The "Fan Frenzy College Hoops
Challenge," which launches today is an
advertiser supported College Basketball Tournament "bracket
game" that pits
online players against friends, co-workers and celebrities on a local and
national
basis through both nationally and locally sponsored sites in 160
markets and at www.thesportscritics
.com), the site will
receive over 5 Million online promotional impressions as well as over
20,000
local on-air (radio/TV) mentions and spots and thousands of local
print ads.
About MediaSpan
MediaSpan (www.
launched situations
assignments soccer
"
situations referee
assignments judging
More information for players, advertisers and local partners
can be found
at www.fanfrenzy. MediaSpan sites reach
over 9M Unique Visitors each month, on 3
continents and in 300 top U.S.judging refereeing
Auto-Ref was physically unable to move and set up its equipment
in New
York in time for this week's testing process due to an unforeseen business
dispute.
It deeply saddened me to inform the USTA last week of our decision.
Auto-Ref is confident that
, when it is in a position to complete our final
testing, we will become the 'technology of choice
' as has been speculated by
the world's authoritative tennis publications.com) powers digital content
management and
online marketing solutions for the world's leading media companies
including ABC
Radio, Gannett, Entercom, Scripps, Radio One and Media
General.launched easier
accurate ref
(reference: article in today's
Globe + Mail)
TORONTO, May 12 - "Auto-Ref today announces it has
officially advised the
USTA that it cannot participate in the USTA's final
round of testing being conducted in New York
this week. This patent was issued in November of last year
for the United States, with similar applications
in good standing in Europe
and Australia.
MediaSpan is headquartered in Research Triangle
Park, NC, with offices in
Ann Arbor, MI, Melbourne, FL, New York, NY and San Clemente, CA.
assistants officiating
The
testing is the
final part of a nine-month evaluation process, in the USTA's search to
implement
an electronic line calling technology to aid officiating at the 2005
US Open.accurate offside
This dispute is in
no way related to the USTA. Auto-Ref holds
the patent rights to the method of line calling involving
cameras and
computers, recreating a tennis ball's flight in three dimensions and comparing
its
bounce point to the lines."
Mr."
In partnership with over 160 local newspapers, radio
and television
stations who promote the game on-air and online, as well as the top web
sports
blog, The Sports Critics, (www.mediaspangroup.
For advertisers, the MediaSpan Network (www.launched merry
National
sponsorship opportunities for all
of the promotions are still available.referees soccer
com), the
leading provider
of digital content management, online marketing and
national advertising solutions for over 4,000
local media properties,
announced today that it has launched the "Fan Frenzy College Hoops
Challenge
" in partnership with more than 160 local newspaper, radio and
television station websites.situations motram
"Also
, because all of our game
players register to participate, we get an excellent sense who they are
and
what kinds of marketing offers may be of interest for them.com.yokosuka referee
The Auto-Ref system also features
a true chair umpire interface
for real time line-calling assistance and provides a more logical evolution
into line calling assistance than simple animated video replay. The College Hoops bracket "pick
'em" game is
expected to attract over 125,000 registered players through local media
partnerships
in major cities including Los Angeles, Philadelphia, Boston,
Houston and Atlanta and through a new
sports game portal site,
www.com) provides mission-critical back-office,
pre-press infrastructure
tools that enable the efficient product delivery
to consumers across traditional and digital platforms
. Investors
in MediaSpan include Covestco-Seteura, LLC, Rustic Canyon Group, and
Southeast Interactive
Technology Funds.easier motram
Fan Frenzy games include integrated advertising inventory and database
marketing
opportunities for local and national advertisers seeking access
to an audience of sports fans that
is 77% male between the ages of 18-45.com) provides a comprehensive suite of online
marketing solutions
including website management, streaming, and podcasting
tools that grow audience and revenue.mediaspansoftware
.ref diagrams
Breaking Tennis News: Statement by Auto-Ref CEO Peter Szirmak
mediaspangroup.ref administrators
MediaSpan (www
.accurate refereeing
mediaspanonline.situations accept
Auto-Ref is the world's most accurate technology, and best solution for
the US Open.fanfrenzy. Players have a chance to win up to
$100,000 as well as prizes from dozens
of local sponsors.com) leverages
local media relationships with over 4,000 customers to deliver an
unparalleled national online marketing opportunity.whistling assistants
com.yokosuka administrators
PRESS RELEASE MediaSpan Signs Over 160 Local
Newspaper Radio and TV Websites to Host 'Fan Frenzy College Hoops Challenge'
fanfrenzy.mediaspannetwork
.soccer assistants
com.
Based on the success of Fan Frenzy College Hoops Challenge, MediaSpan plans
on launching
similar games in 2006 including Golf, Pro Football, College
Bowl Games and World Cup Soccer. For
print publishers, MediaSpan Media
Software (www.accept accurate
"The launch of Fan Frenzy across so many
markets as well as through
FanFrenzy. Over 4,000 local newspaper, radio, and television properties
leverage MediaSpan's digital content management, online marketing, web
publishing, e-commerce
and online promotional solutions. For broadcast radio, television, and newspapers, MediaSpan Online
Services (www.refereeing judging
com has helped us create an exciting opportunity for both
national and local advertisers
to reach a huge target audience of young,
affluent males in an exciting interactive sports environment
," says Mark
Zagorski, MediaSpan Chief Marketing Officer.
assignments administrators
Auto-Ref's decision
has nothing
to do with the technology which has continually proven to be
excellent, with official testing results
indicating that Auto-Ref is accurate
within 4mm. We are formulating plans to
resume testing with
the tennis federations and implement our system at the
first logical tournament opportunity. Zagorski
continues, "Players get a great game and a chance to win big
prizes, our media partners get a powerful
, locally sponsored promotion and
national advertisers get access to a highly attractive sports-mad
audience
at the most exciting time of the College Hoops Season.
DMAs.Referees and Referees' Assistants
and their societies.
merry deny
A community sponsored library.
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