Net proceeds from the 2006 Game will benefit Ronald
McDonald House Charities of San Diego.Net

Marketers spent an estimated $166 billion on event marketing in 2004, up a
healthy 9% for the year.
In addition, the Regatta is presently searching for corporate sponsors.

1980 july

The
McDonald's All American Girls Game tips off at 4:30 p. (PST ) and will
broadcast LIVE on ESPN.

kincardine athletes

In particular,
when used in the preceding discussion, the words "believes," "expects,"
"intends," "will," "anticipated," or "may," and similar conditional
expressions are intended to identify forward-looking statements within the
meaning of the Act and are subject to the safe harbor created by the Act.
The 33rd Annual FISA World Rowing Masters Regatta will be held over five
days at Mercer County Park, outside of Princeton, NJ in West Windsor.

clearinghouse broadcast

For more information about McDonald's visit
www. "This event will
make a great impact on the local economy , bringing millions in revenue, as
well as putting sponsors in front of a great demographic audience . Scripps
Co.

heavy structured

m.com) primary
purpose as a fundraiser for Ronald McDonald House Charities (RMHC)
has been fulfilled along side its ability to showcase high school's top
basketball players. More than 80 percent of McDonald's
13,700 U. has offices in Chicago, New York and Los Angeles
from which it provides corporations and highly visible brands with
comprehensive event marketing, design and production services.com

The competition helps students improve
their spelling, vocabulary , language and reading skills.

1980 enthusiast

XA, Inc. To learn more
about sponsorship opportunities please contact brian@fisamasters2006. The
oral spelling competition begins at 1:00 p.

auchenblae structured

ultimate excellent

mcdonaldsallamerican ."
Event Organizers are currently finalizing partnerships with area
businesses and hotels as well as planning day-trips to local tourist
attractions such as New York City and Philadelphia. The winner of this
year's Spelling Bee will compete in the 78th Annual Scripps National Spelling
Bee in Washington D.

auchenblae competitors

Companies earmarked an average 25% of their 2005
budgets for event marketing , up from 10. The
regatta will be a great event for the competitors, and all those who attend or
get involved.
For more information on the 2006 FISA World Rowing Masters Regatta and the
masters rowing community, visit http://www.

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Princeton to Host Largest Masters Rowing Regatta in the World

com or
call (866) 546-7573.

ultimate strength

The
Experiential Agency, Inc.
#4 Kelly Drive, Boathouse Row
Philadelphia, PA 19130
215-235-3270
brian@admarknetwork., in May.

enthusiast clearinghouse

XA has been selected for the fourth year in a row, to coordinate all hotel
hospitality arrangements , meeting space and food and beverage for game week
and players banquet.
Except for historical information, all of the statements, expectations and
assumptions contained in the foregoing are forward -looking statements that
involve a number of risks and uncertainties. More than 7,000 of the best rowers representing up to 45 countries,
will travel to the United States to compete in the largest and most
competitive masters rowing regatta in the world. The regatta has only been held once in the United States in
the history of the regatta in 1991, in Miami, Florida," Brian Roman, Event
Director said.

rankings keep

S. Since 1989,
the XA team has been the creative force behind prestigious, national
projects for such clients as The NBA, Disney, McDonald's, British Telecom,
Song Airlines, Eurex , Olympus, Salvatore Ferragamo, Vogue, W Hotels, ABN
AMRO and Emirates Airline. In 2003 and 2004, Special Events Magazine ranked
XA as one of the "Top 50 Powerhouse Event Companies in the World.

com. DENVER, Colorado elementary and junior high
students will gather at the Colorado Convention Center Saturday, March 19, for
the 65th annual Colorado State Spelling Bee, sponsored by the Rocky Mountain
News., and is free to the public., owner of the Rocky Mountain News.

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PRESS RELEASE XA Chosen as the Production Partner for Hospitality Management for the 29th Annual McDonald's All American Games

, The international governing body
of rowing, FISA, has selected Princeton, NJ and The Princeton National Rowing
Association to host the FISA World Rowing Masters Regatta, September 7-10,
2006 . Hailed
as one of the most prestigious regattas in the world, the regatta is the World
Championships for masters (athletes over the age of twenty-seven) and will
feature competitors well into their eighties and nineties.
"We are excited to bring the FISA World Masters Rowing Regatta back to the
United States.C.

The Rocky Mountain News and The Denver Post are published by the Denver
Newspaper Agency, which provides business services to the two newspapers under
a joint operating agreement.

enthusiast athletes

1980 highland

com.

july arenas

On March 29, the McDonald's All American Games will bring the top high
school basketball talent in the nation to the Cox Arena in San Diego, CA. Since the game was first played in
1977, nearly $5 million has been raised for charity.J.

For more information contact:

Brian Roman
Admark Network Inc.

strength drumtochty

Previous beneficiaries have
included Sickle Cell Anemia Research, the United Negro College Fund and
numerous local children's charities .7% last year, according to PROMO's
survey of event marketing executives. We are planning some great features for our international
visitors to experience Princeton and the surrounding areas.

News Sponsors 65th Annual Spelling Bee

Registration for the 270 pre-qualified competitors
begins at 7:00 a .m.m.

glen saturday

"All preparations for the regatta are in full swing., with a 50-word written test starting at 8:30 a.

Sites, links, and information related to Highland Games in all arenas.

kincardine 4th

These 48 future NCAA , NBA and WNBA superstars will showcase their natural
talent and years of practice, as they tip off the 29th Annual Event.

The McDonald's All American Games (www.

glen keep

In addition, other important factors that could cause
actual results to differ materially include the following: business
conditions and the amount of growth in the company's industry and general
economy; competitive factors; ability to attract and retain personnel; the
price of the Company's stock; and the risk factors set forth from time to
time in the Company's SEC reports, including but not limited to its annual
report on Form 10-KSB; its quarterly reports on Forms 10-QSB; and any
reports on Form 8-K. XA, Inc. PRINCETON , N.
"We are developing some fantastic sponsorship and partnership opportunities
for these companies who want to get involved," Roman said."
The 2005 FISA World Masters Rowing Regatta was held last week, September
8-11, in Strathclyde Park, Scotland.fisamasters2006.

broadcast kincardine

m.

MacReport. (Source: PROMO Magazine, April 2005)

About McDonalds Corporation

McDonald's USA, LLC is the leading foodservice provider in the United
States serving a variety of wholesome foods made from quality ingredients
to millions of customers every day. It is possible that the
assumptions made by management are not necessarily the most likely and may
not materialize.

assist scottish

competitors 1980

(PST) and the
McDonald's All American Boys Game begins at 7:00 p. restaurants are independently owned and operated by local
franchisees.mcdonalds., an Illinois corporation."

Forward-Looking Statements

This press release contains forward-looking statements within the meaning
of the Private Securities Litigation Reform Act of 1995. (OTC BB: XAIN) takes no obligation to update
or correct forward-looking statements and also takes no obligation to
update or correct information prepared by third parties that is not paid
for by the Company. According to regatta organizers, the
event drew more than 5,000 competitors and they expect that the regatta made a
12 million pound ($21,614,400) impact on the Scottish economy.
The competition will draw 4th to 8th grade students from schools
throughout Colorado.
The Spelling Bee is an educational program designed by the E.

auchenblae highland

, (XA) (OTC BB: XAIN), a major national
event marketing firm that serves many Fortune 500 companies, reported today
that it has been selected as the Destination Management partner for the
McDonald's All American Games.

About XA

XA is a holding company for several wholly owned subsidiaries, one of which
is The Experiential Agency, Inc.