Partnering with online properties catering to Active Athletes(TM) -
individuals who participate in competitive athletics such as triathlon,
running and cycling in increasing numbers - and building a network that
ultimately consists of millions of sports-enthused, affluent, ambitious users,
the company brings both mass and reach to advertising companies.com, a Tas Interactive publishing partner , expressed
enthusiasm with the unveiling of the Network. In
addition, the event features a post -race concert at Coors Amphitheatre
highlighting a major rock 'n' roll headliner.
Utilizing the most convenient and ubiquitous device known to man,
WiggleWireless gives users the freedom to step away from the
traditional information sources that tie them down. Users select the
message categories they want to receive and WiggleWireless then
broadcasts the information instantaneously as soon as it's available
directly to their mobile phone.

thereto field

"In the
past it was very difficult to access this growing community on any great
scale, but now with the Active Athlete(TM) Advertising Network, that
opportunity is available and should not be missed.
Tas Interactive, Ltd. "The launch of the Active
Athlete(TM) Advertising Network is extremely exciting. This group
represents people who are active, affluent, over-achievers and who share a
passion for athletics and competition. Dedicated to connecting participants and
spectators seamlessly at the race, Coca-Cola Zero Rock 'n' Roll
Marathon has selected to offer this innovative technology at the
event. The marathon weekend also includes a two day
Health + Fitness Expo. "Coca-Cola Zero" is a trademark of
The Coca-Cola Company.

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com , SlowTwitch.
Mobile phone users sign up for WiggleWireless at
www.com

About the Coca-Cola Zero Rock 'n' Roll Marathon

Voted Best Race and Best Post-Race Party by Competitor Magazine,
the Coca-Cola Zero Rock 'n' Roll Marathon in San Diego is a unique
event that combines running with entertainment.

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More information is available at
www.com

(c)2005 The Coca -Cola Company.

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"
"By offering a compelling demographic of athletes en masse, in combination
with leading edge technology, the Active Athlete(TM) Advertising Network
offers advertisers seeking this desirable community a cost effective means to
obtaining their marketing objectives," explains Amy Auerbach, Account Director
at Media Contacts. Text messages will include weather forecasts, course
conditions, logistical information, athlete progress and more.

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The company provides branding, direct marketing and event sponsorship
solutions to on-line and off-line clients.5 million."
"WiggleWireless utilizes the most convenient and ubiquitous device
known to man.

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"It brings advertisers to our site that we would be unable
to attract otherwise," he added. The term Active Athlete(TM)
embodies one of the most desirable demographics advertisers seek.
"If they so choose, they will receive up-to-the-minute updates about
their loved ones and friends and will stay connected to all the
excitement of one of the world's most innovative races.com and select broadcast channels of interest to
receive: pre-event information, race-day coverage and individual
athlete tracking.

statisticians field

In the last seven years,
the Rock 'n' Roll Marathon has hosted Live, Chris Isaak, Sugar Ray,
Smash Mouth, Hootie + the Blowfish, Chicago, Pat Benatar, and Huey
Lewis and the News.

About WiggleWireless

WiggleWireless has developed a mobile marketing platform that
broadcasts relevant, self-selected information directly to mobile
phone users how they want it, when they want it, wherever they are .

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First Ad Network of Active Athletes(TM) Launches

Televised locally and
nationally, over 40 bands play live music on 26 stages and 2000
cheerleaders compete for the "Spirit on the Course" award.

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is partnered with hundreds of leading publisher
properties. Members of the Network include prominent athlete content and
community sites including TriathleteMag.

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com and TriNewbies.

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4 million
subscribers to 75. "We are thrilled about the opportunity to
work with WiggleWireless on creating the most exciting and connected
marathon possible.

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Dynamic New Company - Tas Interactive - Pioneers Move to Lead Vertical Market

NEW YORK, Tas Interactive, Ltd.com.tasinteractive.

Business Editors

SAN DIEGO----On June 5, the Coca-Cola
Zero(TM) Rock 'n' Roll Marathon(R) and WiggleWireless will join forces
to connect thousands to the excitement of one of San Diego's most
anticipated racing events . All this happens in
near real-time, allowing everyone receiving updates the ultimate level
of participation. People interested in
signing up to receive WiggleWireless race messages should visit
www.

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com, RunThePlanet.
Mobile phone users who choose to sign up for the WiggleWireless
broadcast service can select to receive pre-race information, race-day
coverage and can track participants and athletes for ultimate race
involvement. As the
runners cross over timing mats located at the starting line, 10K mark,
half-marathon point, 20-mile mark and finish line, a magnetic field
around the timing mat recognizes the chip number.

Contains sites which serve as collections of resources for track and field.

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The service is free and each message is tagged with a relevant
sponsor's name and is paid for by that sponsor.

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TriathleteMag.

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, a leading
interactive media and services company, announced the launch of the first
vertically positioned Active Athlete(TM) Advertising Network - a network with
the largest aggregation of Active Athletes(TM) available online.
"Never before has this marathon been able to involve so many fans
and supporters," said Tia Farnetti, event manager for the Coca-Cola
Zero Rock 'n' Roll Marathon. We give event spectators freedom to know that they can
be anywhere and still receive all the information they want, without
having to look for it and without being tied down," said Jeff
Pokonosky, president of WiggleWireless and former QUALCOMM veteran. That information is
then transmitted to WiggleWireless and the data is sorted and sent to
the individuals tracking that specific runner.

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"
The marathon utilizes the computerized ChampionChip timing system,
which records each runner's actual running time to the second.

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It offers advertisers
access to the most compelling audience of over- achievers anywhere!" said John
Duke , Publisher.
According to a January 2005 Frost + Sullivan report, the number of
people who use their mobile phones for text messaging will nearly
triple by 2007 compared to 2003, increasing from 26.

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com,
TransitionTimes.wigglewireless.

field statisticians

Based in San Diego, WiggleWireless was
founded in 2003 by Jeff Pokonosky.

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Coca-Cola Zero Rock 'n' Roll Marathon and WiggleWireless Connect Marathoners to Family and Friends; WiggleWireless Broadcast Channels Deliver Instantaneous Opt

wigglewireless.

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"The Active Athlete(TM) Advertising Network enables advertisers to
effectively pursue one of the most highly sought audiences for the first time,
stated Robert Tas, CEO/Active Athlete(TM) of Tas Interactive , Ltd.
Near 200 million Americans carry a cell phone as a constant
companion, and text messaging is the latest communication trend.wigglewireless.

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Tas Interactive (http://www.com ) is a leading interactive
media and services company, helping companies meet their marketing objectives . WiggleWireless is enabling spectators to
track the progress of participants along the race course and receive
race coverage updates through text messaging. During
the Coca-Cola Zero Rock 'n' Roll Marathon, WiggleWireless will send
the requested updates directly to the designated mobile phone users.