistance and provides a more logical evolution
into line calling assistance than simple animated video replay. The College Hoops bracket "pick 'em" game is
expected to attract over 125,000 registered players through local media
partnerships in major cities including Los Angeles, Philadelphia, Boston,
Houston and Atlanta and through a new sports game portal site,
www.com) provides mission-critical back-office,
pre-press infrastructure tools that enable the efficient product delivery
to consumers across traditional and digital platforms . Investors
in MediaSpan include Covestco-Seteura, LLC, Rustic Canyon Group, and
Southeast Interactive Technology Funds.

easier motram



Fan Frenzy games include integrated advertising inventory and database
marketing opportunities for local and national advertisers seeking access
to an audience of sports fans that is 77% male between the ages of 18-45.com) provides a comprehensive suite of online
marketing solutions including website management, streaming, and podcasting
tools that grow audience and revenue.mediaspansoftware .

ref diagrams

Breaking Tennis News: Statement by Auto-Ref CEO Peter Szirmak

mediaspangroup.

ref administrators


MediaSpan (www .

accurate refereeing

mediaspanonline.

situations accept



Auto-Ref is the world's most accurate technology, and best solution for
the US Open.fanfrenzy. Players have a chance to win up to
$100,000 as well as prizes from dozens of local sponsors.com) leverages
local media relationships with over 4,000 customers to deliver an
unparalleled national online marketing opportunity.

whistling assistants

com.

yokosuka administrators

PRESS RELEASE MediaSpan Signs Over 160 Local Newspaper Radio and TV Websites to Host 'Fan Frenzy College Hoops Challenge'

fanfrenzy.mediaspannetwork .

soccer assistants

com.

Based on the success of Fan Frenzy College Hoops Challenge, MediaSpan plans
on launching similar games in 2006 including Golf, Pro Football, College
Bowl Games and World Cup Soccer. For print publishers, MediaSpan Media
Software (www.

accept accurate



"The launch of Fan Frenzy across so many markets as well as through
FanFrenzy. Over 4,000 local newspaper, radio, and television properties
leverage MediaSpan's digital content management, online marketing, web
publishing, e-commerce and online promotional solutions. For broadcast radio, television, and newspapers, MediaSpan Online
Services (www.

refereeing judging

com has helped us create an exciting opportunity for both
national and local advertisers to reach a huge target audience of young,
affluent males in an exciting interactive sports environment ," says Mark
Zagorski, MediaSpan Chief Marketing Officer.

assignments administrators

Auto-Ref's decision
has nothing to do with the technology which has continually proven to be
excellent, with official testing results indicating that Auto-Ref is accurate
within 4mm. We are formulating plans to
resume testing with the tennis federations and implement our system at the
first logical tournament opportunity. Zagorski continues, "Players get a great game and a chance to win big
prizes, our media partners get a powerful , locally sponsored promotion and
national advertisers get access to a highly attractive sports-mad audience
at the most exciting time of the College Hoops Season.
DMAs.

Referees and Referees' Assistants and their societies.

merry deny

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